The Medium is the Massage

An Inventory of Effects

Marshall McLuhan was a Canadian educator, philosopher and scholar - a professor of English Literature, a literary critic and a communications theorist. McLuhan's work is viewed as one of the cornerstones of the study of media theory. McLuhan is known for coining the expressions 'the medium is the message' and the 'global village'.

septembre 2008, 160 pages, Penguin Modern Classics, Anglais
Penguin Books
978-0-14-103582-6

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