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Imad Muratspahic

From Strategy Slide to Daily Habit

A Practical Guide to Applying Kotter's Eight-Step Change Model, Mobilizing Employees, Overcoming Resistance

You didn't build your business to carry it alone.Yet for many manufacturers' rep agency owners, that's exactly what happens.As the business grows, so does the pressure. Decisions funnel through you. Your team looks to you for answers they should already own. Meetings drift, accountability slips, and the business depends on you more than it should.Most leaders try to solve this by working harder, hiring more people, or introducing new systems.But the problem isn't effort.It's the absence of leadership structure.In Momentum by Design, Chris Atwell introduces the Mindset-Conquest approach and shows how leaders apply it through Momentum by Design, a practical system built on energy, clarity, and momentum.When applied consistently, these pillars create what Atwell calls the momentum advantage: the ability to move faster on the right things without burning out or losing control.Inside, you'll learn how to: <ul><li>Reclaim 3-10 hours per week from reactive firefighting.</li><li>Break the Do-It-All Operator pattern that keeps your team passive and dependent.</li><li>Build a team that solves problems and makes decisions without constant input.</li><li>Develop managers who lead instead of escalating issues.</li><li>Install accountability systems that actually stick.</li><li>Drive consistent execution without constant follow-up or oversight.</li><li>Apply tools like the Precision Pipeline Index to strengthen pipeline clarity.</li></ul>This is not theory.It's a practical leadership blueprint built for manufacturers' rep agency owners who want clarity, scalable growth, and a business that doesn't depend entirely on them.If you want more time, stronger leaders, and a business that runs without you at the center-this is your blueprint.

A Leadership Blueprint for Rep Owners Who Want Clarity and Scalable Growth

Momentum by Design

Shakespeare Workbook Series

The must-have workbook series for Shakespeare plays. Along with tips on approaching and working on the play and tackling the speeches, Applause Shakespeare Workbook: Othello includes highlighted essential passages.

Othello

You know you have more to offer, but you're tired of waiting for a seat at the table to prove it. Most emerging leaders feel stuck in a holding pattern, believing that their ability to make an impact is capped by their current title or the person above them on the org chart. But influence isn't a reward for a promotion. It's a muscle you build in the mundane, everyday moments of your current role.In 90 Days to Grow Your Influence Clay Scroggins, bestselling author of How to Lead When You're Not in Charge, provides a daily roadmap for the "not-in-charge" leader. Drawing from his foundational work on leveraging influence without authority, this 90-day reader helps you navigate the tension of having great responsibility but very little power.Each day is designed to be a "snackable" but substantial 5-minute read, perfect for your morning coffee or the commute to the office. Through a mix of relatable stories, leadership metaphors, and spiritually grounded reflections, you'll learn how to: <ul><li>Understand Identity: Secure your worth in who you are, not just what you do or what your business card says.</li><li>Lead Yourself: Master the disciplines of self-awareness and emotional intelligence.</li><li>Choose Positivity: Cultivate a resilient, solution-oriented mindset that shifts the energy of every room you enter.</li><li>Think Critically: Stop being a passive observer and start solving problems.</li><li>Reject Passivity: Take ownership of the ground you're standing on today.</li><li>Challenge Well: Influence the leaders above you with relational equity and wisdom.</li></ul>Whether you are a new hire, a middle manager, or an aspiring executive, this book is your daily reminder that your seat on the org chart doesn't define your impact. You have everything you need to start leading right where you are. Real influence starts here.

You know you have more to offer, but you're tired of waiting for a seat at the table to prove it. Most emerging leaders feel stuck in a holding pattern, believing that their ability to make an impact is capped by their current title or the person above them on the org chart. But influence isn't a reward for a promotion. It's a muscle you build in the mundane, everyday moments of your current role.In 90 Days to Grow Your Influence Clay Scroggins, bestselling author of How to Lead When You're Not in Charge, provides a daily roadmap for the "not-in-charge" leader. Drawing from his foundational work on leveraging influence without authority, this 90-day reader helps you navigate the tension of having great responsibility but very little power.Each day is designed to be a "snackable" but substantial 5-minute read, perfect for your morning coffee or the commute to the office. Through a mix of relatable stories, leadership metaphors, and spiritually grounded reflections, you'll learn how to:<ul><li>Understand Identity: Secure your worth in who you are, not just what you do or what your business card says.</li><li>Lead Yourself: Master the disciplines of self-awareness and emotional intelligence.</li><li>Choose Positivity: Cultivate a resilient, solution-oriented mindset that shifts the energy of every room you enter.</li><li>Think Critically: Stop being a passive observer and start solving problems.</li><li>Reject Passivity: Take ownership of the ground you're standing on today.</li><li>Challenge Well: Influence the leaders above you with relational equity and wisdom.</li></ul>Whether you are a new hire, a middle manager, or an aspiring executive, this book is your daily reminder that your seat on the org chart doesn't define your impact. You have everything you need to start leading right where you are. Real influence starts here.

Daily Habits for Leading from Any Level

90 Days to Grow Your Influence

¿Quieres sacarle el mejor provecho a tu dinero, pero no sabes por dónde empezar? Este libro es para ti. No importa si eres doctor en ciencias ocultas, programadora, floricultor, psicoanalista, emprendedor en ciernes o músico, poeta y loco; ya seas millonario o becario, puedes utilizar tu dinero de forma más inteligente, aunque no seas fan de los números y las finanzas. Con Pequeño Cerdo Capitalista -el libro más vendido de finanzas personales en los últimos 10 años escrito por una autora de habla hispana y que ha cautivado a más de 500 mil lectores-tendrás las herramientas más efectivas para ahorrar, invertir y maximizar tus ingresos. Sofía Macías te explica sin rollos -y con una que otra pedrada o coscorrón para ser más claros- por qué todos podemos ahorrar, los trucos para lograrlo, cómo usar las tarjetas de crédito a tu favor y salir de deudas terroríficas, formas de bajarle a tus impuestos, cómo poner tu dinero a trabajar y animarte a invertir, así como tus opciones para el retiro. En esta edición actualizada encontrarás los clásicos infalibles que han ayudado a miles de lectores y también los últimos cambios, consejos y datos para actualizar tus finanzas. ¡El tiempo es dinero! ¿Qué esperas para arreglar tu relajito financiero y usarlo a tu favor? ENGLISH DESCRIPTION Do you want to make the most of your money but don’t know where to start? This book is for you. It doesn’t matter if you’re a doctor in occult sciences, a programmer, a flower grower, a psychoanalyst, an aspiring entrepreneur, or a musician, poet, and madman, whether you’re a millionaire or an intern, you can use your money more intelligently, even if you’re not a fan of numbers and finance. With Pequeño Cerdo Capitalista—the best-selling personal finance book of the past 10 years written by a Spanish-speaking author and loved by more than 500,000 readers—you’ll have the most effective tools to save, invest, and maximize your income. Sofía Macías explains without fluff—and with a few playful jabs or wake-up slaps to make things clearer—why everyone can save, tricks to achieve it, how to use credit cards to your advantage and escape terrifying debts, ways to reduce your taxes, how to make your money work for you and dare to invest, as well as your options for retirement. In this updated edition, you’ll find the classic infallible tips that have helped thousands of readers and also the latest changes, advice, and data to refresh your finances. *Time is money!* What are you waiting for to fix your financial mess and make it work in your favor?

Pequeño cerdo capitalista (Edición actualizada 2025) / The Little Capitalist Pig (Update 2025 Edition)

<div>Learn how the world’s most memorable brands find the words that make them impossible to ignore. Visual identity has its canon. Logos, typefaces, color systems, and design principles have filled bookshelves for decades. But behind every successful brand is another system that shapes perception, builds trust, and creates emotional connection: language. In How Brands Find Their Voice, brand writer and Brand Impact Awards founder Nick Carson gives verbal identity the visual design-book treatment it has long deserved. With a foreword by John Simmons—the acclaimed writer who coined the term “verbal identity”—and built on unprecedented access to leading branding agencies and in-house creative teams, this richly illustrated volume reveals how brand language is developed, expressed, and sustained across every touchpoint. Through in-depth case studies spanning hospitality, technology, consumer goods, and nonprofits, from global institutions to challenger brands, Carson explores how language becomes part of a brand’s DNA. Readers meet the people who do the work and discover how verbal identity emerges from collaboration, research, and craft. Inside, you’ll discover: <ul><li>The evolution of brand voice from advertising copy to modern verbal identity</li><li>How leading agencies develop language systems alongside visual identity</li><li>The strategic thinking behind memorable brand voices</li><li>Different approaches to tone, personality, storytelling, and communication</li><li>How organizations embed verbal identity across teams and touchpoints</li><li>What separates effective brand guidelines from documents that are never used</li><li>The opportunities and challenges that AI presents for brand language</li></ul> Featuring brands such as Ben &amp; Jerry’s, Mailchimp, Virgin, Liquid Death, Innocent, Oatly, and many others—and world-renowned agencies including COLLINS, Wolff Olins, and JKR—the book demonstrates that successful verbal identity is not about clever taglines or isolated campaigns. It’s about creating a coherent language system that shapes every interaction people have with a brand. Filled with photography, packaging, digital experiences, environmental graphics, annotated guidelines, and expert commentary,&nbsp;How Brands Find Their Voice presents language in context, where words and visuals work together to create meaning. For brand strategists, designers, copywriters, marketers, students, and business leaders, this book offers both inspiration and practical insight into one of branding’s most important—and least understood—disciplines.</div>

Why Brands Should Watch Their Language

How Brands Find Their Voice

<div>Leading pain expert Dr. Rachel Zoffness bridges the gap between medicine and psychology to get to the heart of understanding—and treating—pain—it's The Body Keeps the Score for chronic pain. Every one of us will experience pain, be it back pain, the pain of childbirth, or living in an aging&nbsp;body. Not a single one of us will escape. But what if everything you thought you knew about pain was ... wrong? &nbsp; We’ve been told that pain is purely physical, something to do just with bones and body parts. The truth is that pain is constructed by the brain—influenced not just by injuries, but also by emotions, expectations, and environment. This means you have infinitely more control over pain than you ever imagined: because if the brain&nbsp;can change, pain&nbsp;can change.&nbsp; &nbsp; Rooted in cutting-edge neuroscience and rich patient stories, Dr. Rachel Zoffness completely upends the myths we’ve been sold—finally reconnecting physical and emotional pain, and providing a roadmap for healing. The fact is that chronic pain is treatable. But to do that, we must target the whole person—not just a body part. A groundbreaking, revolutionary book that finally offers access to the world’s most powerful painkiller: YOU. “This book is a must read for anyone struggling with chronic pain. Filled with moving stories and the latest science, Zoffness explains how pain works and why so many treatments fall short. Her message is ultimately a hopeful one: By changing our brains we can lessen our pain. I highly recommend." ―Anna Lembke, MD, Professor and Medical Director, Stanford Addiction Medicine Dual Diagnosis Clinic, Stanford University, New York Times bestselling author of Dopamine Nation "In this groundbreaking book, Dr. Zoffness dismantles outdated myths about pain and brilliantly reveals new ways to overcome it. Filled with the latest science, this is a must read for both doctors and patients, and frankly anyone grappling with chronic pain.” ―William W. Li, MD, New York Times bestselling author of Eat To Beat Disease, former faculty at Harvard Medical School</div>

The New Science of Pain and How to Heal

Tell Me Where It Hurts

Do you want to be able to decode your astrological birth chart and read charts for others? Then this book is for you. Whether you're seeking self-discovery or a deeper connection to the people in your life, Your Cosmic Blueprint shows you how to easily master chart reading and unveil a world of new possibilities in harmony with the stars.Just as a blueprint is a plan for the construction of a home, the astrological birth chart done for the day, place, and time of your birth contains the plan for the construction of your personality, your character, and the events in your life. Knowing how to read your cosmic blueprint, your astrological birth chart, can give you useful, profound, and, in many cases, vital information about how you look at and approach the world and, equally important, how the people of the world look back at and are inclined to approach you.This groundbreaking and visually immersive guidebook from bestselling authors and world-renowned astrologers Monte Farber and Amy Zerner covers all the essential components of astrology and takes you step-by-step through the practice of understanding and interpreting birth charts. With their signature keyword approach and unique blend of practicality, wit, and wisdom, Farber and Zerner make the multi-faceted art of astrology fun and accessible to both beginners and seasoned practitioners.COMPREHENSIVE: This practical, in-depth guide covers everything you need to interpret astrological birth charts, including detailed information on the twelve houses, four elements, planetary positions, rising signs, aspects, and more.INSIGHTFUL: Learning to read an astrology chart helps you to better understand yourself and others, as well as develop your intuition, a skill that can benefit you in every aspect of your life.ACCESSIBLE: Monte Farber and Amy Zerner have revolutionized astrology chart reading by creating easy-to-learn systems that greatly simplify the learning process. Their innovative teaching style transforms complex chart-reading concepts into relatable insights and interpretations, empowering you to use your strengths to navigate challenges and align with the universe's rhythms.

Master the Art of Reading an Astrology Chart

Your Cosmic Blueprint

Uncover the psychological shortcuts that shape every decision you make - and learn how to use them in business. Voted #1 in the BBH World Cup of Advertising Books Winner of the Sales and Marketing Category at the Business Book Awards Before you can influence decisions, you need to understand what drives them. The Choice Factory is an essential read for anyone who wants to learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, behavioural science expert Richard Shotton investigates how our behaviour is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, he draws on evidence from academia, real-life ad campaigns and his own original research. Entertaining and highly accessible, The Choice Factory is made up of 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges. Shotton interviews some of the smartest and most influential thinkers in advertising, including Rory Sutherland, Lucy Jameson and Mark Earls. Covering everything from priming to the pratfall effect, charm pricing to the curse of knowledge, with The Choice Factory as your guide it has never been easier to apply the science of behavioural economics to marketing. 'Actionable, memorable and powerful' - Seth Godin, bestselling author of This is Marketing Now part of the Harriman House Essentials Collection, a series showcasing the very best of business and finance books.

Harriman House Essentials

The Choice Factory

Make work work for you with this empowering guide to overcoming 'career comedown'.Have you spent years climbing the career ladder, snagging promotions and pay rises, only to feel completely underwhelmed and burned out? Are you experiencing 'career comedown'?Stefanie Sword-Williams is here to help. Drawing on her years of experience as a career advisor and hundreds of hours of interviews and research, this warm and relatable handbook offers a trove of practical advice on how to prioritise your needs in your working life.Whether you want to stick with your current job, twistto a new career, or tap out from work defining your identity altogether, Career Comedown will empower you to take charge of your life and redefine success on your own terms.

Career Comedown

Reisen für Fortgeschrittene

Im Unterschied zu den italienischen Kunststädten wie Venedig oder Florenz offenbart sich Triest nicht auf den ersten Blick. Der ehemalige Hafen der Donaumonarchie mit seinem morbiden Charme verlangt Aufmerksamkeit, will erforscht, verstanden, durchschaut werden. Georges Desrues und Erich Bernard führen an historische Plätze mit ihrer zum Teil glorreichen, zum Teil dunklen Vergangenheit, beleuchten das architektonische Erbe, empfehlen die besten Badeorte und die angesagtesten Bars für einen Aperitivo. 
In den letzten Jahren hat sich auch in Triest einiges getan: Neue Lokale und Geschäfte, urbane Visionen und mutige Initiativen sorgen für frischen Wind in der alten Hafenstadt. Und warten darauf, auch von fortgeschrittenen Triest-Besucher:innen neu entdeckt zu werden. Dafür ist diese umfangreich aktualisierte Neuauflage der richtige Begleiter.

Im Unterschied zu den italienischen Kunststädten wie Venedig oder Florenz offenbart sich Triest nicht auf den ersten Blick. Der ehemalige Hafen der Donaumonarchie mit seinem morbiden Charme verlangt Aufmerksamkeit, will erforscht, verstanden, durchschaut werden. Georges Desrues und Erich Bernard führen an historische Plätze mit ihrer zum Teil glorreichen, zum Teil dunklen Vergangenheit, beleuchten das architektonische Erbe, empfehlen die besten Badeorte und die angesagtesten Bars für einen Aperitivo. 
In den letzten Jahren hat sich auch in Triest einiges getan: Neue Lokale und Geschäfte, urbane Visionen und mutige Initiativen sorgen für frischen Wind in der alten Hafenstadt. Und warten darauf, auch von fortgeschrittenen Triest-Besucher:innen neu entdeckt zu werden. Dafür ist diese umfangreich aktualisierte Neuauflage der richtige Begleiter.

Triest für Fortgeschrittene

Learn to create zines and books with this approachable guide featuring illustrated, step-by-step lessons on making many different book formats. The possibilities are endless!Channel your passions into zines, create your own notebooks and calendars, and try your hand at impressive pop-up and accordion books. This illustrated guide will empower you to share your ideas with the world in personalized, handcrafted packages. Whether you want to create a poetry chapbook, an illustrated ode to the people on your commute, or a map of your dreams, this book will help you leap from an idea to a physical object. You’ll learn the lingo and where to find materials, but most importantly, you’ll be ready to experiment and have fun. If you’re an artist seeking a new medium or are just beginning your creative journey, this book welcomes you to level up your DIY, join a community of makers and thinkers, and discover the power of zines and handbound books. Start now and watch your creative confidence grow and thrive.ZINES ARE BACK: Join the zine renaissance! Discover how to bring your passion to life through this amazing DIY art form that offers endless possibilities for creating and sharing. All you need is paper, scissors, glue, and this handbook to set your creativity in motion. STEP-BY-STEP INSTRUCTIONS: Educator and artist Lauren Simkin Berke walks you through each handmade book and zine format in straightforward tutorials. This book is perfect for all abilities and experience levels.&nbsp; WIDE VARIETY OF FORMATS: From beautiful Coptic binding to zines made from a single sheet of printer paper, this book has all your needs covered. You'll soon have a flexible repertoire of skills to bring your ideas to life!Perfect for: <ul><li> Zine makers </li><li> Indie writers and artists </li><li> Art students, DIY-ers, crafters, and other creatives </li><li> Designers looking for exciting new ways to express themselves </li><li> Fans and bands who want to share their message with the world </li><li> Activists looking for a long-lasting form to share knowledge and build community </li><li> Fans of origami and other paper crafts </li></ul>

A Beginner's Guide in 25 Projects

Zine Making and Bookbinding

How To Live An Extraordinary Life

From Strategy Slide to Daily Habit

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