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Innovating Strategy Processes
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Innovating Strategy Processes

Livre (relié)env. 106.00 CHF
livrable dans env. 10-20 jours

Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.

  • Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process.
  • Offers new conceptual frameworks for analyzing and designing strategy process.
  • Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies.
  • Signals the future direction of the field.

décembre 2004, env. 304 pages, Strategic Management Society, Anglais
Wiley
978-1-4051-2939-8

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