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Derecho - Biblioteca Universitaria de Editorial Tecnos

Francisco Alemán Páez

María José Andrade Santana

Carmelo Batista Machín

Mª del Camino Canals Parets

Javier Ercilla García

Juan de Dios Fernández Lupiáñez

Isaías González Gordillo

Óscar González Prieto

Humbero Guadalupe Hernández

José Losada Quintas

Alexis Luján Armas

Gumersindo Pedro Manso Abizanda

Carlos Hugo Preciado Domènech

Casos prácticos de Derecho del Trabajo y de la Seguridad Social

Diseñados para Grados, Posgrados, Másteres y TFG

Build digital electronics from the ground up-and take it all the way to practical circuits you can use.This book guides you through the core principles of digital technology with a strongly hands-on approach. You'll begin with the essentials: signals, devices for working with them, and what "logic&nbsp;0" and "logic&nbsp;1" mean in real hardware. Simple demonstration setups made from easy-to-find parts (LEDs, diodes, resistors, switches) help you see how logic behaves, making the theory click before you move on.From there, you'll explore a wide range of logic elements and how they're implemented, including classic logic families such as TTL and CMOS. The fundamentals section covers the building blocks of digital systems: flip-flops, Schmitt triggers, registers, counters and dividers, encoders/ decoders, multiplexers/demultiplexers, plus A/D and D/A conversion and timing circuits.Next, the book invites you into "new&nbsp;ideas" in digital electronics-universal logic elements, unconventional approaches (including thyristor-based and fractional logic), and creative logic functions that can inspire original designs.Finally, a large, well-organized collection of application circuits turns knowledge into projects: electronic switches and selectors, pulse generators, PWM regulators, frequency multipliers/dividers, phase shifters, and digital filters.Study it deeply, and you'll gain not only understanding-but the ability to design and debug digital circuits independently.

The Basics, New Ideas & Applications

Digital Electronics

Neue Geschäftsmodelle verstehen und Wettbewerbsvorteile aufbauen! Neue Geschäftsmodelle und Innovationen schaffen Wettbewerbsvorteile, disruptive Technologien und Digitalisierung verändern den Wettbewerb in vielen Industrien. Markus Thomas Münter zeigt, wie Unternehmen Wettbewerb mit Plattformen und Tech-Unternehmen analysieren und digitale Transformation gestalten können. Ein spannender Einstieg für alle, die ökonomische Zusammenhänge in Studium und Beruf schnell und anwendungsorientiert verstehen wollen.

für Management und Consulting

Innovation, Technologie und Digitalisierung

Im Jahr 2125 kommt es zum Supergau: Durch einen unerklärlichen Vorgang fällt der Megarechner aus, auf dem weltweit alle Daten, also alles Wissen aus Tausenden von Jahren, gespeichert ist. Das heißt: Es ist unwiderruflich von einer Sekunde auf die andere verloren. Alles digital Gespeicherte ist weg, ein Rückgriff auf Bücher, Atlanten, Lehrmaterialien, Filme, Musikeinspielungen, Dokumente, Rezepte, Gemälde, CDs, Internet ist nicht mehr möglich. Nur das Wissen in den Köpfen der Menschen steht noch zur Verfügung. Mit diesem Szenario setzten sich Schülerinnen und Schüler des Marburger Gymnasiums Philippinum auseinander. In ihren Texten schildern sie, wie die Menschheit trotzdem überleben kann und sich neu erfindet - und wie das Wissen zurückkehrt. Ein einzigartiges Projekt in Zusammenarbeit mit Marburgs ältestem Gymnasium.

Die Zukunft der Menschheit

2125

The retail industry is currently undergoing the biggest transformation in its history. Driven by the digitalization of commerce, new technological innovations and tools, as well as ever-evolving consumer trends and emerging forms of consumption, retail business models are becoming fully omnichannel.
This textbook provides a strategic approach to modern omnichannel retailing, its content, and its logic. It offers students the chance to create a strategic business plan that helps retailers make strategic choices and decisions that enable or facilitate the transition to omnichannel operations and the effective management of an omnichannel business.
It addresses key topics, including:
<ul>
<li>Customer journey and customer experience</li>
<li>Business models and service concepts</li>
<li>Revenue streams</li>
<li>Retail mix decisions</li>
<li>Physical and digital channels</li>
<li>Channel management and integration</li>
<li>Metrics&nbsp;</li>
</ul>
Also offering a glossary-style overview of more than 200 key retail industry concepts, this book provides students with a comprehensive understanding of omnichannel retail, forming a solid foundation for managing and further developing retail business operations across physical and digital channels.
Arto Lindblom is Professor of Retailing in the Department of Marketing at the Aalto University School of Business in Finland. He has published a wide range of articles on retailing and marketing related topics in esteemed international journals, as well as written textbooks on retail business. Furthermore, he has been lecturing for more than 15 years on topics such as retail concepts and business models, retail strategy and retail marketing.
Matti Kautto is a retail industry expert and holds a Doctorate in Business Administration. He has decades of experience in retail business management within the K Group. Kautto earned his doctorate from Aalto University in 2019 and has co-authored several retail-related publications with Arto Lindblom and Lasse Mitronen. He is also an experienced lecturer in retail management at various universities.
Lasse Mitronen is an Adjunct Professor at Tampere University, Finland. He has extensive experience in the retail industry, as well as in international business research and development. Mitronen has published works on topics such as network management, customer relationship management, and strategic leadership in books and academic articles, both domestically and internationally. He is actively involved in executive education and lectures in various leadership training programs.&nbsp;

A Strategic Approach for Planning and Decision Making

Omnichannel Retail

Desde la publicación original de Building a StoryBrand, más de un millón de líderes empresariales han descubierto el poderoso marco StoryBrand de Donald Miller y están ganando millones. Ahora, el recurso clásico para conectar con los clientes ha sido completamente revisado y actualizado, haciéndolo aún más poderoso con el fin de prepararte mejor para los desafíos de hoy.

Clarifica tu mensaje y los clientes escucharán

Storybrand 2.0 Edición actualizada

David Szauder verwandelt digitale Glitches in faszinierende Kunst - spielerisch, tiefgründig und voller kreativer Innovation.
David Szauder macht digitale Glitches zur Kunst. Er nutzt die Ästhetik des Unvollkommenen, um die Grenzen zwischen Technologie und Kreativität auszuloten. Das Chaos des Digitalen wird in Werke verwandelt, die mit Humor, Überraschung und einer einzigartigen Mischung aus Spiel und Tiefe die Erwartungen herausfordern. Seine Arbeiten fragen nach Wahrnehmung, Identität und der Rolle der Technik in unserer Zeit - und das auf eine Weise, die gleichermaßen unterhält und zum Nachdenken anregt
Szauder spielt mit dem Spannungsfeld zwischen Künstlichkeit und Authentizität, Mensch und Maschine, Leben und Erschaffen. Diese Themen setzt er nicht nur visuell um, sondern verankert sie auch konzeptionell in seiner Kunst
In Glitches &amp; Glory wird die ganze Bandbreite seiner Vision sichtbar: eine Kunst, die digitale Transformation nutzt, um neue Ausdrucksformen zu schaffen - und in der aus Glitches etwas gleichermaßen Skurriles und Faszinierendes entsteht.

The Digitally Rewired Art of David Szauder

Glitches & Glory

Author, curator and podcaster Bruno Giussani was the European director and global curator of the TED conferences for two decades (2005-24). In 
 Our Minds Under Siege,
 the specialist of digital culture writes about the "technologies of influence" and their social and political implications. In a world saturated with information, social media, artificial intelligence and strategies of cognitive influence, our capacity for thinking clearly and understanding reality is itself under threat. It is no longer only about disinformation and fake news: these technologies capture our attention, appropriate our data, analyze and exploit our emotions and challenge our autonomy of thought.
 Giussani decrypts how AI and other algorithmic technologies work and what their impacts are. He explains the nature of the relationship that is developing between us and these machines and the economic and power structures in which they exist. And he offers guidance to resisting against this technological takeover and for us to become competent users of AI without being used by it.

How to Avoid Being Manipulated in the Age of Artificial Intelligence

Our Minds Under Siege

Palgrave Studies in Comics and Graphic Novels

The Materiality of Digital Comics asks how we can speak meaningfully about digital comics, and how we can do so in a way that remains meaningful as time passes and technology changes. In Part I, the book&nbsp;proposes a model for the study of digital comics that is founded on a material understanding of the form. Across three chapters, the book explores what digital comics are, in physical terms, and how we might structure our understanding of digital comics using six key terms: identifier, file type, software, firmware, hardware, and producers/readers. Each of these elements is explored individually before the relationships between them are discussed. The second part of the book develops this framework across three key areas: economics, histories and geographies. Chapter 5 explores the sales of digital comics and highlights a variety of costs and risks in digital comics that do not apply straightforwardly to print comics. Chapter 6 considers questions of histories as they pertain to digital comics, framing the discussion around four stages in the “life cycle” of a digital comic: creation, maintenance, movement and destruction. Chapter 7 addresses geographies through four topics: localities, nationalities, languages and law. Central to this chapter is the argument that digital comics are physically located things. The book concludes with a discussion of how the model presented here, and the concerns it raises, might be used actively for further scholarship, as well as an outline of other key areas that might be explored through a material analysis of digital comics in future.
Dr Ian Hague is the Associate Dean of Research at London College of Communication, University of the Arts London (UAL), UK. He is the author of Comics and the Senses: A Multisensory Approach to Comics and Graphic Novels, as well as numerous shorter works. He co-edited Representing Multiculturalism in Comics and Graphic Novels and two volumes on Violence in Comics. Ian is the founder of Comics Forum and a founding member of UAL’s Comics Research Hub.&nbsp;

The Materiality of Digital Comics

The genre-defining graphic novel from ND Stevenson celebrates its tenth&nbsp;anniversary with a special edition, featuring dazzling special effects and bonus content.Nimona is an impulsive young shapeshifter with a knack for villainy. Lord Ballister Blackheart is a villain with a vendetta. As sidekick and supervillain, Nimona and Lord Blackheart are about to wreak some serious havoc. Their mission: Prove to the kingdom that Sir Ambrosius Goldenloin and his buddies at the Institution of Law Enforcement and Heroics aren’t the heroes everyone thinks they are.But as small acts of mischief escalate into a vicious battle, Lord Blackheart realizes that Nimona’s powers are as murky and mysterious as her past. And her unpredictable wild side might be more dangerous than he is willing to admit.Nemeses! Dragons! Science! Symbolism! After a decade, everyone's favorite shapeshifter continues to capture hearts.Nimona&nbsp;has taken many forms: a beloved and critically acclaimed web comic,&nbsp;a staple in comic bookshelves everywhere, and an award-winning Netflix film. This celebratory edition includes a letter from the author and behind-the-scenes art.

A Graphic Novel

Nimona: 10th Anniversary Limited Edition

The Basics

Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online competition.This book delivers practical frameworks for capturing audience attention and building customer loyalty in the digital age. Readers will gain actionable insights into competitive analysis, digital marketing tactics, AI applications, and data analytics, while developing a deep understanding of global marketing principles, consumer behaviour models, and ethical considerations. The integration of cutting-edge technologies with traditional marketing fundamentals provides a complete toolkit for marketing success in an increasingly complex environment. Global case studies featuring Toyota, Audible, Pfizer, Coca-Cola, and TikTok bring concepts to life, while chapter objectives, summaries, and discussion questions enhance learning and facilitate classroom engagement.Ideal for undergraduate and graduate marketing students, as well as early-career practitioners seeking to develop foundational knowledge or experienced professionals updating their skills. The accessible approach makes it suitable for both academic courses in marketing fundamentals and digital strategy, and for self-directed professional development in global marketing contexts.

Marketing

How is social media reshaping architecture? What can platforms like Instagram, Twitch, Pinterest, and TikTok tell us about the spaces we inhabit? The Interiors of Social Media is the first book to explore the relationship between architecture, interiors, and social media, guiding us through today's digital landscape to reveal where the virtual and physical worlds meet. From influencer bedrooms and gaming setups to humanitarian shelters, pet influencer homes, and porn rooms, Javier Fernández Contreras reveals how social media does not merely depict interiors, but actively scripts new spatial types: homes that are both private and hyper-public, domestic yet performative, and material yet algorithmic. By mapping platform spatialities and tracing the themes that connect them, he examines interiors as sites of consumerism, display, and mediatization - environments that expose the ethical, political, and ecological implications of 21st-century digital culture. Drawing on architecture, media studies, and digital humanities, The Interiors of Social Media offers a critical lens on how online interactions are woven into everyday life and invites us to rethink architecture in the age of the algorithm. With contributions from Paule Perron, Michela Bassanelli, Damien Greder, Vytautas Jankauskas, and students at HEAD - Genève.

Architecture, Space, and Technology in the 21st Century

The Interiors of Social Media

An exploration of Cuba's emerging digital culture and Cubans' creation of grassroots networks, digital black markets, and online spaces for public debateUntil just a few years ago, Cuba was one of the least-connected countries in the world. But as digital technology has become increasingly available, Cubans have found inventive ways to work around such remaining barriers as slow speeds, high costs, and inadequate infrastructure. In Island in the Net, Steffen Köhn examines Cuba's nascent digital culture and how it has reconfigured the relationship between the state and its citizens. Köhn shows that through innovations including "sneakernets" (the physical transfer of information by flash drives and other devices), digital black markets, and online spaces for political debates, Cubans have successfully challenged the government's monopoly on media and public discourse. Drawing on multisited ethnographic research, Köhn documents Cuba's digital awakening, from the introduction of accessible Wi-Fi in 2015 to the social media-fueled protests in July 2021. Cubans' community-driven digital innovations, he suggests, could be models for potential alternatives to the current Big Tech-dominated internet. Each chapter in Island in the Net is accompanied by a multimodal anthropology work: a video game, interactive installations, video art, an ethnographic documentary, and an expanded cinema installation. These unique media, created with Cuban artist Nestor Siré and other local collaborators, accessible to readers via a QR code, bring the book's argument vividly to life.

Digital Culture in Post-Castro Cuba

Island in the Net

Casos prácticos de Derecho del Trabajo y de la Seguridad Social

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