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More stories showing how negotiation is the stuff of life, to mark Scotwork's 50th anniversary.

Once Upon a Deal... Vol. 2

Routledge Studies in the History of Marketing

This book addresses the need to understand marketing practices in the context of the rich and varied history of India. Such an understanding will not only enrich marketing as a discipline, but also provide marketers and academics with valuable insights into the cultures and behaviors of Indian consumers. By analysing historical writings on business in India over 2000 years, and providing a coherent narrative of the marketing practices during these periods, it critically engages with the larger socio-economic structures which influenced, and were influenced by these practices. All scholars of marketing history will find this a fascinating and unique assessment of a highly significant market.

The concepts and practices of marketing, as well as the ideologies that impel these, are rooted in specific social and cultural contexts, predominantly those of the USA, and Europe. Moreover, the Western dominance of marketing thought permeates it with Western values such as individualism and rationalism. This has led to important contexts outside these traditions such as India being overlooked. India has an enormously rich and varied culture and history, and this book addresses the need to understand marketing practices within this diverse context. Such an understanding will not only enrich marketing as a discipline, but also provide both Western and Indian marketers and academics with valuable insights into the cultures and behaviors of Indian consumers. By analysing historical writings on business in India from the BCE period to the current period, and providing a coherent narrative of the marketing practices during these periods, it critically engages with the larger socio-economic structures which influenced, and were influenced by these practices. All scholars of marketing history will find this a fascinating and unique assessment of a highly significant market.

History of Marketing in India

The Right Call is for leaders who recognise that ethics is not an afterthought but the architecture of every meaningful decision. As choices become embedded in systems, policies and technologies, the quality of an organisation's ethical reasoning shapes outcomes long before a dilemma becomes visible. This book shows how to strengthen that capability.It begins by translating the four major ethical traditions into decision tools leaders can use in real time. Virtue, duty, consequences and care become practical ways of diagnosing tensions, clarifying what is at stake and understanding how values guide judgement under pressure. The book then examines the organisational infrastructure of decision-making, showing how language, power and informal norms shape what people call the right thing to do. Through diagnostic templates and research-based insights, readers learn to surface assumptions, identify cultural blind spots and create conditions where integrity can scale. The INTEGRITI(TM) model, a disciplined nine-step approach to leading values-based conversations, provides a clear method for turning intent into action, navigating stakeholder tensions and embedding integrity into everyday practice.This is a book for anyone responsible for choices that carry consequences.

A Leader’s Guide to Ethical Decision-Making in Practice

The Right Call

Dieses Werk zeigt professionelle Wege auf, wie selbst mit kleinsten Projekten – in traditionellen oder digitalen Welten – viel erreicht werden kann und wie aus ersten Schritten im weiteren Verlauf eine erfolgreiche Gründung bzw. ein wirtschaftlich profitables Start-up hervorgehen kann. Das Buch stellt innovative Möglichkeiten des sozialen Engagements vor und zeigt, wie man Erfolg hat, indem man sich in kluger Weise einbringt. Das Buch bietet vielfältigen Rat, Erfolgsgeschichten und Porträts von Menschen, die durch ihre Initiativen wirklich etwas bewirken konnten.
 
 “Gründet Euch!” knüpft authentisch an den aktuellen Zeitgeist des “Sich-engagieren-Wollens” an und bietet fachkundige Unterstützung, um auf professionellem Wege etwas zu bewirken, durch Blogs, Apps, lokale Initiativen und/oder ein Start-up u.v.m.&nbsp;

Dieses Werk zeigt professionelle Wege auf, wie selbst mit kleinsten Projekten – in traditionellen oder digitalen Welten – viel erreicht werden kann und wie aus ersten Schritten im weiteren Verlauf eine erfolgreiche Gründung bzw. ein wirtschaftlich profitables Start-up hervorgehen kann. Das Buch stellt innovative Möglichkeiten des sozialen Engagements vor und zeigt, wie man Erfolg hat, indem man sich in kluger Weise einbringt. Das Buch bietet vielfältigen Rat, Erfolgsgeschichten und Porträts von Menschen, die durch ihre Initiativen wirklich etwas bewirken konnten.
 
 “Gründet Euch!” knüpft authentisch an den aktuellen Zeitgeist des “Sich-engagieren-Wollens” an und bietet fachkundige Unterstützung, um auf professionellem Wege etwas zu bewirken, durch Blogs, Apps, lokale Initiativen und/oder ein Start-up u.v.m.

Vom ersten Engagement zum erfolgreichen Social Business (AT)

Gründet Euch!

This book provides a comprehensive overview of practical cutting and packing problems, presenting practical algorithms for solving these problems from the perspective of combinatorial optimization. It also discusses the geometric properties and tools for cutting and packing problems.&nbsp; Problems of cutting and packing objects have been extensively studied for many years because of the numerous real-world applications—for instance, in the clothing, logistics, manufacturing, and material industries. They can be classified in three ways according to their dimensions: The one-dimensional problem is the most basic category of problems including knapsack problems, bin packing problems, and cutting stock problems. The two-dimensional geometric problems include rectangle packing problems, circle packing problems, and polygon packing problems. The three-dimensional problem is the most difficult category and has applications in container loading, cargo and warehouse management and so forth. Most of these variants are NP-hard, since they contain as a special case the knapsack problem or the bin packing problem, which are already known to be NP-hard. Therefore, heuristics and metaheuristics are essential for designing practical algorithms for these problems. In addition to practical algorithms for solving a wide variety of cutting and packing problems, the book also considers another feature of cutting and packing problems: the need to develop powerful geometric tools to handle the wide variety and complexity of shapes that need to be packed.

This book provides a comprehensive overview of practical cutting and packing problems, presenting practical algorithms for solving these problems from the perspective of combinatorial optimization. It also discusses the geometric properties and tools for cutting and packing problems.&nbsp; Problems of cutting and packing objects have been extensively studied for many years because of the numerous real-world applications—for instance, in the clothing, logistics, manufacturing, and material industries. They can be classified in three ways according to their dimensions: The one-dimensional problem is the most basic category of problems including knapsack problems, bin packing problems, and cutting stock problems. The two-dimensional geometric problems include rectangle packing problems, circle packing problems, and polygon packing problems. The three-dimensional problem is the most difficult category and has applications in container loading, cargo and warehouse management and so forth. Most of these variants are NP-hard, since they contain as a special case the knapsack problem or the bin packing problem, which are already known to be NP-hard. Therefore, heuristics and metaheuristics are essential for designing practical algorithms for these problems. In addition to practical algorithms for solving a wide variety of cutting and packing problems, the book also considers another feature of cutting and packing problems: the need to develop powerful geometric tools to handle the wide variety and complexity of shapes that need to be packed.&nbsp;&nbsp;

From the Perspective of Combinatorial Optimization

Cutting and Packing Problems

An interactive adventure inside the Treasury

Can You Run the Economy?

NATIONAL BESTSELLER • A life-changing path to the financial freedom we all deserve: How to Be a Rich Old Lady is filled with humor, heart, and real-world perspective. Amanda Holden spent years working in investment management, where she saw exactly who gets access to the power, ease, and opportunity money can bring—and it wasn’t people like her friends. She also saw how the financial system is designed to feel exclusive and confusing, and how it blames individuals for economic problems they didn’t create. So, Amanda left her finance job to launch Invested Development, a financial education company where she has taught more than twenty-five thousand students how to invest with radical clarity, accessibility, and joy. Here, all her expertise is packed into a guide that won’t feel like getting cornered by a crypto bro. Instead, it reads like a text from your smartest friend: “Let’s figure out money, so we can stop thinking about money.” Because this practice isn’t just about planning for your wild and glorious future—it’s about the relief of knowing you’re doing everything you can right now. In these pages, you will: <ul> <li>Set up a fully automated investing strategy—so you can move on with your life</li> <li>Use hands-on tools and worksheets to guide you to financial independence</li> <li>Learn about investing in a way that is truly memorable</li> <li>Demystify retirement accounts and tax rules</li> <li>Learn who to trust in the finance world—and who to avoid</li> <li>Master how to research, buy, and track the right investments for you</li> <li>Explore what it means to live a wild, beautiful life beyond Roth IRAs</li> </ul> How to Be a Rich Old Lady is a step-by-step road map to financial freedom. It’s not just about numbers on a spreadsheet but building a life that feels secure enough to dream into. Maybe your Rich Old Lady is wearing belly chains at the beach, tanned and wrinkly and totally unbothered. Maybe she’s befriending the birds at her cozy forest cabin. Maybe she’s leaving $500 tips on her diner coffee. Whatever your vision, this approachable guide to investing and wealth-building will help you build a plan to greet her with confidence, security, and genuine hope for tomorrow.

How to Be a Rich Old Lady

To paraphrase Sir Winston Churchill, never has so much pornography been available to so many people for so little. This is the story of how the online adult industry has plummeted from its lofty heights of the late 1990s, when a savvy Web entrepreneur could charge premium prices to thousands of eager subscribers. It is also the story of how the law has completely failed to keep pace with the technological innovations that boosted and then savaged the online adult industry. It concludes by analysing the social impact of virtually unlimited pornography of every description, available to all ages at the click of a button. Useful reading for the general reader and for students and researchers involved with business strategy, the history of technology, cultural studies, sexuality, media studies and technology more generally.

Traditionally, the presence of pornography in American society has been mediated by two primary factors: legal restrictions and the relatively high cost of the product. The degree of legal restrictions on adult material has varied from era to era and community to community, but the porn premium has remained relatively constant. Given this, these should be heady days for adult business owners. Thanks to the Internet, distribution costs are virtually nil and even the most hardcore content is easily accessible in the smallest coastal hamlet and most rural farmhouse in America. Adult industry balance sheets should be bulging with profit. But in reality, far from it. The World Wide Web has completely eradicated both the legal restrictions and premium cost that used to govern adult industry economics. To paraphrase Sir Winston Churchill, never has so much pornography been available to so many people for so little. This is the story of how the online adult industry has plummeted from its lofty heights of the late 1990s, when a savvy Web entrepreneur could charge thousands of eager subscribers premium prices. It is also the story of how the law has completely failed to keep pace with the technological innovations that boosted and then savaged the online adult industry. It concludes with a detailed analysis of the social impact of virtually unlimited pornography of every description, available to all ages at the click of a button.Accessible to the general reader, this book will appeal to those who want to know more about the adult entertainment industry in America and will prove useful reading for students and researchers involved with a wide variety of academic disciplines including business strategy, the history of technology, cultural studies, sexuality, media studies and technology more generally.

The Pornography Business

Master critical leadership skills and gain an understanding of the theory needed to become an effective business leader in today's turbulent times with Richard Daft's "The Leadership Experience," 9th Edition. In this edition, you explore the latest thinking in leadership theory and contemporary practices in organizations throughout the world.

The Leadership Experience

Riordan and Zhang share the skills, techniques, and mindsets used by diplomats and foreign ministries, and adapt them to the needs of executives and MNCs. Their guide employs real-life case studies in understanding the international business environment, and: <ul> <li>Examines the shift to multipolarity and the rise of Permacrisis and Policrisis </li> </ul><ul> <li>Highlights the long-term approach of diplomatic strategy and how it may be applied to business </li> </ul><ul> <li>Provides a framework for companies to understand geopolitical risks </li> </ul><ul> <li>Offers techniques to build resilience via network building and coalitions </li> </ul>Engaging with topics such as cybersecurity, the re-shoring/friend-shoring phenomenon, and the evolution of technology companies as geopolitical actors, the authors demonstrate how the diplomat's perspective offers insights to companies looking to navigate the increasingly complex geopolitical environments of international trade. With an emphasis on practical guidance, this book would interest business executives and strategy planners, as well as diplomats and government officials.

A Business Executive’s Guide to an Uncertain World

Business Diplomacy

In Community First Economics, former New Hampshire small-business owner and gubernatorial candidate Jon Kiper presents a bold alternative to forty years of trickle-down economics. Drawing on his experience running a Main Street restaurant, serving in local government, and struggling to afford housing in the community he loves, Kiper exposes how today's economy threatens stability, family life, and democracy itself. With practical insights and real-world solutions, he shows how communities can reclaim control over their economic future by strengthening local businesses, making housing affordable, and putting people before corporate profits. This book is a roadmap for building an economy that works for everyone, not just the wealthy few.

Community First Economics

Pricing in the Age of AI

Filling a critical gap that has left founders unprepared for the nuances of corporate venture capital (CVC) engagement, this book provides a definitive, practitioner-focused field guide for navigating this complex world, avoiding pitfalls caused by misaligned incentives, hidden terms, or corporate politics.With CVCs now participating in over 20% of all venture deals, founders urgently need a playbook that addresses the unique strategic motivations, management structures, and deal terms of these powerful and increasingly common investors. This book is the first and only one written for the founder on how to negotiate with CVCs, focusing specifically on side letter terms and their long-term and often unforeseen impacts. Written by a practicing CVC investor with deep experience across institutional and corporate VC, it also offers a rare, holistic view of the entire venture ecosystem, enabling understanding of how a CVC's dual strategic and financial goals predict their behavior, incentives, and potential conflicts of interest.Through detailed checklists and case studies, this book covers every step of the startup-CVC engagement, from pre-meeting research to post-closing strategy. This book is the definitive resource for startup founders and their executive teams who are actively fundraising or preparing to raise from CVCs, institutional VCs working with CVCs, and for students in MBA, law, and undergraduate business programs interested in a career in startups or corporate venture capital.

Navigating Strategic Investment

The Founders’ Guide to Corporate Venture Capital

Once Upon a Deal... Vol. 2

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