The Moral Compass of Public Relations
Publié par:
Brunner Brigitta R.This book centers on four areas of public relations' conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations' responsibility to the public good.
octobre 2016, env. 246 pages, Routledge Research in Public Relations, Anglais
Taylor and Francis
978-1-138-12154-6
Taylor and Francis
978-1-138-12154-6
This book centers on four areas of public relations' conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations' responsibility to the public good.
octobre 2016, env. 246 pages, Routledge Research in Public Relations, Anglais
Taylor and Francis
978-1-138-12154-6
Taylor and Francis
978-1-138-12154-6
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