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Catalogue complet

Emotionally Intelligent Methods for
Meaningful Leadership

Emotionally Intelligent Methods for Meaningful Leadership

What separates brands that lead their category from those still chasing it? Velocity - directional momentum built through community, AI and strategic speed. Velocity Marketing provides mid to senior marketing professionals with a comprehensive implementation system for building brands that compound. This practitioner's field manual bridges three decades of traditional brand-building principles with the systems, behaviours and community dynamics building the most valuable brands of the next decade. It translates complex emerging technology - AI, community mechanics, decentralised ownership - into immediately actionable marketing strategy. Drawing on field-tested frameworks including the One Rule Formula, Velocity Loops and the Decentralised Brand Scorecard, every chapter delivers strategic depth alongside practical 'Monday Morning Moves' that teams can implement within days. Featuring real-world examples from Nike, Adidas, Lufthansa, Starbucks and other major organisations, this book demonstrates how forward-thinking brands are building compounding momentum through community collaboration, AI-enhanced operations and velocity-driven learning systems. Whether you lead marketing at a Fortune 500 enterprise or a growth-stage mid-market organisation, Velocity Marketing is the definitive implementation guide for building brands that never stop earning their place.

B2B Brand Building, Momentum and Category Leadership

Marketing at Velocity

Offers an alternate trajectory for EU copyright law to adequately respond to new forms of creativity

Creative Reuse

Reshaping EU Copyright Law to Support Creativity Online

'Riveting and enlightening, this book should be handed out to all humans as mandatory reading'- Stylist 'Fun, but still deeply, rigorously researched' - Professor Neil Shyminsky 'A true masterpiece. Rachel Barr has done a phenomenal job breaking down the complexities of the human mind' - Jeffrey Meltzer, LMHC 'Insightful and relatable. . . it's a resource I'll proudly keep on my shelf as a therapist' - Joshua Fletcher, anxiety therapist THE INSTANT IRISH TIMES BESTSELLER Your brain is the most remarkable thing in the known universe. Always trying to mend itself, and always trying to protect you, it's in a constant state of flux - adapting, reconfiguring, finding new pathways . . . And it has an astonishing capacity for recovery. Only it doesn't always get it right. Rachel Barr struggled through years of devastating loss, heartache, and uncertainty until neuroscience gave her the first spark of self-belief she had felt in her adult life - and proof that, because of the brain's near-infinite potential for neuroplastic change, it's never too late to carve out neural pathways to form new habits, new skills, and new ways of thinking. Whether you want to nerd-out on Neuroscientific acronyms, finally understand what's going on in your head, or take refuge in a book that's like a warm hug for your mind, How to Make Your Brain Your Best Friend is a delight-filled, evidence-based guide to taking better care of your brain - so it, in turn, will take better care of you.

A Neuroscientist's Guide to a Healthier, Happier Life

How to Make Your Brain Your Best Friend

Cambridge Law Handbooks

The Cambridge Handbook of AI in Civil Dispute Resolution&nbsp;is the first global, in-depth exploration of how artificial intelligence is transforming civil justice. Moving past speculation, it showcases real-world applications-from predictive analytics in Brazil's courts to generative AI in the Dutch legal system and China's AI-driven Internet Courts. Leading scholars and practitioners examine the legal, ethical, and regulatory challenges, including the EU AI Act and emerging governance frameworks. With rich case studies and comparative insights, the book explores AI's impact on access to justice, procedural fairness, and the evolving public-private balance. Essential reading for legal academics, policymakers, technologists, and dispute resolution professionals, it offers a critical lens on AI's promise-and its limits-in reshaping civil dispute resolution worldwide.

The Cambridge Handbook of AI in Civil Dispute Resolution

This book introduces the subject of artificial intelligence (AI), its structures, uses, application to the artificial neural network, technology applications, and the advantages and disadvantages of its use, including its potential weaknesses and drawbacks. AI, in its broadest sense, is intelligence exhibited by machines, particularly computer systems. It is a field of research in computer science that develops and studies methods and software that enable machines to perceive their environment and use learning and intelligence to take actions that maximize their chances of achieving defined goals. Such machines may be called AIs. AI technology is widely used throughout industry, government, and science.Some high-profile applications include advanced web search engines (e.g., Google Search); recommendation systems (used by platforms such as YouTube, Amazon, and Netflix); interacting via human speech (e.g., Google Assistant, Siri, and Alexa); autonomous vehicles (e.g., Waymo); generative and creative tools (e.g., ChatGPT, Apple Intelligence, and AI art); and superhuman play and analysis in strategy games (e.g., chess and Go). However, many AI applications are not perceived as AI. It would appear that much of specific AI has filtered into general applications, often without being called AI because once something becomes useful and common enough, it is no longer labelled as AI.The growing use of AI in the 21st century is influencing a societal and economic shift towards increased automation, data-driven decision-making, and the integration of AI systems into various economic and commercial sectors and areas of everyday life. Its impact is felt across job markets, healthcare, government, industry, education, propaganda, and disinformation and deception, whether deliberate or otherwise. This raises questions about the long-term effects, ethical implications, and risks of AI, prompting discussions about regulatory policies to ensure the safety and benefits of the technology.

Advantages, Disadvantages, Benefits, and Threats

Artificial Intelligence

This innovative textbook edited by international experts in technology law and policy provides a comprehensive and accessible guide into the fast-evolving landscape of technology law and policy in the UK and the EU. The recent wave of regulatory reforms adopted by UK and EU regulators increases the complexity of Internet law as it had developed in the past decades. Recognising the ever-growing importance of artificial intelligence in today's public discourse, the textbook extends beyond traditional legal sectoral frameworks, and explores the intersection of law, technology, and public policy to describe and critically reflect on current and emerging issues in the modern information society. As well as providing accessible guides to how law and policy came to be made in relation to topics like platform liability, AI, copyright, and privacy and data protection, the book also homes in on key areas such as the EU AI Act, adtech regulation, social media, chatbots, the gig worker economy, cybersecurity and predictive policing." The companion website provides multimedia resources to delve deeper into specific topics; introductory materials for readers that are unfamiliar with the EU legal system; and teaching resources. Law, Policy, and the Internet is an essential resource for anyone seeking to navigate the complexities of internet regulation in an era of exponential technological change.

Law, Policy and the Internet

Automating Government: How AI Will Revolutionise Public Services is a timely and authoritative guide for political leaders, senior managers, and public officials confronting the challenges and opportunities of artificial intelligence. Through dozens of global case studies and clear analysis, it explores how AI can transform public services, such as predictive healthcare, automated social services, and real-time transport systems, leading to improved outcomes and lower costs.While the potential is considerable, the implications are far from straightforward. The book addresses the following critical questions: What will happen to jobs? Can we trust machines to make decisions about people's lives? Will AI reduce inequality or entrench it further?Rich in practical insight and grounded in real-world examples, Automating Government sets out a roadmap for responsible, effective AI adoption in the public sector. It challenges readers to see AI not simply as a tool for efficiency but as a means to build a more capable, inclusive and accountable state fit for the demands of the twenty-first century.

How AI Will Revolutionise Public Services

Automating Government

AI and Constitutional Law in Europe

Democracy in the Age of Disinformation

Management, Change, Strategy and Positive Leadership

The focus of this book is on transformational leadership, which enables an organization to achieve its full potential and to meet and exceed the expectations of its stakeholders. It provides both aspiring and incumbent organizational leaders with valuable guidance and practical insights regarding preparing for and pursuing a successful career in organizational leadership. The author provides examples of transformational leadership in a variety of contemporary organizations and considers the unique management and leadership challenges faced by contemporary leaders and their organizations. This book is a valuable preparation tool for those preparing to assume leadership roles and responsibilities, as well as an informative and useful reference/resource for professionals to consult at various points throughout their careers.

The focus of this book is on transformational leadership, which enables an organization to achieve its full potential and to meet and exceed the expectations of its stakeholders. It provides both aspiring and incumbent organizational leaders with valuable guidance and practical insights regarding preparing for and pursuing a successful career in organizational leadership. The author provides examples of transformational leadership in a variety of contemporary organizations and considers the unique management and leadership challenges faced by contemporary leaders and their organizations. This book is a valuable preparation tool for those preparing to assume leadership roles and responsibilities, as well as an informative and useful reference/resource for professionals to consult at various points throughout their careers.

Preparing Yourself, Your People, and Your Organization

Successful Transformational Leadership

A Kids Book

Boundaries are more than rules—they’re about safety, respect, and understanding yourself. From physical, to emotional, to social boundaries, learning how to set and honor them is essential for kids. In this empowering and practical book, Ashley Bendiksen—a survivor turned advocate and boundary expert—teaches kids how to identify unsafe situations, advocate for themselves, and communicate their needs effectively. Filled with thoughtful language and relatable examples, this book makes an important topic approachable and actionable for young readers.

Boundaries are more than rules—they’re about safety, respect, and understanding yourself. From physical, to emotional, to social boundaries, learning how to set and honor them is essential for kids. In this empowering and practical book, Ashley Bendiksen—a survivor turned advocate and boundary expert—teaches kids how to identify unsafe situations, advocate for themselves, and communicate their needs effectively. Filled with thoughtful language and relatable examples, this book makes an important topic approachable and actionable for young readers.

A Kids Book About Boundaries

Emotionally Intelligent Methods for Meaningful Leadership

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