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Haufe Fachbuch

Wolfgang Hackenberg

Carsten Leminsky

Key Message. Delivered

Business-Präsentationen mit Struktur

Das Handbuch führt die vielfältigen Forschungsbemühungen der Betriebswirtschaftslehre zu Industrie 4.0 und digitaler Transformation zusammen, dokumentiert damit den State of the Art und stellt das bisher vorrangig aus technischer Perspektive diskutierte Thema explizit in den betriebswirtschaftlichen Kontext.
 
 Renommierte Experten beleuchten umfassend die betriebswirtschaftlichen, technischen und rechtlichen Chancen und Herausforderungen, die die Digitalisierung hin zu einem digital vernetzten Wertschöpfungssystem insbesondere für Industriebetriebe mit sich bringt.
 
 Der Band liefert neue wissenschaftliche Erkenntnisse, Praxisbeispiele und Übersichtsbeiträge und unterstützt damit sowohl die künftige Forschung als auch Unternehmen, die die digitale Transformation anstreben.
 Der Inhalt<ul><li>
 Industrie 4.0: Konzeption und Einordnung
 </li><li>
 Digitale Transformation in Produktion und Supply Chain Management
 </li><li>
 Digitale Transformation von Dienstleistungen und Geschäftsmodellen
 </li><li>
 Digitale Transformation von IT, Innovation und Organisation
 </li><li>
 Digitale Transformation in Finanzwesen und Controlling
 </li></ul> Der Herausgeber
 Prof. Dr. Robert Obermaier ist Inhaber des Lehrstuhls für Betriebswirtschaftslehre mit Schwerpunkt Accounting und Controlling und Direktor des Centers for Digital Business Transformation an der Universität Passau. Er gilt als Wegbereiter von „Industrie 4.0“ im Bereich der Betriebswirtschaftslehre.

Betriebswirtschaftliche, technische und rechtliche Herausforderungen

Handbuch Industrie 4.0 und Digitale Transformation

Routledge Advances in Management and Business Studies

This book provides a comprehensive review of the entrepreneurial university based on both a systematic examination of existing debates and the results of detailed new international research on key elements of the construct.

The Entrepreneurial University

To paraphrase Sir Winston Churchill, never has so much pornography been available to so many people for so little. This is the story of how the online adult industry has plummeted from its lofty heights of the late 1990s, when a savvy Web entrepreneur could charge premium prices to thousands of eager subscribers. It is also the story of how the law has completely failed to keep pace with the technological innovations that boosted and then savaged the online adult industry. It concludes by analysing the social impact of virtually unlimited pornography of every description, available to all ages at the click of a button. Useful reading for the general reader and for students and researchers involved with business strategy, the history of technology, cultural studies, sexuality, media studies and technology more generally.

The Pornography Business

Routledge Studies in the History of Marketing

This book addresses the need to understand marketing practices in the context of the rich and varied history of India. Such an understanding will not only enrich marketing as a discipline, but also provide marketers and academics with valuable insights into the cultures and behaviors of Indian consumers. By analysing historical writings on business in India over 2000 years, and providing a coherent narrative of the marketing practices during these periods, it critically engages with the larger socio-economic structures which influenced, and were influenced by these practices. All scholars of marketing history will find this a fascinating and unique assessment of a highly significant market.

History of Marketing in India

The objective of a business continuity plan is to ensure that your business will be able to continue operating in the event of a disruption in service caused by a natural or man-made incident. This book provides a framework for businesses to assess their general and specific risks, determine measures to counter these risks, and establish a business continuity plan that will work regardless of the type of disruptive event. Written by a leading expert in the field, this text is a must-read for experienced professionals as well as those just starting out.

How to Build an End to End Business Continuity Program

Evolutionary Economics and Social Complexity Science

This is the first book to present a new approach of institutional design as an evolutionary applied policy based on coherent conceptualization and methodology, and to study the actuality and implications of diversifying real/virtual community currencies. In contrast to a de facto standard theory, an institutional ecosystem can be composed of various institutions that continue to coexist with changing relative frequencies. In this view, diversified monetary institutions with local rules are feasible and realistic. Community currencies are worldwide attempts to redress such problems as financial instability, chronic stagnation, and decline of communities caused by globalization of the economy. Considering those alternative movements as a new type of policy, "evolutionist institutional design", this book clarifies the feasibility and significance of community currencies in the current era of globalization. The book also provides a better understanding than mainstream approaches of such platform institutions as money that determine fundamental means of cognition and action of interacting agents. Money is a symbolically generalized communication medium in the mesodomain that mediates between socioeconomic performance and patterns in the macrodomain and motives and cognitive frameworks in the microdomain. Conventional national systems of money and finance are platform institutions that determine basic replicators for a capitalistic market economy to evolve. In contrast, community currencies conveying both economic and social/cultural values are distinct platform institutions that are expected to endogenously change such basic replicators in outer and inner institutions for agents to a noncapitalistic market economy. These currencies are considered target institutions for "media design" in the framework of evolutionist institutional design.

An Evolutionist Institutional Design Approach

Community Currency

New Frontiers in Regional Science: Asian Perspectives

This book integrates diversified disciplines, research approaches, and methodologies of area studies, regional economic development, and regional science. With its huge population, China has accomplished rapid economic growth since the 1990s, although the significant income gap among regions and individuals has become a serious problem for its society. China's accession to the WTO in 2001 has had various influences on the entire food system, from agriculture to consumers, through the food manufacturing and distribution industries. The changes in the Chinese food system are considered to have also affected the agriculture and food industries in Asian countries where economic interdependence has been promoted in past decades. The author argues these issues based on interdisciplinary and multi-disciplinary methods and approaches and has successfully derived empirical and theoretical results that are rich in policy implications. The topics addressed include food security and sustainability of agriculture especially in the suburbs of big cities; poverty reduction in rural agricultural areas amidst prosperity in urban and coastal areas; regional networks and international trade of the food industry in East Asia; creation of innovative knowledge and human capital for clustering of the agro-food sector; regional development strategy; and international cooperation. The book is interesting for researchers in the field, especially for those who are concerned with the food system that has been changed dynamically in the past two decades, and it is informative, as well, for practitioners who are engaged in related business.

Global Trends and Dynamism of China's Agro-Food System

From the author of A People's Guide to Capitalism, a clear-eyed look at cryptocurrencies from the left, cutting through the glitz and the scams to reveal how crypto mirrors and exacerbates the crises of capitalism. 
 
Cryptocurrencies have gone from being fringe investments relevant only to hardcore adherents to a $3.7 trillion industry with a direct line to Donald Trump's White House. The promises of crypto are wide-ranging, preying on a basic reality: people are disaffected by an economic and financial system that has excluded them and wonder if cryptocurrencies can offer a more transparent and inclusive alternative. 
 
Challenge any of these notions, or raise concerns about crypto's associations with money laundering, the speculative bubbles ballooning around these assets, or the disastrous climate implications of the technology behind crypto, and you'll be told by proselytizers that you simply don't understand. That complexity is often intentional, serving as a shield from critical scrutiny. 
 
Enter Crypto-Capitalism, Hadas Thier's deft, accessible examination of the rise and fall and rise again of crypto. Drawing on years of reporting on the industry, its insiders, and the ordinary people impacted by its wild peaks and busts, Thier explains how cryptocurrencies work, elucidates the context and implications of their rise, and debunks the utopian mythology that animates their boosters. 
 
By showing that systemic exploitation and domination are inherent in a crisis-ridden capitalist economy and are matters of class power, not technology, Thier convincingly cuts through the froth and the lies of financial dystopia. Along the way, she opens up alternative avenues for imagining what economic democracy could actually look like.

The New Financial Dystopia

Crypto-Capitalism

Become the Manager You Want to Be (And Others Need)

You’re the Boss

This book looks at the inter-relationship between the system background of the Chinese family enterprises, information disclosure with the reality of the securities market. The book examines the relationship between family enterprise governance and the information transmission mechanism through theoretical and empirical studies and provides comprehensive results of the investigation on family enterprises. In particular, it constructs a three-dimensional analytical framework constituted by governance of listed family enterprises, information disclosure and enterprise value from the perspective of family enterprise governance (i.e. the ownership structure and features of the board of directors) The book is useful to investors with information on listed family enterprises. The content helps investors to correctly realize the value of such enterprises and reduces the problem of "adverse selection", saving cost on decision-making. The book is also beneficial to securities regulatory authorities to assess the quality of information disclosed by listed companies.

Chinese Family Enterprise Governance

Critical University Studies

How the cult of capitalism reshaped the American university--and hollowed it out from within.Over the past several decades, American universities have been remade as engines of entrepreneurial ambition. Technology transfer offices, business incubators, pitch competitions, innovation hubs, and leadership centers now sit at the heart of campus life, radically altering how institutions describe their purpose, structure curricula, and imagine student success. The Start-Up Factory argues that this shift has come at a steep cost.James Rushing Daniel traces the rise of entrepreneurialism in higher education and shows how universities came to embrace the figure of the founder as both ideal and benefactor. Business leaders--many of them major donors--are celebrated as singular visionaries, their values imported into academic life and framed as models for intellectual work. This reverence, Daniel argues, has narrowed the university's sense of public responsibility for distorted academics, and transformed institutions into finishing schools for aspiring entrepreneurs. Moving across policy and historical documents, institutional rhetoric, teaching materials, site visits, and interviews, The Start-Up Factory documents how entrepreneurial thinking has reshaped the pedagogy, culture, and mission of the American university.The consequences of this entrepreneurial focus extend far beyond campuses. By promoting the myth of the self-made billionaire, universities help legitimize extreme inequality and normalize forms of power that undermine democratic life. At a moment of deep institutional crisis, when the influence of the billionaire class on college campuses is increasingly absolute and the future of higher education is uncertain, The Start-Up Factory offers a clear-eyed account of how universities arrived here--and why reclaiming their autonomy has become an urgent task.

How Entrepreneurialism Captured Higher Education

The Start-Up Factory

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