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Ethical Practice of Social Media in Public Relations
Ethical Practice of Social Media in Public Relations

Ethical Practice of Social Media in Public Relations

Livre (broché)80.00 CHF
livrable dans env. 10-20 jours

Contenu

This book provides the much needed research to understand social media's impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations.

Informations bibliographiques

octobre 2018, 252 pages, Routledge Research in Public Relations, Anglais
Taylor and Francis
978-1-138-30591-5

Sommaire

Mots-clés

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