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Mcgowan B: Be your Own Boss

Be your Own Boss

A Simple, Practical Guide to Starting and Building a Business You Love

"This book will help you win in the game of life!" - Dick Vitale, ESPN analystLearn how to capture--and keep--the awesome power of momentum!Most leaders believe in momentum--a phenomenon that's easy to perceive but difficult to define. Which is why so few have been able to explain how to spark it, sustain it, or steer it to unbridled success.Until now.In this groundbreaking book, bestselling author Don Yaeger and leadership expert Bernie Banks uncover what it takes to turn a single moment into unstoppable momentum. Drawing from eight years of research, over 250 interviews, and thousands of survey responses, they reveal a proven model for building momentum across sports, business, politics, and the military.You'll learn how to: <ul><li>Recognize the early spark of momentum and act on it.</li><li>Build a culture that sustains momentum over time.</li><li>Apply a research-backed model used by top leaders.</li><li>Reignite momentum when it begins to fade.</li></ul>Whether you're leading a team or an entire organization, this book will help you harness momentum in every aspect of an enterprise--from team building to recruitment to communications--and make it last.

How the Best Coaches and Leaders Build a Fire from a Single Spark

The New Science of Momentum

From the #1 New York Times bestselling author of Made to Stick, Switch, and The Power of Moments comes a revolutionary guide to fixing what's not working - in organizations and companies, and even in our daily lives - by identifying leverage points and concentrating resources to achieve our goals. Changing how we work can feel overwhelming. Like trying to budge an enormous boulder. We're stifled by the gravity of the way we've always done things. And we spend so much time fighting fires - and fighting colleagues - that we lack the energy to shift direction. But with the right strategy, we can move the boulder. In Reset, Heath offers a framework for getting unstuck and making the changes that matter: from a freakishly effective fast-food drive-thru to a simple trick from couples therapy to a grassroots initiative that saved the lives of a million cats. The secret is to find leverage points: places where a little bit of effort can yield a disproportionate return. Then, we can thoughtfully rearrange our resources to push on those points. In Reset, you'll learn:-Why the feeling of progress can be your secret weapon in accelerating change-How leaders can uncover and stop wasteful activities-Why your team's motivation is often squandered-and how to avoid that mistake-How you can jump-start your change efforts by beginning with a burstThe book also investigates mysteries: Why the middle is the roughest part of a change effort. Why inefficiency can sometimes accelerate progress. Why getting "buy-in" is the wrong way to think about change. What if we could unlock forward movement - achieving progress on what matters most - without the need for more resources? The same people, the same assets...but dramatically better results. Yesterday, we were stuck. Today, we reset.

How to change what’s not working

Reset

DK Big Ideas

How can you create a successful brand? What makes a great entrepreneur? And why do some firms fail while others prosper? Part of DK's indispensable Big Ideas series, this fully revised and updated new edition of The Business Book answers these questions and many more. The perfect introduction to the subject, it explores and explains everything from competition-based theory and critical-path analysis to market-mapping and the MABA matrix through a combination of easy-to-follow explanations, innovative graphics, and intriguing quotes. This fascinating new edition features: <ul><li>More than 90 of the most important ideas, events, and milestones in the field of business, business strategy, and management - from benchmarking and "Big Data" to Kaizen and cash flow</li><li>Simple explanations, bold infographics and step-by-step diagrams that untangle knotty concepts, and witty illustrations</li><li>Key quotes from major figures from business history - from Andrew Carnegie to Warren Buffet</li><li>Eight pages of brand-new content, including entries on bond markets, the Minsky Moment, the "gig" economy, black swans, and AI</li></ul> The perfect guide for anyone who is new to the world of business or management, or is simply looking to broaden their knowledge, The Business Book is an accessible and comprehensive introduction to an essential and engrossing subject. The Big Ideas series With more than 13 million copies sold across 130 countries and in 39 languages, DK's award-winning Big Ideas series explores and explains a broad range of essential subjects with its innovative graphic and quote-led approach. The previous edition of The Business Book has sold more than 750,000 copies worldwide. Other titles in the series include The Economics Book, The Politics Book and The Maths Book.

Big Ideas Simply Explained

The Business Book

Get-It-Done Startup

Want to start a business but don't have time, a team, or a clue where to begin?

If you're tired of spinning your wheels trying to "figure it out," this is your plug-and-play shortcut to a real business.

The Business Systems Starter Pack is your all-in-one toolkit for building a business that runs smoothly-even if you're doing it solo, part-time, or on a tight budget.
Inside this book, you'll discover how to:
Create a 1-page business model that clarifies your offer, customer, and cash flow
Build simple SOPs (Standard Operating Procedures) to eliminate decision fatigue
Launch a lean, 3-step sales funnel that actually converts
Schedule marketing content with a done-for-you content calendar
Track income, expenses, and cash flow with a clean financial dashboard
Use a Weekly Business Review to stay focused and make smarter decisions
Automate low-value tasks and free up your time for real growth
Avoid burnout by designing a business that works with your energy, not against it



Why this will work for you-even if you're just starting out:designed for solo entrepreneurs and small business owners;
every template, checklist, and system is actionable, flexible, and repeatable; and
tools are built for real life-even if you've only got 5 hours a week.



If you want a business that runs smoother, grows faster, and gives you breathing room, then grab The Business Systems Starter Pack today.

Essential Templates, Tools, and Habits for Starting and Running a Smooth Operation

The Business Systems Starter Pack

A blueprint for the bottom-up revival that is so sorely needed in cities across America. To thrive in this day and age, cities must create innovation economies of their own. Tech jobs, venture capital, and R&amp;D are concentrated in a handful of big coastal cities, while the broad middle of the country is left out--and that's a problem.Nicholas Lalla founded Tulsa Innovation Labs in January 2020 to help Tulsa, Oklahoma transition from its outdated oil and gas legacy to tech. Lalla's organization would go on to build the first tech-led economic development strategy in northeast Oklahoma's history, raise over $200 million, and create thousands of tech jobs. This success catalyzed a massive, city-wide endeavor--the first time in American history a city has dedicated itself in such a concerted way to becoming a player in the innovation economy.Drawing upon Lalla's experience, Reinventing the Heartland lays out a bold and pragmatic plan for urban reinvention, showing innovators, entrepreneurs, and leaders how to: <ul><li>Help establish your city's tech-identity based on existing assets to inspire local growth.</li><li>Build an environment of innovation and healthy inclusivity.</li><li>Rapidly up-skill talent in the era of AI.</li><li>Fuel a future of positive change, growth, and urban-rural partnership.</li></ul>Each chapter covers a core plank of the action plan, with powerful examples of the kinds of changes American cities need. In Reinventing the Heartland, Lalla provides the path forward for any city ready to embrace the future.

How One City’s Inclusive Approach to Innovation and Growth Can Revive the American Dream

Reinventing the Heartland

"This is more than a post-mortem of a hit game; it's the anatomy of a cross-media phenomenon that soared across industries." John Schulte "Essential reading for anyone in the games industry." Nitish Mittersain Billions of downloads. Global recognition. Presence in Hollywood, Netflix, Roblox, Minecraft and LEGO. How many broken eggs along the way? The Slingshot Formula is the definitive behind-the-scenes analysis into the business tactics, marketing genius and wild stunts that led an unknown startup to turn the mobile game Angry Birds into a true pop culture phenomenon. In 2009, a small independent video game studio in Finland was on the brink of bankruptcy. It employed eighteen young people, none of whom had any previous corporate experience. By the time their 52nd mobile game, Angry Birds, comes around, it is make-or-break time for the company... Over the following four months, Angry Birds got downloaded one million times and became an instant mobile hit. The simple but mightily addictive game would proceed to change the course of its creators' lives forever. In just a few years, the game flew to 4 billion downloads and slingshot its way into cinemas around the world. More than a decade later the brand has become nothing short of a phenomenon. Angry Birds has evolved into a globally recognized entertainment brand. Filled with exclusive stories and insider tips, The Slingshot Formula serves as the maverick playbook of what to do (and what not to do) when navigating fast-lane success in the rapidity of the digital era.

How Angry Birds Launched Their Way from Indie Game to Global Icon

The Slingshot Formula

Hench Series

The Boys meets Assistant to the Villain in the electrifying, sharp, violent, and hilarious sequel to the highly acclaimed novel, Hench. Filled with a queer and neurodiverse cast, Villain asks the question: what happens when a diabolically brilliant henchperson looks back at their already storied career and thinks, I can be so much worse.The hench once called Anna, now known to her colleagues and enemies as the Auditor, has carved out a wicked name for herself. Any superhero unlucky enough to cross her path knows her potential and powers. Surely, her recent success should taste sweet: she has an incredible job with lots of perks, her boss will literally annihilate anyone who crosses her, and her greatest enemy, the former hero Supercollider, has been utterly defeated—literally ground to a still-living pulp.But the Auditor still has her sights set on a greater work: destroying The Draft, the organization that makes, trains, and manages the world’s most powerful superheroes. These “heroes” have shown time and time again that they do more harm than good (she has the spreadsheets to prove it), and now is the time to stop the damage at its source.Yet all is not well for the Auditor and her fellow evildoers. Her employer, Leviathan—the world’s most feared supervillain—is not coping well with Supercollider’s defeat at someone else’s hands. As their relationship deepens, her work-life balance increasingly involves navigating the feelings of someone who doesn’t believe they have any. Moreover, her unlikely ally and unexpected friend, Quantum Entanglement, has reappeared, forcing the Auditor to confront all the ways they deceived each other. Tension and uncertainty haunt the Auditor, and the fear that their triumph is about to crumble looms over all of them.The Auditor&nbsp;soon finds herself facing down an opponent unlike any she’s taken on before—not another superhero, but someone like her, someone much more dangerous: The Draft’s Chief Marketing Officer. Their conflict isn’t a test of physical prowess, but ideas, and as their fight escalates, she'll need more than preternatural pattern recognition, data analysis, and a horrific imagination to meet this challenge. It’s guerrilla ad warfare, and the Auditor might have finally met her match.

A Novel

Villain

Surviving Business, Banks & Betrayal

WARNING! THE COST OF AMBITION

The traditional entrepreneurial narrative - shaped by male-dominated norms - doesn't fit the reality of many women's experiences. Common barriers for women include institutional bias, a psychological need for external validation, 'imposter syndrome', and practical difficulties in raising funding. They often combine to force women to think they need 'permission' before starting a business.So, what if you stopped waiting for permission and started claiming your place in the entrepreneurial world? Permission Granted is not just another business book - it's a bold, practical guide for women who are ready to disrupt, defy, and rewrite the rules of entrepreneurship. Drawing on over 30,000 hours of research and interviews with more than 300 female entrepreneurs across the globe, Professor Maura McAdam distils decades of evidence-based insights into eight powerful Calls-to-Action (CTAs), each designed to help women start, build, and grow thriving businesses. This is not theory for theory's sake - it's hands-on, actionable, and deeply rooted in real-world experience.Structured in three parts - Permission to Start, Permission to Build, and Permission to Grow - this book meets you where you are, whether you're considering the leap, building your first venture, or scaling for growth. Each chapter combines research-backed strategies, pragmatic steps you can implement immediately, and 'Words from the Wise' from pioneering women entrepreneurs.In this book:Silence the inner voice that says, "Wait for permission"
Embrace your entrepreneurial identity 
Leverage your unique strengths to succeed on your terms
Master the digital landscape 
Navigate funding challenges
Build networks that work
Cultivate a growth mindset

Wherever you begin, you'll find actionable insights to help you think bigger, act bolder, and embrace the permission you already have. Stop asking. Start doing. The time is now. 


About the Author: Maura McAdam, PhD, is a professor, researcher, coach and accredited NLP Master Practitioner. For over two decades, she has translated her globally recognised research on entrepreneurship and leadership into practical guidance for real-world use. Consistently recognised among the top 2% of scientists worldwide for research impact, Maura is a leading voice in women's entrepreneurship. In this, her first book for a wider audience, she blends evidence-based insight with real-world experience to offer practical, transformative strategies.

A Call-to-Action Playbook for Women Entrepreneurs

Permission Granted

The entrepreneur's book that will leap your mindset, profitability, and scalability years into the future. Real story, a steady plan, and the guts to leap.

The Intentional Leap is a raw, practical guide for newer entrepreneurs who are ready to ditch the fluff, get serious, and hear what it really takes to build a business-from scratch, with clarity, courage, and no BS.

Jeff Swartz bootstrapped his advertising agency from a duplex kitchen table into an 18 person, 7-figure company-without outside funding, inflated hype, or a secret network. In this book, he shares the mindset, systems, and stories that helped him grow, sell, and buy back into a business on his terms. Additionally, he expanded his entrepreneurially experience into real estate investing, ad tech, teaching, book writing, and consulting.

"I have been a full-time entrepreneur for 11 years, and wanted to write the book I wish I had before I spent some much time and money figuring out how to be a really good business owner. If I can help other business leader shave years off their entrepreneurial learning cure and get to a happier, simpler, more scalable business then I've accomplished my goal with The Intentional Leap." Jeff Swartz

Whether you're stuck in a 9-5 wondering if it's time to leap... or you're already in the trenches working through your first 1-5 years as a business owner, this book will show you:How to turn fear into focus and overcome imposter syndrome
What to do in Year One to stay out of debt and build real traction
Why vision isn't optional-and how to reverse engineer success
The emotional rollercoaster no one warns you about (and how to ride it)
How to avoid the "cool trend" trap and build a business that lasts
When (and how) to hire, delegate, and stop being the bottleneck
Exit strategy and mindset
Includes a two page Simple Long-Term Planning worksheet
A ten point "entrepreneur's gut-checklist"



Filled with real stories, hard lessons, and encouraging wisdom, The Intentional Leap is part memoir, part masterclass-and your entrepreneur's, down-to-earth guide to launching a company intelligently, growing intentionally, and leading like you were meant to. It holds value for any business owner or leader at any stage in their journey, but it was specifically intended for the entrepreneur in years 0-5 and trying to leap frog their businesses and mindset years into the future.

The Intentional Leap will guide your through three sections. The Inner Shift that lays the foundation for a solid entrepreneur and business. The External Build that tactically guides you through the items that should demand your attention for a happier, more profitable, efficient, and scalable business. The Long Game that gets into exit planning, leveraging hard times as growth times, and a ten point checklist for you to achieve your entrepreneurial goals.

Amazon #1 Best Seller within the first 30 days!
2025 Goody Business Book Awards Winner: Entrepreneur: Entrepreneurism

Lessons & Learnings for Newer Entrepreneurs

The Intentional Leap

WINNER OF THE SABEW MANAGEMENT AND LEADERSHIP BUSINESS BOOK AWARD 'Thought-provoking' Wall Street Journal 'A must-read' Donald C. Hambrick 'Insightful . . . reminds us why and how expertise matters' Herminia Ibarra What makes a great leader? This is the question Amanda Goodall has been asking for the last twenty years. From boardrooms and F1 race tracks to healthcare and scientific innovation, her research has proven time and again that when it comes to leadership, we need bosses with a deep understanding of the worlds in which they operate. That's what makes the people around them feel happier, more motivated and productive. Credible identifies the key characteristics of good leaders and a new model for career success, by combining expertise with the leadership development experts need to succeed. In a world short of trust, Goodall shows us that when it comes to leadership, credible experts are needed more than ever.

The Power of Expert Leaders

Credible

'If you don't believe simple steps can deliver a business worth billions, read this, and then think again.' Jake Humphrey, author of&nbsp;High Performance 'How to Make a Billion in Nine Steps&nbsp;is a blueprint for success, full of practical strategies that actually work.' Sara Davies, TV Dragon and author of&nbsp;The Six-Minute Entrepreneur 'There's nothing that entrepreneurs need more than inspiration and practical advice . . . Richard's book has this in bucketloads . . . This is a crucial toolkit.' Theo Paphitis, TV Dragon and retail entrepreneur

INSTANT SUNDAY TIMES BESTSELLER

How to Make a Billion in Nine Steps

Be your Own Boss

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