The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography - over three-hundred of them - that exemplify audience-centered practices.
Informations bibliographiques
juillet 2024, Anglais
Rowman & Littlefield
978-1-5381-8550-6
Mots-clés
Contenu
The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography - over three-hundred of them - that exemplify audience-centered practices.