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Global Brands

Global Brands

The Evolution of Multinationals in Alcoholic Beverages
Buch (broschiert)52.50 CHF
sofort lieferbar

Inhalt

Global Brands, first published in 2007, adds to the literature on the growth of multinational corporations through the focus on brands.

Bibliografische Angaben

September 2013, Cambridge Studies in the Emergence of Global Enterprise, Englisch
Cambridge Academic
978-1-107-66973-4

Inhaltsverzeichnis

Schlagworte

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