This book explores the implications of Niklas Luhmann's theory of social systems for the theory and practice of agile brand management, in particular highlighting the central role of brand aesthetics and of brands as channels for mutual education between companies and consumers.
This book explores the implications of Niklas Luhmann's theory of social systems for the theory and practice of agile brand management, in particular highlighting the central role of brand aesthetics and of brands as channels for mutual education between companies and consumers.
Autres titres de la collection: Systems Thinking
Afficher toutHolistic Flexibility for Systems Thinking and Practice
Taylor and Francis, 2025
978-1-032-48372-6
env. 76.00 CHF
livrable dans env. 10-20 jours
Systems Theory and Agile Brand Management
The Educative View of Branding
Taylor and Francis, 2025
978-1-032-79217-0
env. 76.00 CHF
livrable dans env. 10-20 jours
The Ethics of Human Systems
Creating Economic Value with Impact for Good
Taylor and Francis, 2025
978-1-041-09319-0
env. 96.00 CHF
livrable dans env. 10-20 jours
Ritual and Systems Thinking
Managing an Initial Encounter
Taylor and Francis, 2025
978-1-032-53762-7
env. 76.00 CHF
livrable dans env. 10-20 jours
Managing Multi-Dimensional Complexities in Organizations
From Problem-Solving to System-Optimization with the Dimensions Surfacing Heuristics
Taylor and Francis, 2025
978-1-041-04107-8
env. 90.00 CHF
livrable dans env. 10-20 jours
The Management Thought of Louis R. Pondy
Reclaiming the Enthinkment Path
Taylor and Francis, 2025
978-1-032-18968-0
env. 70.00 CHF
livrable dans env. 10-20 jours
Holistic Flexibility for Systems Thinking and Practice
Taylor and Francis, 2024
978-1-03-248300-9
env. 236.00 CHF
livrable dans env. 10-20 jours
Engaged Decision Making
From Team Knowledge to Team Decisions
Taylor and Francis, 2024
978-1-03-251847-3
env. 266.00 CHF
livrable dans env. 10-20 jours
Engaged Decision Making
From Team Knowledge to Team Decisions
Taylor and Francis, 2024
978-1-03-250351-6
env. 76.00 CHF
livrable dans env. 10-20 jours
Ritual and Systems Thinking
Managing an Initial Encounter
Taylor and Francis, 2023
978-1-03-253761-0
env. 250.00 CHF
livrable dans env. 10-20 jours
The Management Thought of Louis R. Pondy
Reclaiming the Enthinkment Path
Taylor and Francis, 2023
978-1-03-218967-3
env. 250.00 CHF
livrable dans env. 10-20 jours
Sustainable Self-Governance in Businesses and Society
The Viable System Model in Action
Taylor and Francis, 2022
978-1-138-59079-3
env. 226.00 CHF
livrable dans env. 10-20 jours
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