Strategic Communication and the 2022 Australian Federal Election Campaign
Strategic Communication and the 2022 Australian Federal Election ...
A Brutal Business
Contenu
This book presents a new approach to the analysis of Australian federal election campaigns, approaching them from a professional communication perspective. It stress-tests the campaigns of the major parties against the requirements of effective strategic communication planning and implementation parameters used in professional practice.
Informations bibliographiques
janvier 2025, 168 Pages, Anglais
Taylor and Francis
978-1-032-45960-8