Communicating Statehood
Public Relations Strategies in Promoting Palestine
The book argues that the Palestinian response to the challenge of promoting their cause is to extend their repertoire of public relations communication tactics. It explores the discursive strategies employed by Palestinian communication strategists, across the range of political allegiances, via public relations techniques to advance the cause of statehood. These tactics have emerged not only as the result of planned strategy but also through improvisation and informal responses to outside pressures.
janvier 2026, env. 208 pages, Routledge New Directions in PR & Communication Research, Anglais
Taylor and Francis
978-1-138-85907-4