CMO's Periodic Table, The: A Renegade's Guide to Marketing
CMO's Periodic Table, The: A Renegade's Guide to Marketing
Contenu
Learn the science and art of marketing from 64 thought leaders in this collection of world-class interviews cleverly organized into a periodic table of the key elements of marketing
Informations bibliographiques
décembre 2015, 320 pages, Anglais
Pearson Academic
978-0-13-429378-3