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Entrepreneurial Strategies for the
Internationalization and Digitalization

Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs

Translational Systems Sciences

Characteristics of Japanese visual narratives are depicted in this book, shedding light on cultural, institutional, and industrial aspects of reproducible contents. The book consists of three parts which deal with the Japanese contents industry, the hypervariety industry revolution, and related case studies, respectively. The first part proposes points of view for organizing research on the Japanese contents industry. The authors explain characteristics of the industry from the standpoint of cultural, institutional, and industrial strata. The second part explains the system of revolution in the industry as a hypervariety industry. The Japanese contents industry implicitly predicts the next innovation system, which will be hypervarietal but not top-down or Hollywood style as in the Western economy. The third part provides case studies on phenomena such as the comics market, Akihabara: a cross-cultural town, Cool Japan, and animation.

Cultural, Institutional, and Industrial Aspects of Reproducible Contents

The Rise of Japanese Visual Narratives

Understand and learn to respond to the global and local crises shaping the tourism industry. Crisis Management in Tourism by Kyriaki Glyptou is a comprehensive textbook designed for upper-level undergraduate and postgraduate students studying tourism, hospitality and event management. Aligned with modules on crisis management and sustainable tourism, it provides a structured framework for understanding how crises impact destinations, organizations and various stakeholders. Taking a multidimensional approach, this textbook explores why traditional crisis management models often fail in high-stakes tourism contexts. This textbook: -Examines nine interconnected dimensions in managing a crisis response: the legal, operational, financial, communication, strategic, reputational, political, ethical and human factors -Explores the contemporary challenges reshaping the industry, including climate change, geopolitical instability and community resistance to tourism -Includes real-world examples from VisitBritain, the Greek National Tourism Organization, TUI and Jet2, alongside crisis events such as the 2019 Australia wildfires &gt;This textbook equips students with the knowledge and practical skills needed to navigate crises, make decisions in dynamic, uncertain environments and build resilience in a rapidly changing global tourism industry.

Principles and Practices for Strategic and Resilient Planning

Crisis Management in Tourism

Discover how to capitalize on what makes your business-and its products-truly valuable to customers In Payback: Turning Customer Value into Lasting Revenue, a team of veteran business strategy thought leaders delivers an innovative, pragmatic approach to value that will transform the way you understand competitive advantage and improve your company's financial performance. The authors explain the customer's journey in evaluating what makes a product or service meaningful and unique in the marketplace. They show you how to navigate and translate that evaluation process into sustained revenue. Payback offers a step-by-step guide to a continuous process linking product and service investments with realized customer perceptions of value and, ultimately, the firm's financial results. It combines a practical perspective on customer value with a grounded framework you can implement at your own firm. The book offers: <ul> <li>Proven strategies for creating, positioning, and pricing products and services that are meaningful and unique to customers</li> <li>Insightful illustrations of how today's typical interactions between companies and customers unnecessarily waste value, to the detriment of both parties</li> <li>Pricing and monetization techniques that help leaders focus on profitable ways to capture value from different groups of customers</li> </ul> Perfect for company executives who set product and service strategy, Payback is also a must-read guide for seasoned business leaders trying to turn around underperforming product lines, as well as MBA students and anyone else with an interest in practical business strategies that deliver results.

Turning Customer Value Into Lasting Revenue

Pay Back

Organizations in Context

The old playbook is dead. We have entered an era defined by non-linear dynamics, where AI startups outpace trillion-dollar giants and a single digital token reshapes financial reality overnight. In All Swans Are Black, economic historian Dror Poleg argues that unpredictable, high-impact events are no longer the exception, but the rule. Poleg explains how the shift from tangible factories to intangible assets like software and stories has fractured the relationship between effort and reward. To navigate this chaos, he provides a practical toolkit for a world where nobody knows anything: <ul><li>Leave slack: Maintain flexibility to survive downturns while staying ready for sudden upside.</li><li>Make asymmetrical bets: Lean toward actions where the cost of failure is low but the potential reward is uncapped.</li><li>Find patterns: Stop overanalysing why things happen and start identifying the recurring patterns that actually drive results.</li><li>Stay hungry: Assume that whatever helped you get ahead today will not be enough to keep you there tomorrow.</li></ul> Blending rigorous research with his experience as a combat veteran, executive and tech founder, Poleg shows you how to stop trying to predict the future, and instead learn to start flourishing within its uncertainty.

The New Rules of Wealth, Work and Power

All Swans Are Black

This exciting new edition of Strategy and Human Resource Management explores how people strategy shapes organisational survival, performance and competitive advantage. It shows how HR strategy differs across organisations, industries and societies, and why those differences matter, offering a nuanced understanding of HRM in context rather than one-size-fits-all solutions. Written by world-renowned authors, it provides a rigorously analytical, research-led approach that first explains what managers actually do and the reasoning behind their decisions before considering implications for practice. Theory is brought to life through real-world examples, cases and vignettes, making complex ideas accessible and relevant. Alongside core principles of strategic HRM, the book examines the critical features of the environments in which they are applied, delivering a richly grounded, practice-orientated analysis for students and practitioners alike. New to this edition: - Fully updated throughout in terms of citing latest research and application. - New coverage of AI and robotization in the context of HRM an implications for organizational strategy. - New coverage of sustainable HRM. - New coverage of HR analytics. - New coverage of post-pandemic/Covid working and implications for employees and employers. - New and updated case studies. - Strengthening of practical tools and application. - Increased use of figures, table and other illustrations.

Strategy and Human Resource Management

Based on a million conversations about what matters most... In The Values Map: Discover What Drives You and How to Move Others, David Allison reveals that shared human values-not age, gender, or geography-are the most powerful predictors of behavior. Drawing from nearly one million surveys across 180 countries, this book provides a proven framework for understanding what truly drives you and the people around you. Through vivid storytelling, Allison demonstrates how values drive our decisions, shape relationships, and transform organizations. Readers use a variety of tools and techniques, then watch their own core values appear throughout the stories that follow. Each chapter illuminates how global brands, grassroots movements, and individuals have used values to reshape industries and lives. Readers will also find: <ul> <li>Values assessment frameworks that personalize your reading experience and reveal the values that drive who you are and what you do</li> <li>Real-world case studies from organizations, governments, communities and individuals that demonstrate values-based strategies in action</li> <li>A data-backed methodology now included in university courses as part of human-centered strategy curricula worldwide</li> <li>Practical frameworks for building stronger teams, engaging stakeholders authentically, and making more aligned life choices</li> <li>Insights from the most comprehensive values dataset ever created, spanning 152 languages and every major culture</li> </ul> Essential for CEOs seeking authentic stakeholder connection, managers building cohesive teams, and anyone wanting to understand their own motivations more clearly, The Values Map delivers both the framework and inspiration to move beyond surface-level assumptions toward deeper, more meaningful human connection.

Discover What Drives You and How to Move Others

The Values Map

In a world of tremendous change, uncertainty, and simplistic AI-driven answers, it is easy to look to an uncertain future with anxiety. In The Leader's Oracle, Chief Strategy and Innovation Officer Roopa Unnikrishnan shows that the wisest leaders instead look to the ancient past for inspiration. By channeling the Oracle of Delphi, these leaders ask better questions and challenge their organizations to transform. Offering a provocative lens on the future of strategic leadership, The Leader's Oracle is not just a book about strategy—it is a call for a cultural shift in how we lead, how we think, and how we build organizations. Through this uniquely powerful framework, readers examine and harness the timeless wisdom of the ancients to help their own business and career: <ul><li>operate at the edge of clarity</li><li>interpret patterns and possibilities</li><li>provoke transformation, not comfort </li><li>serve the powerful, but answer to the truth</li><li>protect future-facing wisdom in a reactive world</li></ul> This unique framework on business strategy and leadership explores a critical paradox in today’s corporate environment: in a world obsessed with operational excellence and short-term wins while struggling with historic transformational changes, we often neglect the voices of the long-term thinkers, the strategic questioners, the ones who highlight or introduce ambiguity to force clarity. The Leader's Oracle serves as a call to arms for leaders, board members, and aspiring strategists to embrace their inner Delphic voice—one that cuts through noise, evokes questions, and drives tectonic shifts, not just tactical maneuvers.

Using Ancient Wisdom to Improve Strategy and Decision-Making

The Leader's Oracle

Act on 8 percent understanding and build unstoppable momentum from scratch In Unready: The Suprising Advantage of Acting Before You Feel Ready, Soulaima Gourani, a serial tech entrepreneur, Fortune 500 advisor, World Economic Forum Young Global Leader, and venture partner in the space and defense industry, shares the unconventional operating principle behind her rise from seventh-grade dropout to Silicon Valley founder who raised millions in VC funding and won Best AI Product of 2024. Drawing on her own journey and six years of her weekly podcast interviews with global leaders, entrepreneurs, investors, and changemakers, Gourani introduces the 8% Rule: if you understand eight percent of a situation, that is enough to act. Rather than waiting for perfect information, she demonstrates how action creates momentum and how courage outperforms credentials. The book provides a framework for operating boldly when you feel underqualified, underfunded, or underestimated by those around you. Readers will also discover: <ul> <li>How to convert incomplete knowledge into decisive action using the 8% Rule as your operating framework</li> <li>Strategies for building momentum and winning against the odds when resources and credentials are limited</li> <li>Real-world lessons from Gourani's journey raising millions in VC funding and building an award-winning AI company</li> <li>Techniques for overcoming the paralysis of waiting for perfect information before committing to bold moves</li> <li>Practical guidance on prioritizing courage over credentials and choosing action over analysis in high-stakes situations</li> </ul> Unready belongs on the shelf of entrepreneurs, founders, aspiring leaders, and anyone who has ever felt underqualified or underestimated. Gourani's hard-won framework turns uncertainty into a launchpad for decisive, momentum-building action that defies conventional expectations.

The Surprising Advantage of Acting Before You Feel Ready

Unready

An executive operating system for leading AI-driven strategic transformation Intelligence as a Commodity: Human Judgment as a Competitive Advantage delivers a structured leadership playbook for executives navigating AI adoption. Written by Rajeev Kapur, who built a billion-dollar business at Dell, and Jason Hunter, a senior consultant for the Blue Ocean Strategy Network, the book moves beyond AI trends to provide actionable frameworks for strategic foresight, organizational redesign, and ethical AI governance at the enterprise level. The book introduces flagship tools including HorizonAI for scenario-based strategic planning, HealthCheckAI for operational resilience assessment, and AI Deep Blue Strategy for AI-driven market innovation. Additional frameworks cover Executive Archetypes, the AI Leadership OS, AI Organizational OS, and Collective Intelligence Framework, each designed to shift organizations from reactive AI adoption to proactive, sustainable competitive positioning. Readers will also find: <ul> <li>Frameworks for assessing AI readiness and prioritizing initiatives across enterprise operations and strategy functions</li> <li>Tools for integrating human-AI collaboration while managing ethical, operational, and governance risk at scale</li> <li>Scenario-based strategic planning methods using HorizonAI to anticipate market shifts and technology disruptions</li> <li>Organizational redesign approaches for building agility and hybrid intelligence into existing leadership structures</li> <li>Guidance on embedding ethical AI governance and risk management into enterprise-wide adoption programs</li> </ul> Written for C-suite executives, directors, entrepreneurs, MBA participants, and consultants overseeing strategy, operations, and innovation, this book provides the frameworks and tools needed to lead AI-driven transformation with clear organizational design, ethical governance, and measurable business outcomes at the enterprise level.

Human Judgment as a Competitive Advantage

Intelligence as a Commodity

Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs

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