The Business of Humanity

Strategic Management in the Era of Globalization, Innovation, and Shared Value

This book is based on the lessons drawn from case studies and offfers a commonsense rationale for the power of the BoH proposition. The framework is pragmatic -- a framework and a process -- and enables companies to develop and confidently implement value-adding strategies based on the BoH proposition.

Juni 2017, ca. 173 Seiten, Englisch
Taylor and Francis
978-1-138-19746-6

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