Über uns

À propos de nous

Open Access

Karriere

Carrière

Aboverträge Kündigen

Résiliation d’abonnement

Vertrag widerrufen

Résiliation de contrat 

Datenschutz

Protection des données

Impressum

Mentions légales

Barrierefreiheit

Accessibilité

Zahlung und Lieferung

Paiement et livraison

Libra

Was ist Libra?

C'est quoi Libra ?

Kostenlos testen

Tester gratuitement

LEXIA

LEXIA Arbeitsrecht

Was ist LEXIA?

C'est quoi LEXIA ?

LEXIA Familienrecht

Zeitschriften

Revues

recht

Pflegerecht

ZBJV

forumpoenale

ZStrR

Anwaltsrevue

Revue de l'avocat

RSAS

FamPra.ch

ASYL

Life Science Recht

BlAR

Sachbuch

Livres spécialisés

LOKI

Semaphor

Fokusthemen

Focus

Thema

Recht studieren

Arbeitsrecht

Droit du travail

Studium

Études

Familienrecht

Droit de la famille

Sozialversicherungsrecht

Droit des assurances sociales

Strafrecht

Droit pénal

Aktienrecht

Droit des sociétés anonymes

Persönlichkeitsrecht

Droit de la personnalité

Publikationen

Publications

Literatur

Digitales Angebot

Bücher

Livres

Buchreihen

Collections

Onlinemodule LEXIA

Modules en ligne LEXIA

recht.ch

Studienliteratur

Littérature pour les études

Swisslex

Dienstleistungen

Services

Dienstleistungen für

Corporate Books

Publishing Lösungen

Aktuelles

Geschäftskunden

Professionnels

Corporate Publishing

Content solutions

Buchhandlungen

Librairies

Veranstaltungen

Événements

Presse

Dozierende

Enseignants

Studierende

Étudiants

Inserierende

Annonceurs

Newsletter

Blog

Autorinnen/Autoren

Auteurs

Unsere Schreibenden

Hilfe

Unsere Autorinnen und Autoren

Liste

Autorenlounge

Espace des auteurs

Bei uns publizieren

Publier chez nous

Open Access Policy

Verlag

Éditions

Themen

Mehr wissen

Mitarbeitende

Collaborateurs

Geschichte

Histoire

Unser Magazin

Notre magazine

Vision und Mission

Vision et mission

Partner

Partenaires

Unternehmenskultur

Culture d'entreprise

Kontakt

Contact

Shop

Schweizer Recht

Ausländisches Recht

Über unseren Shop

Neuerscheinungen

Nouveautés

Sortiment & Suche

Catalogue & Recherche

Vorankündigungen

À paraître

Nach Rechtsgebiet

Par domaine juridique

Kommentare

Commentaires

Gesamtkatalog

Catalogue complet

Fachkatalog Recht

Catalogue de droit

Cooltura Cooltura

Come mentire con le statistiche

Un riassunto dettagliato del libro di Darrell Huff da leggere in meno di 40 minuti

Introduzione&#13;
&#13;
&#13;
1-Il campione che presenta un fattore di influenza in sé stesso&#13;
2-La media ben scelta&#13;
3-Le piccole cifre che non appaiono&#13;
4-Molto rumore e poche noci&#13;
5-Il grafico esclamativo&#13;
6-Il personaggio del grafico&#13;
7-La cifra indirettamente correlata&#13;
8-Il "post hoc" riappare&#13;
9-Come "statisticare"&#13;
10-Come confrontarsi con le statistiche

The ultimate guide to digital marketing and advertising - from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta.Growth is good. But how do you achieve growth for your business in the digital age? Now, more than ever, there are countless ways to achieve growth by marketing your business, large or small, using the many different channels, platforms and mechanisms available on the internet. How do you decide which is the best for your product or service? The answers are right here, thanks to Alex Schultz, the chief marketing officer of META. Alex's unparalleled expertise and experience is crystallized in this essential bible for digital marketing. He guides readers through the key principles for maximising the impact of your marketing budget - whether you are working for a global corporation or running your own start-up. From understanding channels, to testing creative, to measuring incremental gains - Click Here is the book you need to read if you want to grow your business.'Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.' Mark Zuckerberg, CEO - Meta'Few people understand marketing and growth better than Alex.' Daniel Ek, CEO - Spotify

The Art and Science of Digital Marketing and Advertising

Click Here

'A thrilling story of journalistic investigation . . . Baker's undeniable talent might make me sick with envy, but the truly nauseating thing here is the moral void he sketches at the heart of the tech world' Sarah Ditum, The Times A searing critique of the crony-capitalist, talent-scraping culture of the Stanford elites, by a brilliant young journalistWhen seventeen-year old Theo Baker arrived at Stanford University one brisk September morning, its manicured lawns, palm trees and sparkling fountains, all under azure Californian skies, provoked in him both wonderment and a sense of anticipation. After all, this legendary campus, where Rodin sculptures rub shoulders with nuclear laboratories, is where Silicon Valley was birthed. Its research park housed the headquarters of Facebook and Hewlett Packard, with venture capitalists a stone's throw away, ready to fund the next promising teenager's startup. With an annual budget eclipsing the budgets of 116 countries, yet a reputation for being laid-back and innovative, Stanford seemed like tech heaven. Instead, Baker discovered a cultural rot. In this astonishing debut Baker recounts his freshman year mission to uncover the secrets behind Silicon Valley's training ground. He describes the Stanford inside Stanford, a strange, money-soaked subculture of infinite excess and access, afforded only to those special few students plucked from the crowd and expected to create billion dollar companies. And he documents a culture of getting ahead at any cost, of cut corners enabled and embraced. A culture that went to the very top. Baker's investigations for the student newspaper would soon place him in the impossibly difficult position of investigating his own university's president, a famous neuroscientist with a squeaky-clean reputation. By the end of his freshman year, after Baker's reporting revealed two decades of unreported research misconduct allegations, including in a study that claimed to have found the cause of degeneration in Alzheimer's patients, Stanford's president was forced to resign. Both coming-of-age story and clear-eyed exposé, Baker takes us inside this elite American world like no other, revealing the ambitious, amoral, and at-times laughably absurd truth behind the institution training kids to rule the world.

An Education in Power at Stanford University

How to Rule the World

- Rund ums Jahr die passende Portion Katzenliebe: Tischkalender mit 12 Postkarten mit Perforation zum Sammeln oder Verschicken

- Bringt jedes Heim zum Schnurren: Wochenkalender aus stabilem Papier mit gechillten Katzen zum Verlieben

- Monat für Monat abhängen: kleiner Kalender im Postkartenformat zum Aufhängen oder Aufstellen mit witzigen Aufnahmen von cool Cats

- Das ideale Geschenk für Katzenliebhaber:innen: Fotokalender mit lustigen Fotos süßer Kitten und Stubentiger

- Haustier-Liebe, die ruhig verschenkt werden kann: Die Tierkalender von Heye im Athesia Kalenderverlag

Witzige Fotos verschlafener Stubentiger in einem Tischkalender zum Aufstellen oder Aufhängen. Kleiner Kalender für Katzenfans

Tierisch entspannte Katzen Postkartenkalender 2027

'An excellent look at what Palantir does, as well as a fascinating insight into the mind of its eccentric chief executive' TelegraphPalantir Technologies is the most interesting company in the world -&nbsp;and the most controversial.&nbsp;Palantir builds data integration software: its technology ingests vast quantities of information and quickly identifies patterns, trends and connections that might elude the human eye. Founded in 2003 to help the U.S. government in the war on terrorism - an early investor was the CIA - Palantir is now a $400 billion global colossus whose software is used by major intelligence services (including the Mossad), the U.S. military, the National Health Service in England, and corporate giants like Airbus and BP. From AI to counterterrorism to climate change to immigration to financial fraud to healthcare to the future of warfare, the company is at the nexus of the most critical issues of the twenty-first century.&nbsp;Its billionaire CEO, Alex Karp, is a distinctive figure on the global business scene. A biracial Jew who is also severely dyslexic, Karp has built Palantir into a tech giant despite having no background in either business or computer science. Instead, he's a trained philosopher who has become known for his strongly held views on a range of issues and for his willingness to grapple with the moral and ethical implications of Palantir's work. Those questions have taken on added urgency during the Trump era, which has also brought attention to the political activism of Karp's close friend and Palantir co-founder Peter Thiel.&nbsp;In The Philosopher in the Valley, journalist Michael Steinberger is the first to tell the story of Alex Karp and Palantir from the beginning. Steinberger offers new biographical details and a rich psychological portrait of the man leading one of the world's most secretive companies. Full of revelations, this is an urgent and insightful book about technological power, the surveillance state and the future we all face.

Alex Karp, Palantir and the Rise of the Surveillance State

The Philosopher in the Valley

Sie nennen ihn den Polaroid-Killer. Wenn sie die Überreste seiner Opfer finden, stecken die Fotos in ihren Mündern. Ihren Augenhöhlen. Tief in ihren Eingeweiden. Ein Sadismus, der über den Tod hinausgeht.
Noch bevor die Mordserie beginnt, stoßen Student Luca und seine Mitbewohnerin Maja online auf verstörende Videos eines Tierquälers. Fest entschlossen, dem Uploader das Handwerk zu legen, schließen sie sich einer Gruppe von Internet-Hobbydetektiven an. Schon bald sind sie sicher, dass die menschliche Bestie zu größerer Beute übergegangen ist und mittlerweile als Polaroid-Killer auf Menschenjagd geht. Aber als sie zu tief graben, fallen sie in ein blutgetränktes Rabbithole. Was sie am tiefsten Punkt entdecken, übersteigt jegliche Vorstellungskraft.

Dark Slide

111 Places ...

The ultimate insider's guide to Silicon Valley. Features interesting and unusual places not found in traditional travel guides. Revised third edition. Silicon Valley has become the Mesopotamia of the Digital Age, built on cycles of innovation and disruption, monstrous ambition, and a steady supply of labour and capital. Yet for all that's known about companies like Apple, Google, and Facebook - and the personas behind those companies - the culture of Silicon Valley remains elusive and contradictory, even to many locals. This unique guidebook, written by longtime local Floriana Petersen, takes you on an insider's tour of 111 cool, offbeat, and very compelling places that offer insight into the evolving character of Silicon Valley. Visit the Cantor Arts Center at Stanford to see drawings done by Leland Jr. Stanford, after whom the university was named after his death at age 15 in 1884. Sit at the Rosewood Hotel bar to witness the mating habits of venture capitalists. Go to the Music@Menlo Festival to listen some of the best chamber music to be found anywhere in the country. Enjoy the Stanford Powwow, a festival to celebrate some of the great American Indian tribes of Northern California. Visit Steve Jobs' final resting place, or spend an afternoon at the Hakone Japanese gardens. Explore the Filoli Estate, a living testimony to the wealthy families who used the Gold Rush to build the infrastructure that has become Silicon Valley.

Travel Guide

111 Places in Silicon Valley That You Must Not Miss

Das globale digitale Ökosystem wird von einigen wenigen Technologieunternehmen kontrolliert. Es baut auf Abhängigkeiten auf, die während der klassischen Kolonialzeit entstanden sind. Heute muss der Kolonisator nicht mehr physisch in einem kolonisierten Land anwesend sein, um das kolonisierte Volk mit der Peitsche zu schlagen: Die globale digitale Architektur gibt den Kolonialherren subtilere Werkzeuge der Ausbeutung an die Hand.
 
 Satyajeet Malik zeigt in seinem bahnbrachenden Buch strukturelle und systemische Entwicklungen einer globalen Architektur, deren Ziel es ist, die Souveränität zu untergraben und die Ausbeutung der Länder des Globalen Südens zu intensivieren. Auch wenn sich die Form und die Strategie der kolonialen Ausbeutung geändert haben, bleibt ihr Hauptziel dasselbe: die Gewinnung von Reichtum und Ressourcen auf Kosten anderer.

Wie Großkonzerne und Supermächte den Kolonialismus fortsetzen und global ausbeuten

Der digitale Raubzug

'Horrendously good' SELF ESTEEM'The funniest book I've read for a long time'DAVID NICHOLLS'Utterly ruthless'NEW YORK TIMES'Addictive ... I loved it!'RUFI THORPE'Twistedly funny'VINCENZO LATRONICO'Razor-sharp ... impossible to put down'JACK EDWARDSLONGLISTED FOR THE 2024 NATIONAL BOOK AWARD IN FICTIONWritten with the accomplished authority of a modern classic and the manic intensity of a loser's manifesto, Rejectionradically redefines what it means to be rejected by lovers, friends, society and oneself.We see a tryhard male feminist's passionate allyship turn to a furious nihilism as he realises that his feminism isn't getting him laid and a young woman's unrequited crush spirals into borderline obsession. As these characters pop up in each other's dating apps and social media feeds, or meet in dimly lit bars and bedrooms, they reveal the ways that our delusions can warp our desire for connection.A Book of the Year in Guardian, New York Times, Wall Street Journal, New Yorker, TIME, Vanity Fair, GQ, Service95 and more.A Jack Edwards Inklings Book Club Pick'Extremely dark ... laugh-out-loud funny'GUARDIAN'Divinely appalling'SCOTSMAN'Perversely funny'FINANCIAL TIMES'The funniest, darkest thing'ST. VINCENT'Blistering ... takes a magnifying glass to the mind of the internet age'VOGUE'An excruciating examination of modern losers in psychic distress'THE TIMES'Tulathimutte is a pervert and a madman and a stone-cold genius'CARMEN MARIA MACHADO, author of In the Dream House'You will be crawling out of your skin' JIA TOLENTINO, author of Trick Mirror'Mad, madcap genius' GARTH GREENWELL, author of Small Rain

Rejection

Die Ideen des Silicon Valley bedrohen die Humanität Hinter den digitalen Technologien, welche unser Zeitalter prägen, stehen die Visionen des Silicon Valley, die auf eine immer stärkere Vereinnahmung des Menschen, vor allem unserer Kinder und Jugendlichen zielen. Die analoge Welt soll den Erlebnisräumen des Internets weichen.Joachim Bauer beleuchtet die Kluft zwischen digitaler Technik und den biologischen und sozialen Bedürfnissen des Menschen. Er zeigt, warum sich menschliche Begabungen nicht an der Fähigkeit zur Datenverarbeitung messen lassen, warum wahre Intelligenz ihren Ursprung in körperlichen Erfahrungen hat und welche Konsequenzen sich daraus für unsere Bildungseinrichtungen ergeben.Der Arzt, Neurowissenschaftler und Bestseller-Autor Joachim Bauer begründet die unverzichtbare Bedeutung der analogen Welt als einzigartigen Ort zwischenmenschlicher Zuwendung und sozialer Resonanz.

Warum wir ohne lebendige Wirklichkeit nicht leben können - Vom preisgekrönten Psychiater und Bestsellerautor, nominiert für den Deutschen Wirtschaftsbuchpreis

Menschlichkeit in digitalen Zeiten

What nobody tells you about power, money, and winning in business There is a moment most executives recognize but rarely talk about. You're sitting in a meeting where the language is polite, the slide deck is professional, and everyone in the room knows someone is about to get destroyed. The budget. The team. The product. The career. They call it a strategic review. What it actually is? A knife fight with better lighting. Business isn't fair. Meritocracy is largely a fiction. The people who talk like sages are usually improvising behind the scenes, and the gap between the official version of how companies work and what actually happens inside them is exactly where careers are built-or quietly ended. The Trick Is Not Minding That It Hurts is the book that lives in that gap. It is a blunt, unsentimental field guide to how the system actually works and how to survive it without losing your sanity. After two decades inside the world's most competitive environments-including senior leadership roles at Facebook, Alibaba, and Expedia, followed by years in the private equity trenches-Lee McCabe has seen how power is built, how decisions are really made, and why the "official story" is often the most dangerous one to believe. If you are ready to stop being naive and start navigating the real world of business, this is your guide.

What Nobody Tells You About Power, Money, and Winning in Business

The Trick Is Not Minding That It Hurts

An insider's guide to the fight to regulate Big Tech and a manifesto for how concerned citizens and parents can take back control. For fans of Jonathan Haidt, Shoshana Zuboff and Sarah Wynn-Williams.AS HEARD ON BBC BREAKFAST AND BBC SUNDAY WITH LAURA KUENSSBERG---In USERS, legislator and campaigner Beeban Kidron goes on a journey into the world Big Tech has created, from the halls of Parliament and the UN to the White House and Silicon Valley.Through her encounters with specialist police officers, bereaved parents, lobbyists and tech bros, you'll witness the unchecked power of Big Tech, as they avoid rules and regulations, and capture governments that are meant to protect us.You'll see how the issue is not technology itself, but its use and abuse. How tools built to connect people are redeployed to divide, punish, distract, and control; while our tech overlords come to own everything - but continue to be held responsible for nothing.Now that we know their game, it's time to fight back. This book will show you what went wrong, what is really going on, and what we can do about it.Praise for USERS:'A mighty book.' Jack Thorne, playwright and BAFTA-winning screenwriter'A thrilling story of how democracies can respond to the world's most powerful industry, told by the woman who is leading the charge.' Jonathan Haidt, author of The Anxious Generation'Kidron brings the insider knowledge of a legislator and the storytelling instincts of a filmmaker to one of the most urgent crises of our time.' Tristan Harris, co-founder of Center for Humane Technology'Beeban has spent her life watching what Big Tech does to childhood. We fight the same battle. USERS is her reckoning and her roadmap: we must demand better - but only if we have the courage. Read it. Then join our fight!' Maria Ressa, journalist and Nobel Peace Prize laureate'This book will help us understand how high the stakes are and how we can fight back.' Sir Elton John and David FurnishA NEW SCIENTIST BEST NEW POPULAR SCIENCE BOOK OF JUNE 2026

How Big Tech Took Control and How to Fight Back

Users

Compliance für die Praxis

Zum Werk Moderne elektronische Kommunikationsmittel ermöglichen es einer Vielzahl von Nutzern, jederzeit miteinander zu kommunizieren und Inhalte zu teilen, ohne dass es dazu eines Verbindungsaufbaus im Einzelfall bedarf. Längst hat die bunte Welt der sozialen Medien auch die Unternehmen erreicht: Die Wirtschaft hat erkannt, dass soziale Medien beispielsweise im Marketing, Vertrieb und Personalmanagement, aber auch in den Bereichen Forschung, Entwicklung und Wissensmanagement Kostenvorteile bieten bzw. neue Märkte eröffnen können. Den wirtschaftlichen Potentialen stehen indes juristische Schwierigkeiten gegenüber, die in dieser Neuerscheinung praxisgerecht aufgearbeitet und erläutert werden, zum Beispiel:<ul><li>Was darf der Arbeitgeber verbieten, was muss er verbieten?</li><li>Was sind die Folgen eines Verstoßes gegen Vorgaben des Unternehmens?</li><li>Wie können Social Media Guidelines sinnvoll aussehen?</li><li>Hat der Betriebsrat mitzubestimmen?</li></ul> Vorteile auf einen Blick Kompakte und praxisnahe Darstellung<ul><li>der Voraussetzungen und Grenzen der Nutzung von Social Media im Betrieb</li><li>der datenschutzrechtlichen Rahmenbedingungen</li><li>der arbeitsrechtlichen Sanktionen</li><li>von Verstößen</li><li>enthält Mustervereinbarungen und Klauselhinweise</li></ul> Zur Neuauflage Seit der letzten Auflage gab es nicht nur zahlreiche Entscheidungen des EuGH, BGH und anderer Gerichte zu Social Media im Betrieb, auch Neuerscheinungen in der Literatur wurden in der Neuauflage des Werkes berücksichtigt. Insbesondere im Bereich der Gesetzgebung waren erhebliche Entwicklungen zu verzeichnen (DDG als Nachfolger von TMG/NetzDG; TDDDG, ehemals TTDSG). Zu deren erfolgreichen Implementierung bietet das Werk mit seiner kompakten und praxisnahen Darstellung das nötige Rüstzeug zur Abwehr von Sanktionen und negativer Resonanzen Zielgruppe Für Personalverantwortliche, Compliance-officer, Rechtsabteilungen, Rechtsanwaltschaft, Betriebsräte.

Arbeitsrecht und Compliance

Social Media im Betrieb

Come mentire con le statistiche

Autres titres sur ce thème