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Claus Wriebe

Energize Your Organization

Führen mit echtem Verständnis von Mensch und Unternehmen

Turning your potential into meaningful progress in a world that wants everything: it takes guts.The working world is changing every day and the demands on leaders, experienced and aspiring, can be confusing and sometimes extreme. You know you're capable of more, but you also know there must be a better way than constantly teetering on the edge of burnout, or pretending to be something you're not.The Guts to Grow will help you discover more about yourself, what might be holding you back and what you're uniquely capable of.You'll need to do some deep self-search, explore vulnerabilities and take risks. This book supports you to find that edge in a sustainable way, with practical advice backed up by real-life stories from inspirational leaders in business and professional sport and practical reflection tools in every chapter.You'll emerge eyes open and empowered, with a way of leading yourself and others that adapts but doesn't compromise who you are, and which has the potential to renew your purpose and transform your performance.

Know yourself. Find your edge. Lead your way

The Guts to Grow

A successful career awaits—no college degree required! This indispensable resource guides you through alternative routes to prosperity and fulfillment, from a renowned CEO who did it herself. Most people believe a degree is the price of admission to a meaningful, high-paying career. Without it, your options are limited, and your ceiling is fixed. But that narrative isn’t just outdated. It’s costing millions of capable professionals the futures they’ve already earned. In How to Get Hired Without a Degree, technologist CEO and DEI advocate LaShana Lewis dismantles the notion of the “paper ceiling” and reveals what it really takes to build a thriving career without a diploma. Drawing from her own journey—from being repeatedly shut out of opportunities to rising as a CTO—Lewis delivers a practical, proven roadmap for workers skilled through alternative routes (STARs). How to Get Hired Without a Degree equips readers with the tools to translate real-world skills into real opportunities—whether that means breaking into a new field, advancing into leadership, or finally being recognized for their value, with lessons including: <ul><li> How to focus on skill-building for a competitive advantage </li><li> How to gain credible experience without traditional credentials </li><li> How to navigate hiring processes with confidence and strategy </li><li> How to grow, pivot, and lead in your career long-term </li></ul> With this book, all professionals can feel empowered with the tools to claim the career they deserve and help reshape a workforce that’s primed for change.

A successful career awaits—no college degree required! This indispensable resource guides you through alternative routes to prosperity and fulfillment, from a renowned CEO who did it herself. Most people believe a degree is the price of admission to a meaningful, high-paying career. Without it, your options are limited, and your ceiling is fixed. But that narrative isn’t just outdated. It’s costing millions of capable professionals the futures they’ve already earned. In How to Get Hired Without a Degree, technologist CEO and DEI advocate LaShana Lewis dismantles the notion of the “paper ceiling” and reveals what it really takes to build a thriving career without a diploma. Drawing from her own journey—from being repeatedly shut out of opportunities to rising as a CTO—Lewis delivers a practical, proven roadmap for workers skilled through alternative routes (STARs). How to Get Hired Without a Degree equips readers with the tools to translate real-world skills into real opportunities—whether that means breaking into a new field, advancing into leadership, or finally being recognized for their value, with lessons including: <ul><li> How to focus on skill-building for a competitive advantage </li><li> How to gain credible experience without traditional credentials </li><li> How to navigate hiring processes with confidence and strategy </li><li> How to grow, pivot, and lead in your career long-term </li></ul> With this book, all professionals can feel empowered with the tools to claim the career they deserve and help reshape a workforce that’s primed for change.

An Alternative Path to a Successful Career

How to Get Hired Without a Degree

A BRAND NEW EDITION WITH AN UPDATED FOREWORD THE INTERNATIONAL BESTSELLER | OVER 500,000 COPIES SOLD WORLDWIDEWhy do some products capture our attention while others fade into obscurity? What makes us check our phones, open an app, or scroll a feed without even thinking? Is there a repeatable pattern behind how technology hooks us?In Hooked, Nir Eyal reveals the secret psychology behind the world's most engaging products. Introducing the groundbreaking Hook Model - Trigger ? Action ? Variable Reward ? Investment - Eyal uncovers how products from Apple, Twitter, Instagram and Google create lasting user habits and how you can ethically harness these principles to build products people love.Packed with cutting-edge behavioural science, case studies, and practical frameworks, Hooked is both a manual for product designers and a mirror for anyone curious about their own habits.'Hooked changed my life. It's essential reading for anyone who wants to better understand their actions and habits' Steven Bartlett, Diary of a CEO'Nir Eyal taught Silicon Valley how to design behaviour - and then reminded us to use that power responsibly; Mark Manson, Solved Podcast 'Our challenges go beyond technology; they stem from the internal discomfort that Nir Eyal's work helps us understand' Ali Abdaal, Deep Dive Podcast 'In Hooked, Nir Eyal shows the fine line between persuasion and coercion - and why ethical design matters more than ever' Jim O'Shaughnessy, Infinite Loops Podcast

How to Build Habit-Forming Products

Hooked

Humanity's most spectacular era yet is increasingly within reach.So why are we doing everything we can to hold it back?The bestselling author of The Rational Optimist delivers a daring vision of the future - one that is potentially dazzling, but only if we stop sleepwalking into self-inflicted decline.We're on the brink of a truly spectacular explosion of productivity and prosperity, argues Matt Ridley, thanks to a combination of artificial intelligence, material science and genomic knowledge that is unprecedented in its scope and implications. With characteristic wit and ferocity, he confronts the irrational pessimism that dominates public discourse and examines the bureaucratic bloat, regulatory overreach, ideological superstition and crony capitalism that stand in the way.Optimistic in conclusion but unsparing in its analysis, The Flourishing is a rousing call to achieve and innovate by refusing to settle for a merely adequate future when a magnificent one is within reach.

The Rational Pessimist

The MIT Press Essential Knowledge series

A clear, nontechnical guide to why cryptocurrency exists, how it reshapes trust and money, and why it matters beyond speculation. How do we build trust in a digital world where institutions, platforms, and intermediaries increasingly mediate money, identity, and ownership? In Cryptocurrency and Blockchain, Marco Di Maggio offers an essential guide to cryptocurrencies and blockchains—two of the most misunderstood technological and economic transformations of the digital age. Rather than focusing on price charts, hype cycles, or programming details, Di Maggio explains why these technologies exist, what problems they attempt to solve, and why they matter for people who are not crypto insiders. Using plain language, analogies, and real-world examples, the book explains how cryptocurrencies reshape core concepts of money, property, markets, and governance. The author explores topics such as how and why Bitcoin is used as a financial fallback, what stablecoins are and how they have become critical infrastructure for global payments, and how NFTs introduced a new notion of ownership and identity on the internet. Written for curious readers, journalists, students, policymakers, and professionals, Cryptocurrency provides a conceptual framework for understanding crypto as infrastructure, not ideology—helping readers see past the noise to grasp the deeper forces reshaping money, trust, and coordination in the digital economy.

A clear, nontechnical guide to why cryptocurrency exists, how it reshapes trust and money, and why it matters beyond speculation. How do we build trust in a digital world where institutions, platforms, and intermediaries increasingly mediate money, identity, and ownership? In Cryptocurrency and Blockchain, Marco Di Maggio offers an essential guide to cryptocurrencies and blockchains—two of the most misunderstood technological and economic transformations of the digital age. Rather than focusing on price charts, hype cycles, or programming details, Di Maggio explains why these technologies exist, what problems they attempt to solve, and why they matter for people who are not crypto insiders. Using plain language, analogies, and real-world examples, the book explains how cryptocurrencies reshape core concepts of money, property, markets, and governance. The author explores topics such as how and why Bitcoin is used as a financial fallback, what stablecoins are and how they have become critical infrastructure for global payments, and how NFTs introduced a new notion of ownership and identity on the internet. Written for curious readers, journalists, students, policymakers, and professionals, Cryptocurrency provides a conceptual framework for understanding crypto as infrastructure, not ideology—helping readers see past the noise to grasp the deeper forces reshaping money, trust, and coordination in the digital economy.

Cryptocurrency and Blockchain

Sustainable business is no longer optional--it's the strategy that will determine who leads and who gets left behind.Climate change is not just a future threat--it's a current reality, reshaping markets, supply chains, and entire industries. Rising temperatures, resource scarcity, and mounting waste are driving regulatory pressure, investor scrutiny, and consumer demand for sustainable practices. For business leaders, this isn't just an operational challenge--it's a strategic disruption. Companies that fail to adapt risk being swept aside by forces they can no longer ignore.In The Ultimate Disruption: Rethinking Business in a World Transformed by Climate Change, INSEAD professors Atalay Atasu and Luk Van Wassenhove provide an essential road map for thriving in this new era. Drawing on decades of research and real-world case studies, they show why sustainability must be treated as a core business imperative, not a compliance exercise or marketing slogan. The authors introduce a framework for rethinking strategy, redefining value propositions, and reinventing business models to integrate environmental value alongside customer utility and profit.Through compelling examples--from Polygreen's zero-waste transformation on a Greek island to Schneider Electric's global decarbonization initiatives--the book illustrates how companies are turning environmental constraints into opportunities for innovation and growth. Each chapter tackles critical steps: building the business case for sustainability; revisiting value potential; overcoming operational and scaling challenges; and leveraging partnerships, tech, and new business models to deliver shared value and profitability.Sustainability is no longer a cost--it's a competitive advantage. The Ultimate Disruption equips leaders with the strategies and tools to navigate the climate-driven transformation of business ecosystems and emerge stronger than ever.

Rethinking Business in a World Transformed by Climate Change

The Ultimate Disruption

Act on 8 percent understanding and build unstoppable momentum from scratch In Unready: The Suprising Advantage of Acting Before You Feel Ready, Soulaima Gourani, a serial tech entrepreneur, Fortune 500 advisor, World Economic Forum Young Global Leader, and venture partner in the space and defense industry, shares the unconventional operating principle behind her rise from seventh-grade dropout to Silicon Valley founder who raised millions in VC funding and won Best AI Product of 2024. Drawing on her own journey and six years of her weekly podcast interviews with global leaders, entrepreneurs, investors, and changemakers, Gourani introduces the 8% Rule: if you understand eight percent of a situation, that is enough to act. Rather than waiting for perfect information, she demonstrates how action creates momentum and how courage outperforms credentials. The book provides a framework for operating boldly when you feel underqualified, underfunded, or underestimated by those around you. Readers will also discover: <ul> <li>How to convert incomplete knowledge into decisive action using the 8% Rule as your operating framework</li> <li>Strategies for building momentum and winning against the odds when resources and credentials are limited</li> <li>Real-world lessons from Gourani's journey raising millions in VC funding and building an award-winning AI company</li> <li>Techniques for overcoming the paralysis of waiting for perfect information before committing to bold moves</li> <li>Practical guidance on prioritizing courage over credentials and choosing action over analysis in high-stakes situations</li> </ul> Unready belongs on the shelf of entrepreneurs, founders, aspiring leaders, and anyone who has ever felt underqualified or underestimated. Gourani's hard-won framework turns uncertainty into a launchpad for decisive, momentum-building action that defies conventional expectations.

The Surprising Advantage of Acting Before You Feel Ready

Unready

Wie Sie die psychologischen Gesetze der Macht für Ihren nächsten Karriereschritt nutzen

Die unsichtbare Executive-Strategie

Business-Probleme sind selten rein betriebswirtschaftlich - sie sind emotional! Dieses Buch zeigt, warum wirtschaftlicher Erfolg untrennbar mit der Beziehungsebene verknüpft ist. Statt immer wieder Prozesse und Strukturen zu optimieren oder an Mitarbeitenden "herumzudoktern", braucht es einen Perspektivenwechsel: Unternehmen sind kein rein rationales System, sondern ein Spiegel der Menschen, die sie gestalten. Jede erfolgreiche Beziehung - ob zu Mitarbeitenden, Kollegen, Kunden, Partnern oder der Familie - beginnt bei der Beziehung zu sich selbst. Wer Klarheit über die eigenen Muster, Prägungen und emotionalen Verstrickungen gewinnt, trifft bessere Entscheidungen, schafft Vertrauen und baut echte Verbindungen auf. Denn Business-Strategien sind wertlos, wenn persönliche Blockaden den Blick auf das Wesentliche verstellen. Erfolg folgt, wenn wir uns selbst folgen können. Dieses Buch liefert nicht die nächste Schritt-für-Schritt-Anleitung zum Umgang mit unseren Mitmenschen, sondern liefert Impulse, um die innere Haltung zu klären und Verantwortung auch dort zu übernehmen, wo wir sie bei anderen wähnen - zur nachhaltigen Lösung vieler beruflicher und privater Herausforderungen.

Business-Probleme sind selten rein betriebswirtschaftlich - sie sind emotional! Dieses Buch zeigt, warum wirtschaftlicher Erfolg untrennbar mit der Beziehungsebene verknüpft ist. Statt immer wieder Prozesse und Strukturen zu optimieren oder an Mitarbeitenden "herumzudoktern", braucht es einen Perspektivenwechsel: Unternehmen sind kein rein rationales System, sondern ein Spiegel der Menschen, die sie gestalten.
 
 Jede erfolgreiche Beziehung - ob zu Mitarbeitenden, Kollegen, Kunden, Partnern oder der Familie - beginnt bei der Beziehung zu sich selbst. Wer Klarheit über die eigenen Muster, Prägungen und emotionalen Verstrickungen gewinnt, trifft bessere Entscheidungen, schafft Vertrauen und baut echte Verbindungen auf. Denn Business-Strategien sind wertlos, wenn persönliche Blockaden den Blick auf das Wesentliche verstellen. Erfolg folgt, wenn wir uns selbst folgen können.
 
 Dieses Buch liefert nicht die nächste Schritt-für-Schritt-Anleitung zum Umgang mit unseren Mitmenschen, sondern liefert Impulse, um die innere Haltung zu klären und Verantwortung auch dort zu übernehmen, wo wir sie bei anderen wähnen - zur nachhaltigen Lösung vieler beruflicher und privater Herausforderungen.

Warum Menschen im Zeitalter von KI und Digitalisierung zum entscheidenden Wettbewerbsvorteil werden

Beziehung macht Business

A guide to communicating professionally and authentically in today's workplace. Whether you are a leader, manager, or ambitious young professional, this book provides strategies you can use to communicate effectively and professionally without losing your own voice, command a room without dominating it, and inspire action without forcing it. Drawing on the author's experience teaching Business Communication courses and working for both international organizations and startups, you'll be equipped with proven techniques you can apply right away. Grounded in real-world examples, including how to write a persuasive email, how to navigate a difficult conversation with a colleague, how to craft an engaging virtual presentation, and how to effectively use AI as a support tool, Buxton covers all you need to know about written, spoken, and digital forms of communication.

Speaking and Writing with Professional Impact

Magnetic Communication

Neue Energie für die Arbeitswelt - mit dem 'Heartbeat' erfolgreicher Organisationen Wie bleiben Unternehmen in Zeiten von Digitalisierung, Wertewandel und Fachkräftemangel zukunftsfähig? Welche Arbeitskultur verbindet mentale Gesundheit, Sinn und Leistungsfähigkeit? "Heartbeat" liefert wissenschaftlich fundierte Antworten - praxisnah und hochrelevant für Führungskräfte, HR-Expert:innen und Organisationsentwickler:innen. Basierend auf einer der umfassendsten Studien im DACH-Raum - mit über 1.900 Unternehmen und mehr als 200.000 Mitarbeitenden - zeigen Prof. Dr. Heike Bruch und Marvin Neu, was vitale Organisationen heute auszeichnet. Im Zentrum steht der Heartbeat - eine Kultur, die nicht nur Leistung fördert, sondern auch Sinn vermittelt und die psychische Gesundheit stärkt. Ein Schlüsselwerk für die Arbeitswelt von morgen <ul> <li>Drei Organisationstypen im direkten Vergleich - mit klaren Handlungsempfehlungen</li> <li>Wissenschaftlich fundierte Interventionen für mehr Energie, Fokus und Resilienz</li> <li>Impulse für nachhaltigen Wandel - über Abteilungen, Branchen und Hierarchien hinweg</li> </ul> "Heartbeat" ist ein strategischer und zugleich inspirierender Leitfaden für alle, die Organisationen zukunftsfähig gestalten wollen - mit mehr Klarheit, Vitalität und messbarem Erfolg.

Neue Energie für die Arbeitswelt – mit dem »Heartbeat« erfolgreicher Organisationen 
 
 Wie bleiben Unternehmen in Zeiten von 
 Digitalisierung, Wertewandel und Fachkräftemangel
 zukunftsfähig? Welche Arbeitskultur verbindet 
 mentale Gesundheit, Sinn und Leistungsfähigkeit
 ? 
 „Heartbeat“
 liefert wissenschaftlich fundierte Antworten – praxisnah und hochrelevant für Führungskräfte, HR-Expert:innen und Organisationsentwickler:innen.
 
 Basierend auf einer der umfassendsten Studien im DACH-Raum – mit über 
 1.900 Unternehmen und mehr als 200.000 Mitarbeitenden
 – zeigen 
 Prof. Dr. Heike Bruch
 und 
 Marvin Neu
 , was vitale Organisationen heute auszeichnet. Im Zentrum steht der 
 Heartbeat
 – eine Kultur, die nicht nur Leistung fördert, sondern auch Sinn vermittelt und die psychische Gesundheit stärkt.
 Ein Schlüsselwerk für die Arbeitswelt von morgen<ul><li>Drei Organisationstypen
 im direkten Vergleich – mit klaren Handlungsempfehlungen
 </li><li>Wissenschaftlich fundierte Interventionen
 für mehr Energie, Fokus und Resilienz
 </li><li>Impulse für nachhaltigen Wandel
 – über Abteilungen, Branchen und Hierarchien hinweg
 </li></ul>„Heartbeat“
 ist ein strategischer und zugleich inspirierender Leitfaden für alle, die 
 Organisationen zukunftsfähig gestalten
 wollen – mit mehr Klarheit, Vitalität und messbarem Erfolg.

Wie Unternehmen ihre Energie freisetzen und Zukunft schaffen

Heartbeat

Organizations in Context

Energize Your Organization

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