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Computer Science and Engineering (German Language)

Thomas Heinz Meitinger

Startup Erfinderhandbuch

Ideen entwickeln und schützen

&lt;p&gt;Einleitung.- Patent.- Gebrauchsmuster.-&amp;nbsp;Marke.-&amp;nbsp;Designrecht.-&amp;nbsp;Arbeitnehmererfindungsrecht.-&amp;nbsp;Erarbeiten einer Technologie.-&amp;nbsp;Beispiele.&lt;/p&gt;


Cornerstone on...

Inquests and inquiries form a distinct area of law in which the aim of the tribunal is to discover what happened, rather than who is right, wrong, or at fault. Cornerstone on Inquests and Inquiries provides an accessible, go-to guide to this area of practice, useful for both practitioners and parties involved. It looks at the field as a whole, acknowledging the commonalities between inquests and public inquiries, and providing a practical approach to each. The book also covers the field of parliamentary inquiries.

Cornerstone on Inquests and Inquiries

Gesundheit, Kommunikation und Gesellschaft

Die Public Health Humanities verstehen Gesundheit und Krankheit als kulturell und sozial geprägte Phänomene. Sie ergänzen die empirisch orientierte Multidisziplin Public Health um geisteswissenschaftliche und künstlerische Perspektiven. Dabei fragen sie nach der Bedeutung des Künstlerischen für die Gesundheit, interessieren sich für moralische, soziale und kulturelle Dimensionen von Gesundheit und Krankheit in Kunst bzw. Medien und bieten theoretische Zugänge für gesundheitliche Analysen an. Bezugsdisziplinen sind u.a. Kunst-, Kultur- und Medienwissenschaften, Philosophie und Geschichte. Die Beiträger*innen leuchten das Spektrum unterschiedlicher Perspektiven und Zugänge der Public Health Humanities erstmals auf Deutsch aus.

Perspektiven der Public Health Humanities

Kunst – Kultur – Gesundheit

A practitioners' text providing a summary of the law as it relates to insurance claims, largely, but not exclusively, addressing claims against insurers and insurance brokers specifically aimed at those involved in the application of the law on a daily basis, whether as solicitors, barristers or insurance claims handlers. 

Explaining the meaning of terms and concepts in plain English making it accessible to lawyers and non-lawyers alike, the 5th edition is fully revised and updated taking account of all significant new case law, including those being appealed to the Court of Appeal.

In addition to important insurance case law caused by the Covid 19 pandemic ,eg Rockliffe Hall v Travelers Insurance Co Ltd, Stonebridge Pub Company v MS Amlin, Various Eateries Trading Ltd v Allianz, and Greggs plc v Zurich, where a range of issues have been decided, other significant cases analysed in the 5th edition in detail include:

- Berkshire Assets v AXA in relation to avoidance for breach of the duty of fair presentation under the Insurance Act 2015
- Quadra Commodities SA v XL Insurance Company SE in relation damages for late payment of insurance claims under s.13A of the Insurance Act 2015
- Jones v Zurich in relation to avoidance of an insurance policy under the Consumer (Insurance and Disclosure) Act 2012

In addition Chapter 17, Specific Types of Insurance , is expanded to include a new section on cyber insurance.

Insurance Claims is also available as part of Bloomsbury Professional's Insurance Law online service.

A practitioners’ text providing a summary of the law as it relates to insurance claims, largely, but not exclusively, addressing claims against insurers and insurance brokers specifically aimed at those involved in the application of the law on a daily basis, whether as solicitors, barristers or insurance claims handlers. 

Explaining the meaning of terms and concepts in plain English making it accessible to lawyers and non-lawyers alike, the 5th edition is fully revised and updated taking account of all significant new case law, including those being appealed to the Court of Appeal.

In addition to important insurance case law caused by the Covid 19 pandemic ,eg Rockliffe Hall v Travelers Insurance Co Ltd, Stonebridge Pub Company v MS Amlin, Various Eateries Trading Ltd v Allianz, and Greggs plc v Zurich, where a range of issues have been decided, other significant cases analysed in the 5th edition in detail include:

- Berkshire Assets v AXA in relation to avoidance for breach of the duty of fair presentation under the Insurance Act 2015
- Quadra Commodities SA v XL Insurance Company SE in relation damages for late payment of insurance claims under s.13A of the Insurance Act 2015
- Jones v Zurich in relation to avoidance of an insurance policy under the Consumer (Insurance and Disclosure) Act 2012

In addition Chapter 17, Specific Types of Insurance , is expanded to include a new section on cyber insurance.

Insurance Claims is also available as part of Bloomsbury Professional's Insurance Law online service.

Insurance Claims

The extractive economy is failing. The regenerative economy is being built. This is the definitive field manual for entrepreneurs, investors, and changemakers ready to stop tinkering with a broken system—and start building what replaces it. When Laurie Lane-Zucker coined the term impact entrepreneur in 2011, he named an emerging movement. Fifteen years later, that movement has reached a breakthrough. The Impact Entrepreneur Breakthrough maps how to join it. Part manifesto and part operating manual, this book shows how enterprises, ownership, capital, markets, security, and culture must transform together—and provides practical tools to begin immediately. Drawing on three decades at the forefront of impact investing and regenerative economics, Lane-Zucker introduces powerful new frameworks, including the Five Pillars of Real Security, the Prevention Dividend, and Defense as a Service—reimagining protection as shared resilience rather than fortified isolation. You’ll learn to <ul><li>design enterprises that heal communities and ecosystems;&nbsp;</li><li>structure ownership so mission survives growth and succession;&nbsp;</li><li>deploy capital for long-term resilience;&nbsp;</li><li>rethink risk through prevention and collaboration;&nbsp;and</li><li>translate regenerative values into concrete strategies and decisions.</li></ul> Each chapter moves from analysis to action, with real-world applications from practitioners already building the Impact Economy. The breakthrough is happening now. The question is whether you’ll participate.

The extractive economy is failing. The regenerative economy is being built. This is the definitive field manual for entrepreneurs, investors, and changemakers ready to stop tinkering with a broken system—and start building what replaces it. When Laurie Lane-Zucker coined the term impact entrepreneur in 2011, he named an emerging movement. Fifteen years later, that movement has reached a breakthrough. The Impact Entrepreneur Breakthrough maps how to join it. Part manifesto and part operating manual, this book shows how enterprises, ownership, capital, markets, security, and culture must transform together—and provides practical tools to begin immediately. Drawing on three decades at the forefront of impact investing and regenerative economics, Lane-Zucker introduces powerful new frameworks, including the Five Pillars of Real Security, the Prevention Dividend, and Defense as a Service—reimagining protection as shared resilience rather than fortified isolation. You’ll learn to <ul><li>design enterprises that heal communities and ecosystems;&nbsp;</li><li>structure ownership so mission survives growth and succession;&nbsp;</li><li>deploy capital for long-term resilience;&nbsp;</li><li>rethink risk through prevention and collaboration;&nbsp;and</li><li>translate regenerative values into concrete strategies and decisions.</li></ul> Each chapter moves from analysis to action, with real-world applications from practitioners already building the Impact Economy. The breakthrough is happening now. The question is whether you’ll participate.

A Field Manual for the Regenerative Economy

The Impact Entrepreneur Breakthrough

Most innovation advice breaks down when technology leads the market.
For decades, we've been taught that innovation starts with customer validation, empathy maps, and rapid feedback loops. That approach works when problems are well understood and solutions are incremental. But it quietly fails when feedback loops are slow, expensive, or nonexistent, when the technology itself must exist before customers can even imagine what is possible.
Build First, Market Later is a contrarian but practical book for engineers, technical founders, and system builders working at the edge of what is possible. It explains why breakthrough innovation rarely starts with market demand, why customers often cannot articulate needs for capabilities that do not yet exist, and why the most important innovations emerge from building first, then engaging the market when it is ready.
This book is not a rejection of Lean Startup or design thinking. It is an explanation of their limits, and a guide to when different innovation methods actually apply.
Drawing on examples ranging from lasers and semiconductors to software platforms, AI systems, medical technology, and open-source infrastructure, Farhad Abtahi shows how innovation fails not because of bad ideas, but because of misordered steps. Validation without physics. Stories without systems. Markets consulted before capabilities exist.
Build First, Market Later does not offer a recipe. It offers something more useful: a way to reason about innovation when the usual playbooks stop working.
If you are optimizing features, this book is not for you.
If you are building something that has never existed before, it is.

The Engineers Argument for Breakthrough Innovation

Build First, Market Later

Future of Business and Finance

The rise of the Internet, social media, mobile technology, IoT, artificial intelligence (AI), and Web3 has fundamentally transformed how brands engage with consumers—enabling smarter marketing capabilities, personalized user interactions, and exponential growth in revenue, influence, and data value. This book introduces the concept of Brand Digital Intelligence, a two-step framework that helps brands thrive in the digital age through digital transformation and intelligent marketing. Structured around a digital transformation roadmap, the book explores how organizations can build robust digital infrastructure, foster active user participation, and turn consumers into long-term value contributors. Key topics include marketing innovation, platform business models, consumer journey design, online communities, smart stores, mobile applications, AI-powered marketing, and decentralized brand strategies enabled by Web3. The book calls for a paradigm shift from traditional campaign-based marketing to intelligent, data-driven ecosystems, where private domains, users, and data become core strategic assets—powered by algorithmic decision-making and compounding flywheel effects that drive sustained growth and engagement. Extending this evolution, the book illustrates how AI-driven brand ecosystems in the Web2 era naturally progress toward autonomous, community-driven organizations in the Web3 world, enabled by tokenized incentives, digital ownership, and co-created value. Combining strategic frameworks, real-world case studies, and actionable insights, this book is an essential guide for marketing professionals, technology leaders, entrepreneurs, and investors seeking to master the next frontier of AI and Web3-powered brand transformation.

Navigating the Transformation in the AI and Web3 Era

Brand Intelligence

Bloomsbury Studies in Digital Cultures

In 1945, W. Averell Harriman, US Ambassador to the Soviet Union, was presented with a carved wooden plaque of the Great Seal of the United States as a 'gesture of friendship' by a delegation from the Soviet's Young Pioneer Organization. Unbeknownst to him, one of the first covert listening devices, invented by Leon Theremin was hidden within it and was subsequently used to listen in on the ambassador's conversations for six years before being discovered. This book uses remarkable tales like this to tell the story of how modern audio surveillance developed and its important role in the evolution of today's artificial intelligence. Beginning with post-WW2 monitoring devices, Listening In traces an arc through the Cold War era into the present day in which state and commercial spyware can record our calls, copy messages and secretly film us. It subsequently moves into the near future where AI-assisted technologies can listen to things we have not yet said as well as digitally simulate and record our voices after we have died. Exploring how mass audio surveillance is carried out through devices such as smart phones, speakers and baby monitors and used to inform and train AI algorithms, the book provides fresh insights into how we are allowing our personal privacies to be traded for enhanced social connectivity and technological convenience. Ultimately Listening In reveals how the urge to listen and record everything that has ever been uttered is scored deeply into the technological operating systems of cultures from around the world. Listening In is also available in audiobook format from audiobook retailers.

How Audio Surveillance Became Artificial Intelligence

Listening In

Finally finish the first draft of your novel with a method that maximizes efficiency, speed, and joy. After months (or years) of writing, are you left with nothing but a folder full of false starts? Do you have a novel you were once excited to write but abandoned after only a few chapters-or even halfway through? Are you trapped in an endless cycle of rewrites, self-doubt, and perfectionism? Enter the Novel Fast Drafting Method: a proven approach for getting your book out of your head and onto the page in as little as 30 days. Jessica Brody, best-selling author of Save the Cat! Writes a Novel, will guide you step-by-step through her 3-phase process that's helped thousands of writers finish their first drafts in weeks instead of years: · Mindset: Adopt the mindset of a "chronic finisher" and overcome the destructive beliefs that cause 97% of writers to quit · Preparation: Build your story's foundation, set achievable goals, and prepare both your day-to-day life and writing schedule for success · Drafting: Master proven strategies to maintain consistent momentum, discover the story faster, and finish in record time-so you're ready to revise with confidence and clarity With fast drafting, you'll gain the mental space, freedom, and motivation to easily and more joyfully finish every writing project you start-faster than you ever thought possible.

Finish Your Novel in 30 Days with the Fast Drafting Method

Page One to Done

From the rise of China as a technological superpower, to wars on its eastern borders, to the belief that the US is no longer a reliable ally, the European Commission sees the world as more unstable than at any other time in recent history. As such, the Commission has become the Geopolitical Commission, working to serve the interests of the Geopolitical Union. Central to many of these conflicts is technology - who produces it, where it is produced, and who controls it. These questions are central to the Commission's pursuit of digital/technological sovereignty, Europe's attempt to regain control of technology regulation. Focusing on topics such as setting technological standards, ensuring access to microchips, reining in online platforms, and securing rules for industrial data and AI, this book explores the EU's approach to lawmaking in this field; increased regulatory oversight and promotion of industrial policy at home, while exporting its rules abroad.

Europe's Attempt to Take Back Control of Technology Regulation

Geopolitical Union

Unternehmensmarken wirksam managen

Corporate Branding

A novel framework for how entrepreneurs can use Bayesian reasoning to make decisions. This edited volume introduces and explores the concept of Bayesian entrepreneurship, a novel framework for understanding entrepreneurial decision-making under uncertainty. It brings together contributions from leading scholars to examine how entrepreneurs form beliefs about opportunities, learn through experimentation, and make strategic decisions. The Bayesian approach emphasizes the critical interaction between an entrepreneur’s prior beliefs and their capacity for learning and experimentation to update those beliefs. This dynamic process allows entrepreneurs to formulate and test theories about value creation and capture, attract resources and capabilities, and implement effective entrepreneurial strategies. The volume is organized around four key themes: <ul><li>the foundations and distinguishing features of Bayesian entrepreneurship </li><li>how entrepreneurs form and update prior beliefs in entrepreneurial decision-making</li><li>the role of experimentation and learning in entrepreneurial strategy</li><li>applications to entrepreneurship education and practice</li></ul> Bayesian Entrepreneurship offers both theoretical contributions advancing our understanding of entrepreneurial decision-making and practical insights for entrepreneurs and educators.

A novel framework for how entrepreneurs can use Bayesian reasoning to make decisions. This edited volume introduces and explores the concept of Bayesian entrepreneurship, a novel framework for understanding entrepreneurial decision-making under uncertainty. It brings together contributions from leading scholars to examine how entrepreneurs form beliefs about opportunities, learn through experimentation, and make strategic decisions. The Bayesian approach emphasizes the critical interaction between an entrepreneur’s prior beliefs and their capacity for learning and experimentation to update those beliefs. This dynamic process allows entrepreneurs to formulate and test theories about value creation and capture, attract resources and capabilities, and implement effective entrepreneurial strategies. The volume is organized around four key themes: <ul><li>the foundations and distinguishing features of Bayesian entrepreneurship </li><li>how entrepreneurs form and update prior beliefs in entrepreneurial decision-making</li><li>the role of experimentation and learning in entrepreneurial strategy</li><li>applications to entrepreneurship education and practice</li></ul> Bayesian Entrepreneurship offers both theoretical contributions advancing our understanding of entrepreneurial decision-making and practical insights for entrepreneurs and educators.

Bayesian Entrepreneurship

Why socially responsible investment promises to make investors richer and the world better—but fails at both. Wall Street thrives by telling investors that clever financial strategies can reverse the trade-off between corporate profits and social progress. But the link between greater corporate social responsibility and improved financial performance is an illusion. Profit vs. Progress dissects the massive $30 trillion “socially responsible” or “sustainable” finance industry—and finds the emperor has no clothes. At best, sustainable investing typically delivers average rates of financial and social returns. But it makes social and environmental crises harder to overcome, by using financial gimmickry to distract our attention from real solutions. Author Brad Swanson argues that corporations in competitive markets act without moral values, and ethical investment can’t prod them to take greater social responsibility. The only way to change the outcome of the game is to change the rules. The solutions will have to come from legislatures, not corporate boardrooms. Swanson calls for public policies to make businesses better serve all of society, not just their shareholders—without blunting their edge. His recommendations include breaking up the cartel of large asset managers, rebuilding the influence of organized labor, curbing the rapacious behavior of the private equity industry, and eliminating the conflict of interest that pits corporate directors against the greater good of the community. The author shows that in previous eras of social crisis caused by corporate excess, meaningful reforms emerged through the political process. Today as well, the path forward is clear—if we have the will to follow it.

Why socially responsible investment promises to make investors richer and the world better but fails at both.

Why Socially Responsible Investment Doesn't Work and How to Fix It

Profit vs. Progress

Startup Erfinderhandbuch

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