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Schulz L: Transmedialer Journalismus
zwischen Theorie und Praxis

Transmedialer Journalismus zwischen Theorie und Praxis

Ein anwendungsbezogenes Modell für zeitgemäße Berichterstattung

Turn your marketing from a collection of tactics into a cohesive system that grows your business.82% of coaching businesses fail within the first year. And it's not because the coach lacks skill. They fail because potential clients can't understand what the coach does and how their life will improve after working together.Using the proven StoryBrand framework, Kris Jones shows coaches, consultants, and service providers how to unify every part of their marketing around one clear story that attracts more of the right clients.Kris Jones has spent more than 20 years in brand strategy and messaging, helping coaches build highly profitable businesses that are easy to grow. As one of the first StoryBrand Certified Guides, she has helped thousands of coaches apply this framework. Her clients have used the strategies in this book to close 95% of sales calls, raise their rates by 6X, and increase website conversions by 986%.With a foreword and introduction from Donald Miller, creator of StoryBrand, this practical guide gives you a proven system that makes every part of your marketing work together, so you become the obvious choice for your ideal clients.Through these ready-to-use strategies, you'll learn how to: <ul><li>Clarify the problem you solve and the transformation you deliver.</li><li>Explain what you do in a way people immediately understand.</li><li>Turn your website into your top salesperson.</li><li>Book more discovery calls and close them with confidence.</li><li>Create more consistent, predictable revenue.</li></ul> You don't need a bigger audience, a louder personality, or a more complicated marketing plan. You need one clear story and simple strategies that help your business grow, so you can spend less time marketing and more time doing the work you love.StoryBrand Your Coaching Business gives you the practical system to become the obvious choice for your ideal clients.

12 Simple Strategies That Make Dream Clients Say Yes

Storybrand Your Coaching Business

edition suhrkamp

Wer wissen möchte, wie es um den Westen bestellt ist, muss nur die James-Bond-Reihe befragen. 
 50 Shades of Grey
 lässt ein Aufblühen der Prüderie erkennen, und die Rückkehr des Autoritarismus haben bereits 
 Star Wars
 und die diversen Verfilmungen von Marvel-Comics vorweggenommen. Vor allem große Blockbuster führen uns die herrschenden Ideologien unserer Zeit vor Augen. Doch wenn wir bloß schauen, sehen wir sie nicht.
 
 Wolfgang M. Schmitt zeigt, wie uns der Film - gerade dank seiner Künstlichkeit, der Montage, Stars und Spezialeffekte - einen anderen, mit der Brille der Fiktion geschärften Blick auf die Realität und auf uns selbst eröffnet. Sein ungewöhnlicher Ratgeber ist eine Liebeserklärung an Hollywood und zugleich ein flammendes Plädoyer für ein ideologiekritisches, kontraintuitives Sehen.

Mit Filmen sehen lernen

Legal Foundations of American Immigration Policy

Crafting an Immigrant Republic

Haben Sie auch Zweifel an der Demokratie und finden, dass man seine Meinung nicht mehr äußern darf?

Im Buch wird ein Versuch gestartet, diesen Zweifeln zu begegnen.
Im Zusammenhang mit aktuellen Themen aus Politik, Wirtschaft, Religion und Lokalem, werden Anregungen formuliert und Beispiele gezeigt, auch in Form von Leserbriefen, wie Demokratie im "Kleinen" gelebt und gestaltet werden kann.
Zur Sprache kommt auch das Thema Integration und die gesellschaftlich wichtige Rolle des Ehrenamts.
Erkenntnisse und Erfahrungen sind in Beispielen aus dem Wirken eines Coachs dargestellt.

"MACH MIT!"

Demokratie aktiv

Mach mit

De Gruyter Handbuch / De Gruyter Handbook

In an increasingly complex and interdependent world, international organizations are vital components of global governance and arenas for cooperation and norm-building and standard setting. At the same time, they accumulate and provide knowledge and expertise and act as implementing agents in areas ranging from sustainable development over security and beyond. The Handbook of International Organizations offers both a conceptual introduction to academic debates and a broad overview of the goals, tasks and effectiveness of global, regional and issue-specific international organizations. Expanding the scope of the first volume substantively, the book now includes chapters on XXX international organizations. Chapters in the first part discuss international organizations in relation to theoretical debates in the study of International Relations and the current global context. In the second, lexical part, chapters outline the evolution, operations and current challenges of individual international organizations and provide sources for further research. Students of International Relations and related fields will find a reliable source to consult for seminal information and current trends in international organizations research.

Theories, Concepts and Empirical Insights

Handbook of International Organizations

Why Big Labor moved to the right—and the fight ahead for the left to win back America’s working class Unions helped construct the American middle class, defeat Jim Crow, and advance progressive rights, but in Trump’s America, the labor movement is changing. In Big Labor's Big Shift, journalist Nathan Bomey explores how Big Labor and the working class are no longer an automatic ally of the American left. Fueled by decades of economic decline, political disillusionment, and cultural disenfranchisement, new politically nebulous and economically populist leaders in the movement are building a powerful new movement based on class warfare that prizes wage and benefit gains over traditional progressive priorities. Through original reporting and first-hand interviews, Bomey traces key events that have led to this political shift. Bomey reveals: -At the Teamsters, president Sean O’Brien is cozying up to Donald Trump and blasting Democrats as tools of big business, even showing up at the Republican National Convention to deliver his message. -At the United Auto Workers, president Shawn Fain is seizing an opportunity to break the free trade consensus in Washington. The devout Christian, who wields religious rhetoric from the stump, is aligning with the Trump White House on tariffs and blasting Democrats for aggressively pursuing electric vehicles to fight climate change. Bomey shows how the two interconnected phenomena represent a massive political realignment—not just along cultural and nationalism lines, but of the working class itself away from its historic roots in the Democratic party. Urgent and compelling, Big Labor's Big Shift encapsulates the fight for the soul of the union movement.

Why Unions Left Democrats

Big Labor's Big Shift

WELTKIOSK OMNIBUS

Gemäß dem Verlagsmotto "das Beste an internationalem Journalismus" versammelt die erste Ausgabe von WELTKIOSK OMNIBUS herausragende Artikel, von Geopolitik und Welthandel bis zu Medien und Literatur. Die Autorinnen und Autoren von WELTKIOSK Omnibus spüren den "roten Fäden" nach, die sich um die globalisierte Welt schlingen. Sie berichten über Schattenkriege, Warenströme und Geistesblitze. Eine Publikation zwischen Magazin und Buch ("Mook"), mit Karten, Abbildungen und Illustrationen.

WELTKOSK OMNIBUS

Palgrave Socio-Legal Studies

This book examines the relationship between LGBTIQ communities and law in Australia from colonial times to the present day, with a particular concentration on the last 40 years. Using a socio-legal analysis that combines legislation, case law, media reports, policy materials and government data, it traces the historical shift from criminalisation and erasure to conditional legal recognition. The book develops a critical queer perspective, analysing how sexual and gender minorities moved from being classified through the figure of the criminal ‘homosexual’ to being recognised as members of LGBTIQ communities with a status of almost legal equality. Structured historically, its chapters examine distinct phases of legal reform, governance and LGBTIQ activism. The book covers key issues in sexuality, gender, family, embodiment and sex classification, while offering an extended account of the legal questions affecting lesbian, gay, bisexual, transgender, intersex and queer people. Although focused on Australia, it speaks to wider debates across post-colonial jurisdictions, Commonwealth countries and the United States. It will be of interest to students and academics in socio-legal studies, queer legal theory, sexuality and gender studies, law reform, and LGBTIQ politics and activism.Allen George
 is Lecturer in Socio-Legal Studies at the University of Sydney, Australia, where he has lectured since 2009. His research focuses on law, sexuality, gender and LGBTIQ communities. He has also taught sociology and criminology at the University of Newcastle.

From Erasure to Eligibility

Law, Governance and the Queer Subject

Wie kann kulturelle Teilhabe in sogenannten peripheren Räumen gelingen? Welche Rolle wird allgemeinbildenden Schulen bei der Umsetzung zuteil? Und welchen Einfluss hatte die Corona-Pandemie auf das kulturelle Leben im ländlichen Raum? Diesen und weiteren Fragen sind die Autor:innen in den Jahren 2020 bis 2022 im Rahmen der Studie 'Periphere Regionen, Teilhabe und Schule' (PReTuS) nachgegangen. Die Befunde zeichnen ein vielschichtiges Bild zu Gelingensbedingungen, Chancen und Potentialen von kulturellen Angeboten in peripheren Räumen, geben aber auch Hinweise auf Grenzen und ungenutzte Synergien. Damit richtet sich der Band nicht nur an Forschende und Expert*innen im Bereich der kulturellen Bildung sowie der Schulforschung, sondern auch und insbesondere an die Akteure vor Ort.

Angebote kultureller Bildung in einer peripheren Region in schulischen und außerschulischen Kontexten

Kultur zwischen Wald und Wiese

Gesetze des Landes Mecklenburg-Vorpommern 82. Ergänzungslieferung

Argentine Freedom
 is the first account of the most disruptive figure in Argentine history since the nation’s return to democracy. In just a few years, Javier Milei rose from television economist and social media provocateur to president of a country long defined by crisis, state intervention, and political polarization. His ascent has sparked fierce debate at home and abroad: Is Milei a threat to democracy, a neo-conservative, or the herald of a much larger revival of the classical liberal tradition?
 
 The book provides a balanced examination of Milei’s rise to power. Rather than judging his policies, economic historian Sebastián Álvarez and political philosopher Ezequiel Spector ask a deeper set of questions: Where do Milei’s ideas come from? How do they relate to Argentina’s liberal tradition and its history of populism, socialism, and authoritarianism? And what does his presidency reveal about the tensions between liberty, equality, and democracy in the twenty-first century?&nbsp;
 
 Blending economic history, political philosophy, and contemporary analysis,&nbsp;
 Argentine Freedom
 traces Argentina’s long ideological arc from the liberal foundations of the 1853 Constitution, through Peronism, military rule, neoliberal reform, and the interventionist turn after the 2001 collapse, to the two liberal “waves” that culminated in Milei’s election. Along the way, it unpacks the meanings of liberalism and libertarianism, contrasts them with their main rivals, and situates Milei within both national history and a broader global surge of anti-establishment leaders.
 
 The resulting book offers a new way to understand Javier Milei as a political actor—and Argentina as a country once again at a crossroads.
 Sebastián Álvarez
 is Professor at Universidad Adolfo Ibáñez in Chile and Associate Researcher at the Graduate Institute in Geneva, Switzerland. His work explores the history of finance and banking in Latin America, with particular attention to how capital markets shape economic policy and international relations. He is the author of 
 Mexican Banks and Foreign Finance
 (Palgrave Macmillan, 2019).
 Ezequiel Spector
 is Research Professor and Director of the Master of Arts program in Philosophy, Politics, and Economics at Adolfo Ibáñez University in Chile. He is the author of 
 Freedom as Social Cooperation
 &nbsp;(Palgrave Macmillan, 2026).

Javier Milei and the Libertarian Wave

Argentine Freedom

Qualitativ forschen - Aktuelle Ansätze

Cornelia Schadler hat auf Grundlage von neomaterialistischen und posthumanistischen Theorien eine New Materialist Ethnography entwickelt. Das Buch führt Schritt für Schritt in diese Methodologie ein, die ein nicht-lineares Konzept für die Datenerhebung, das Datenmanagement, die Analyse und die Dissemination der Daten umfasst. Zentral für die Methodenentwicklung ist die theoretische Methode der Defiguration, das imitieren, zerlegen und anders zusammensetzen von bereits bestehenden empirischen Methoden, die im Buch, mit Bezug zur empirischen Praxis und zur theoretischen Grundlage, nachvollzogen wird.

Eine posthumanistisch prozessontologische Rekonfiguration von Forschungsprozessen

New Materialist Ethnography

Transmedialer Journalismus zwischen Theorie und Praxis

Autres titres sur ce thème