BMW - Overview of Corporate Communication, Corporate Identity, Corporate Image and CSR
BMW - Overview of Corporate Communication, Corporate Identity, ...
Contenu
Scientific Essay from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: 2,0, Griffith University, language: English, abstract: This assignment deals with corporate communication, corporate identity, corporate image, and corporate social responsibility. The assignment provides a lot of theory but also analyses the corporate communication, identity, image and CSR of BMW.
Informations bibliographiques
août 2010, 8 pages, Anglais
GRIN VERLAG
9783640685158