Industrial Product Innovation
Von:
Johne, F AOriginally published in 1985 this book looks at the way some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of British and American companies, the book gives examples of both effective and less effective practices.
März 2018, ca. 194 Seiten, Routledge Library Editions: The Economics and Business of Technology, Englisch
Taylor and Francis
978-0-8153-8395-6
Taylor and Francis
978-0-8153-8395-6