The Silver Economy

An Ageing Society in the European Union

The book analyzes the market behavior of seniors and argues that the Silver Economy will grow in importance and profitability every year in various areas, both public and private. This includes health, finance, employment, leisure and well-being, education, and the use of digital tools.

Oktober 2023, ca. 98 Seiten, Routledge Studies in the European Economy, Englisch
Taylor and Francis
978-1-03-245506-8

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