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Alta Definición

Roberto Servitje

Bimbo

The Business Strategy of Success

Develop AI solutions that create real business value with this guide to leading a successful enterprise AI program.

Optimize AI Teams for Value Creation

Leading Enterprise AI Programs

Reset the agenda. Reimagine the boardroom

Uncharted Spaces

Routledge Revivals

Third Edition

Gower Handbook of Purchasing Management

Take your customers on a journey of self-improvement, meaning, and change.A new fundamental economic shift is emerging: an economy based on transformative experiences that guide people to change, achieve their aspirations, and become who they want to be.Welcome to the Transformation Economy. Creating transformative experiences offers businesses the largest opportunity for creating economic value today, particularly as goods and services become increasingly commoditized. Enterprises can create no greater value than to help customers achieve their aspirations--whether improving health, increasing wealth, developing wisdom, or finding purpose. These aspirations speak to our customers' greatest desires, their dreams for the future, and their conceptions of who they are and who they strive to be.In this book, bestselling author B. Joseph Pine II builds on his iconic work on the Experience Economy to explain what this new shift means for companies looking to stand out and gain competitive advantage in the market. Using examples from organizations across industries, including Noom, Eataly, Burning Man, the US Army, and Texas State Technical College, Pine provides practical, proven frameworks for organizations to design, create, and guide transformation offerings that help customers reach their greatest aspirations and flourish.

Guiding Customers to Achieve Their Aspirations

The Transformation Economy

Innovation doesn't just happen. You need to lead it. Discover the three critical roles leaders must play in driving--and scaling--innovation.Constant tech disruption. Unrelenting economic volatility. Radically shifting demographics and work norms. More than ever, we need to innovate amid these daunting global challenges. But do we have the leaders--and the leadership--it takes to make this innovation happen successfully?Yes, we do. As preeminent leadership scholar Linda Hill, Harvard researcher Emily Tedards, and former Microsoft innovation executive Jason Wild show in this powerful book, there are indeed exemplary leaders to learn from--and in Genius at Scale, the authors present stories of such leaders in fascinating detail, not only igniting your imagination but providing inspiring and instructive models to follow. Hill's award-winning last book, Collective Genius, began the crucial task of showing how successful innovation doesn't just happen--it needs to be led. Now, Genius at Scale breaks new ground, highlighting that moving from generating new ideas to actually scaling them involves co-creation--collaborating, experimenting, and learning with others both inside and beyond the boundaries of the organization. This requires three distinct types of leadership mindset and behaviors: <ul><li>Leader as Architect: shaping culture and capabilities for co-creation</li><li>Leader as Bridger: building partnerships across groups and organizations</li><li>Leader as Catalyst: cultivating and activating movements across ecosystems</li></ul>The authors vividly profile these three types of leaders with individuals from all kinds of companies, across private and public sectors--from high tech to hospitals to consumer products--who illustrate the mindset and skills needed for leading in a world more uncertain and challenging than ever before.Genius at Scale provides an essential guide for any current or aspiring leader in mastering the art and practice of innovation.

How Great Leaders Drive Innovation

Genius at Scale

How to package your offering and confidently charge more

Fearless Pricing

If you ask the average person who an entrepreneur is, they'll probably say people like Steve Jobs, Elon Musk or Mark Zuckerberg. But the truth is, you don't need to know how to code or raise VC money to start a business. There are hundreds of millions of small business owners globally, with most creating simple, straightforward services that customers need. Nick Huber, founder of The Sweaty Startup and several million-dollar businesses, challenges the prevailing Silicon Valley wisdom by demonstrating that success as a small business owner is based on the essential principle of doing common things uncommonly well. In The Sweaty Startup, Nick offers readers the simplest, easiest, and lowest-risk path to reclaiming entrepreneurship, generating value, and forging a new path to get ahead on their own terms. By returning to the most foundational business tactics, this book is a refreshing burst of clarity and simplicity in a world that's obsessed with technology startups, the suffocating squeeze of digital innovation, and the elusive lure of billion-dollar payouts. Filled to the brim with practical insights, inspiring real-life stories, and actionable advice for aspiring entrepreneurs, Nick will reveal how to create a business that succeeds on the most essential level: making money, consistently and predictably over the long term. His book will redefine entrepreneurship and become the go-to handbook for years to come.

How to Get Rich Doing Simple Things

The Sweaty Startup

The future of business is built on projects--learn how to lead them to fuel your company's growth.The business landscape has irrevocably shifted. Constant transformation has become the norm. Projects and initiatives are now the primary ways organizations drive value, strategic growth, and innovation. In this new paradigm--the project economy--new approaches are needed for sustained success. Modern project management tools and capabilities are essential, but they are only the beginning.Powered by Projects: Leading Your Organization in the Transformation Age offers a bold new blueprint. Antonio Nieto-Rodriguez, the worldwide expert on projects-first cultures, shows readers how to embrace the deep changes in leadership style and organizational structures necessary for projects and initiatives to flourish. Exploring the practical strategies and deep case studies of project-driven organizations, you will learn to: <ul><li>Decentralize decision-making to empower people to break through the bottlenecks that slow down transformation</li><li>Prioritize ruthlessly and sponsor actively to ensure resources are directed to high-value initiatives</li><li>Develop your organization's transformation muscles to remain resilient, adaptive, and relevant</li><li>Measure success with project-specific metrics, aligning team goals with organizational incentives</li><li>Integrate project analytics and AI to support real-time decision-making, predictive planning, and risk reduction</li><li>Cultivate the next generation of project leaders who will drive the implementation of your initiatives faster and with higher impact</li></ul>This book is a new manifesto for CEOs, transformation drivers, and project leaders. Lead with agility and purpose. Embrace the project economy. And thrive in a world where projects are the path to success.

Leading Your Organization in the Transformation Age

Powered by Projects

Cut through the hype with this essential guide for any business professional looking to improve their organization's efficiency through technology.

Use Technology to Improve Your Business

The Practical Guide to Digital Transformation

Master the Basics of Leading in 7 Steps

7 Lessons in Leadership

Design and implement a strategic workforce plan to meet your business goals with this practical guide written for senior HR practitioners.

Design, Implement and Measure Workforce Plans to Drive Business Results

The Strategic Workforce Planning Handbook

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