Practical Pricing
Practical Pricing
Translating Pricing Theory into Sustainable Profit Improvement
Von:M. Calogridis
Inhalt
This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.
Bibliografische Angaben
April 2016, Englisch
PALGRAVE MACMILLAN
9780230102347