Winning Her Business
How to Transform the Customer Experience for the World's Most Powerful Consumers
Bridget Brennan, CEO of Female Factor, shows readers how to beat competitors and grow overall market share by applying the fundamentals of creating a customer experience that appeals to the most powerful consumer decision makers: women.
mars 2019, env. 256 pages, Anglais
Harper Collins (US)
978-1-4002-1293-4
Harper Collins (US)
978-1-4002-1293-4

