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Series in Business and Finance

Hoai An D: Blockchain applications in
agriculture

Blockchain applications in agriculture

Revolutionizing the food supply chain

Exponential technologies are giving superpowers to humans and data, unlocking tremendous value, with major efficiencies to be gained while running the planet. In today's digital age, to use the marketing jargon, creating connections that are seamless, efficient, and technology-driven is not just an advantage; it's a necessity for businesses of all sizes, public and private. Welcome to the world of Total Marketing, namely a comprehensive and holistic approach that brings together all stakeholders into a cohesive and interconnected ecosystem, powered by tech. A new marketing needs experiences that are heavily imbued with technology. To use Gartner's terminology, it needs a Total Experience as its foundation.
Total Marketing is created by an ever-changing layer of exponential technologies, among which AI, of course, and blockchains, and by the need for a culture change across the whole web of consumers, employees and suppliers. The truth is, we are all linked, and our goal should be to increase social capital for everyone and reach service excellence, with minimum impact on the outer community, and zero noise and negative externalities. 
Total Marketing means that our input, whoever we are in the food chain, is captured via a hybrid net of phygital interfaces and devices, and processed instantly and intelligently, with the final output being the result of the perfect allocation and use of available resources, served to anyone in a fair and ultra-personalized fashion, measured exactly against their needs and desires, present and future. There will be no other way to do business in the future.

The business of integrating consumers, employees, and company networks

Total Marketing

'Why Do Investors Act Irrationally? Behavioral Biases of Herding, Overconfidence, and Overreaction' explores the powerful psychological forces that drive investor decisions, often leading to irrational behavior and market turbulence. This book provides an in-depth analysis of three critical behavioral biases-herding, overconfidence, and overreaction-that influence investors across various financial markets. Drawing on cutting-edge research and real-world examples, it delves into why even experienced investors sometimes fall prey to these biases, challenging conventional financial theories that assume rational behavior.
Designed for scholars, finance professionals, and advanced students, this book fills a gap in behavioral finance literature by examining not just the existence of these biases, but their consequences and the conditions that amplify or mitigate them. Unlike traditional finance texts, which focus primarily on quantitative models, this work bridges psychology and finance, making it uniquely suited for those interested in understanding the 'why' behind investor actions. It positions itself alongside essential readings in behavioral finance, offering original insights and a fresh perspective that will be invaluable to researchers, policy advisors, and practitioners alike.
Its accessible yet academically rigorous content also makes it ideal for classroom adoption in advanced finance and behavioral economics courses, offering thought-provoking discussion points and practical implications. 'Why Do Investors Act Irrationally?' invites readers to rethink traditional assumptions about financial markets and provides actionable strategies to address the influence of irrational biases in investment decisions, making it an indispensable resource in the evolving field of behavioral finance.

Why Do Investors Act Irrationally? Behavioral Biases of Herding, Overconfidence, and Overreaction

Culture is a 'cumulative custom of beliefs, values, rituals, and sanctions practiced by a group of people, province or country'. It is a more sensitive dimension of internationalization of any business and making it perform in a culturally diverse environment. Sometimes, nations/states lose their normative significance in a cross-cultural setting (e.g., India, South America). It is because they undermine their earlier philosophies of norms, values, and beliefs or neglect the cultural significance of other nations. In the current business and workplace dynamics, cultural components introduced significant changes in the core assumptions of business practices and skill expectations. This paradigm shift has forced business executives and managers to know how cultural differences affect inter- and intra-organizational functioning. It has made gaining cross-cultural compatibility a serious concern for business and academic communities worldwide. Therefore, this book facilitates business leaders, expatriate managers, business executives, academicians and scholars to explore different cross-cultural business perspectives and practices.

Perspectives and Practices

Cross-Cultural Business and Management

Handbook of Research on Cross-culture Business and Management

Corporate governance has attracted considerable attention worldwide, especially in light of the widely publicized, high-profile global corporate failures and scandals. Since Corporate Governance contributes to the success of any institution, it must therefore be prioritized. 


In this very practical book, 'Effective Corporate Governance' explores the theories and models of corporate governance as well as the regulatory framework in which corporate governance operates. The authors have also talked about the pillars and best practices for good governance, including what a good board looks like and, at the same time, giving practical ideas on how to measure corporate governance health and what to do to get back on track. In addition, it includes case studies from the African context where the authors have extensively consulted with both for profit, not for profit and government institutions.


This book will keep you relevant and ahead of the game whether you are a leader or student of leadership in the public or private sector, a religious institution or even a small and medium enterprise.

Theory and Best Practices

Effective Corporate Governance

Currency Risk Management (CRM) is vital for any business engaging in international trade. Fluctuations and uncertainty within currency markets mean that businesses must seek to effectively manage and anticipate potential risks when striking international deals. In a rapidly changing and volatile global business environment, CRM is now more than ever of critical importance. However, what risks should businesses hedge – and how? With so many viable strategies for hedging currency exchange risk, it is crucial that businesses either outsource or have a specialized team to ensure effective and efficient management of currency exchange risks. But how does CRM operate in an emerging market? And what are the key factors that influence the chosen CRM strategies? 

Organized in association with Indian Bank, GITAM’s national conference on CRM sought to highlight the trends, problems, and prospects of CRM in India. Taken from the conference proceedings, this book presents 9 innovative research papers that consider differing CRM practices. From a comparative study of India and China to an assessment of CRM strategies used by commercial Indian banks, this book offers an invaluable insight into CRM from the perspective of an emerging market. As a whole, this book addresses India’s shift to a market-determined exchange rate regime and the inevitable problems caused the by the high volatility of exchange rates. Aimed at students enrolled in commerce and management courses, this collection of research papers will also be of interest to researchers in international finance.

Selected Research Papers

Currency Risk Management

Traditional narratives of capitalist change often rely on the myth of the willful entrepreneur from the global North who transforms the economy and delivers modernity--for good or ill--to the rest of the world. With Cigarettes, Inc., Nan Enstad upends this story, revealing the myriad cross-cultural encounters that produced corporate life before World War II. In this startling account of innovation and expansion, Enstad uncovers a corporate network rooted in Jim Crow segregation that stretched between the United States and China and beyond. Cigarettes, Inc. teems with a global cast--from Egyptian, American, and Chinese entrepreneurs to a multiracial set of farmers, merchants, factory workers, marketers, and even baseball players, jazz musicians, and sex workers. Through their stories, Cigarettes, Inc. accounts for the cigarette's spectacular rise in popularity and in the process offers nothing less than a sweeping reinterpretation of corporate power itself.

An Intimate History of Corporate Imperialism

Cigarettes, Inc

This book provides the reader with a perspective on past trends and the current financial situation in agriculture. It points out the controversies in farm credit and tax policies, and describes a framework that can be used in analyzing the costs and benefits of different policy prescriptions.

Future Challenges And Policy Alternatives

Financing The Agricultural Sector

A NEW YORK TIMES BESTSELLER

The jaw-dropping exposé on how America's fast food industry has shaped the landscape of America.

This fascinating study reveals how the fast food industry has altered the landscape of America, widened the gap between rich and poor, fueled an epidemic of obesity, and transformed food production throughout the world. Eric Schlosser inspires readers to look beneath the surface of our food system, consider its impact on society and, most of all, think for themselves. This book has changed the way millions of people think about what they eat and helped to launch today's food movement.

The Dark Side of the All-American Meal

Fast Food Nation

Document from the year 2023 in the subject Business economics - Miscellaneous, grade: Excellent, The Pennsylvania State University - York, course: Finance, language: English, abstract: The U.S. agricultural sector operates within an environment of increasing volatility driven by fluctuating commodity prices, rising input costs, and climate-related disruptions. As producers navigate these challenges, sustainable capital investment has become essential for enhancing long-term resilience and operational efficiency. However, the high upfront cost and risk associated with adopting advanced technologies often impede widespread implementation. This study examines the role of federal tax planning strategies particularly accelerated depreciation mechanisms such as Bonus Depreciation and Section 179 Expensing in influencing agricultural investment behavior. Using secondary data from USDA, BEA, and IRS for the period 2000-2023, the research applies the capital-investment evolution framework to estimate time-varying, policy-affected depreciation rates and analyze their relationship with sustainable investment patterns. Findings reveal that accelerated depreciation significantly increases both the level and composition of agricultural investments, especially in precision agriculture, renewable energy systems, and efficient irrigation technologies. The results provide empirical evidence that these tax incentives lower the after-tax cost of capital, improve short-term cash flow, and reduce financial risk, thereby stimulating adoption of risk-mitigating sustainable assets. The study concludes that while accelerated depreciation is an effective tool for promoting sustainability-oriented investment, benefits are unevenly distributed across farm sizes, necessitating more inclusive policy design. The insights contribute to agricultural economics, public finance, and sustainability policy by demonstrating how fiscal instruments can strategically advance long-term environmental and economic resilience.

Accelerated Depreciation and Risk Mitigation. Quantifying the Impact of Federal Tax Planning Strategies on Sustainable Capital Investment in US Agriculture

Towards New Agricultural and Rural Finance

Finance for Food

Blockchain applications in agriculture

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