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Digital Marketing Excellence
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Digital Marketing Excellence

Planning, Optimizing and Integrating Online Marketing
Livre (broché)env. 90.00 CHF
livrable dans env. 10-20 jours

Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools.

juillet 2022, env. 638 pages, Anglais
Taylor and Francis
978-0-367-44475-4

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