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Annmarie Hanlon: Digital Business

Digital Business

Ai, Strategy, Management & Transformation

This book provides a well-founded and practice-oriented analysis of blockchain technology as a digital disruptive business innovation in the context of small and medium-sized enterprises (SMEs). By combining theoretical foundations with an empirical case study in the field of document management, it demonstrates how technological concepts can be translated into practical business applications. The focus is on key strategic success factors such as user acceptance, resource availability, and organizational integration. The analysis is based on an international research framework and systematically incorporates current global studies and developments. In doing so, the author offers valuable insights for academia, business practice, and policymakers operating at the intersection of digitalization and the SME sector.&nbsp;The AuthorDr. Evgeniya Lange
 serves as a lecturer at various institutions. Her research focuses on digital disruptive innovations, digital transformation, and blockchain technologies. She earned her doctorate from Middlesex University London, where she specialized in blockchain innovation in the context of small and medium-sized enterprises (SMEs). She has also studied digital technologies and business at several renowned institutions, including Harvard University, the Massachusetts Institute of Technology (MIT), Stanford University, the University of Oxford, and Cornell University. Since 2008, she has been active as an entrepreneur, combining academic expertise with extensive practical experience in the SME sector and in government-funded digital transformation projects. Through her work, she bridges the gap between research and practice, with a particular focus on the opportunities and challenges of digital innovation for businesses.
 The translation was done with the help of artificial intelligence. A&nbsp;subsequent&nbsp;human revision was done primarily in terms of content.&nbsp; 
 This book is a translation of an original German edition. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation.

This book provides a well-founded and practice-oriented analysis of blockchain technology as a digital disruptive business innovation in the context of small and medium-sized enterprises (SMEs). By combining theoretical foundations with an empirical case study in the field of document management, it demonstrates how technological concepts can be translated into practical business applications. The focus is on key strategic success factors such as user acceptance, resource availability, and organizational integration. The analysis is based on an international research framework and systematically incorporates current global studies and developments. In doing so, the author offers valuable insights for academia, business practice, and policymakers operating at the intersection of digitalization and the SME sector.

Advantages and Challenges of Blockchain Technology: A Case Study

Digital Disruptive Innovations: Blockchain for SMEs

This book is a comparative study of how courts and oversight bodies review lawmaking processes, exposing democratic deficits and advocating for transparent, participatory legislative reform across Europe. In an era of fast-track legislation and executive overreach, the democratic legitimacy of lawmaking is under increasing pressure. This timely and original volume offers the first comprehensive, comparative analysis of how judicial and non-judicial bodies monitor and assess legislative procedures across Europe and beyond. Drawing on examples from Hungary, France, and the United States, the book highlights troubling trends - such as the use of expedited processes, exclusion of opposition voices, and lack of public participation - that undermine democratic principles and good governance. Contributors examine how courts, parliamentary committees, and international organisations like the Venice Commission respond to these challenges, offering insights into their capacity to uphold constitutional standards and human rights protections. The book also explores the broader implications of defective lawmaking for the rule of law, separation of powers, and the achievement of global goals such as the UN's Sustainable Development Agenda. Featuring leading scholars and practitioners from across Europe, including underrepresented jurisdictions, the volume bridges theory and practice, offering a rich interdisciplinary perspective. It is essential reading for academics, legal professionals, policymakers, and civil society actors concerned with the integrity of democratic institutions and the future of legislative governance. By shedding light on the mechanisms of procedural review, this book makes a compelling case for more transparent, inclusive, and accountable lawmaking in democratic societies.

European Perspectives on the Procedural Review of Parliamentary Lawmaking

A practical guide to becoming future-ready in the Age of Intelligence&nbsp; The future doesn't arrive all at once-it emerges in signals, patterns, shifts, and stories. Designing the Future is your field guide to making sense of that complexity.&nbsp;In their book&nbsp;SuperShifts, authors Steve Fisher and Ja-Nae Duane&nbsp;mapped the tectonic transformations reshaping society. And now, in their new work&nbsp;Designing the Future,&nbsp;they demonstrate how to take&nbsp;the next step: how to apply foresight methods to your life, your work, and your organization.&nbsp; Designing the Future&nbsp;isn't&nbsp;about trying to predict&nbsp;the specifics of&nbsp;tomorrow. That's impossible. It's about preparing for possibility today. It explores&nbsp;what it's like to practice futures thinking in real time, helping you discover what kind of futurist you are: a signal spotter, a systems mapper, a storyteller, or a strategist. Whether you're a leader, innovator, or curious learner, you'll build the confidence to see change early and respond with clarity.&nbsp; The book revisits the Macrohistory and the Ages and Eras Theory, tracing long arcs of civilizational change&nbsp;that include the Ages of Faith, Industry, Machines, Digital, and now the Age of Intelligence. It shows you how to understand the past so you can navigate the&nbsp;future, revealing how today's disruptions connect to centuries-long patterns of transformation.&nbsp; Fisher and Duane dive deep into the Nine SuperShifts:&nbsp;Generational Drift, IntelliFusion, Techceleration, Reality Remix, PowerFlow, EcoAwakening, SocialQuake, World Mosaic, and BioNexus.&nbsp;This time, however, you'll connect them directly to your own domains: your career, your community, your products, and your organizational strategy.&nbsp;They walk you through&nbsp;you how to translate global transformation into personal and professional action.&nbsp; Inside the book:&nbsp; <ul> <li>Understanding Change:&nbsp;Macrohistory and the Ages and Eras Theory, revealing the long arcs of transformation that shape the present and signal the future&nbsp;</li> </ul> <ul> <li>The Nine SuperShifts:&nbsp;A deeper exploration of the forces reshaping society, with direct connections to your strategy, work and life&nbsp;</li> </ul> <ul> <li>The Spectrum Foresight Framework(TM):&nbsp;A&nbsp;method built for plural futures, as opposed to linear forecasting,&nbsp;able to embrace multiple possibilities and perspectives across ten recursive stages: Scope, Sensing, Shifts, Scenes, Scenarios, Stories, Solutions, Strategy, Scale, and Sustain&nbsp;</li> </ul> <ul> <li>Signals Scanning &amp; Pattern Recognition:&nbsp;Practical methods for detecting weak signals, mapping tensions, and uncovering hidden opportunities&nbsp;</li> </ul> <ul> <li>World-Building &amp; World-Shaping:&nbsp;Tools to design immersive future scenes, scenarios, and stories that make complexity tangible&nbsp;</li> </ul> <ul> <li>From Imagination to Action:&nbsp;How to transform foresight into products, solutions, and strategies you can implement now&nbsp;</li> </ul> <ul> <li>Building Foresight Organizations:&nbsp;Frameworks for embedding futures thinking into culture, systems, and decision-making&nbsp;</li> </ul> <ul> <li>The Futures Operating System (FOS)(TM):&nbsp;A blueprint for integrating foresight into the rhythms, roles, and tools of your organization&nbsp;</li> </ul> The pace of change is accelerating. AI, climate disruption, demographic shifts, and institutional breakdowns are reshaping the way we live and work.&nbsp;Designing the Future&nbsp;equips you with the tools to not just react&nbsp;-&nbsp;but to lead with foresight. It's a bridge between imagination and execution, helping you move from possibility to practice.

A Visual Guide to Building Future-Ready Organizations

Designing the Future

Algorithmic Management: Artificial Intelligence and the Transformation of Organizations is the first comprehensive textbook designed to prepare management students to engage critically and responsibly with artificial intelligence in organizations. Bringing together classical management theory, contemporary AI applications, and systematic power analysis, the book equips future managers to both harness AI's potential and confront its risks.Structured in three parts, the book begins with foundational frameworks-socio-technical systems theory, technology and society perspectives, and core management theories reinterpreted for the AI era. It then examines applications across all major management functions-Marketing, HR, Finance, Operations, Supply Chain, and Strategy-using over 30 real-world case studies drawn from different industries, parts of the world, and types of organizations from multinational corporations to nonprofits and social ventures. The final section addresses organizational design, leadership, governance, and the future of algorithmic organizations. Throughout, pedagogical features-learning objectives, vignettes, discussion questions, toolkits, and ethical dilemmas-make the book classroom-ready and adaptable across MBA, undergraduate, and executive education settings. The text advances an approach of pragmatic criticality: AI is neither celebrated uncritically nor rejected outright but treated as a socio-technical phenomenon requiring managerial judgment, ethical reflection, and contextual awareness.By bridging management theory, functional practice, and critical perspectives, this book fills a critical market gap and is positioned to become the definitive teaching resource on AI and management for business education worldwide.

Artificial Intelligence and the Transformation of Organizations

Algorithmic Management

Mastering Business Analytics

Data Analytics for Strategic Decisions explores how businesses can harness the power of data, technology, and analytics to make strategic decisions that drive growth and innovation. It provides a comprehensive guide to integrating business strategy with data-driven methodologies, offering practical tools and insights for modern organizations.Readers will gain a deep understanding of how to transform data into actionable insights, improving decision-making across marketing, finance, operations, and strategy. The book combines theoretical foundations with real-world applications, including case studies, datasets, and practical exercises. It also addresses emerging topics like AI, predictive analytics, and data governance, ensuring readers are equipped with cutting-edge knowledge and skills.This book is designed for undergraduate and master's students in Business Administration, Business Analytics, and Digital Transformation, as well as professionals seeking to enhance their data-driven decision-making capabilities. It is ideal for courses in Business Analytics, Data Analytics for Business, Business Intelligence, and Digital Transformation.The book includes supplementary materials such as datasets for practical exercises, case studies, and discussion questions, making it suitable for both classroom and online learning environments.

Fundamentals of Business Technology and AI Integration

Data Analytics for Strategic Decisions

'Book of the Year' as chosen by The Conversation'Disconcerting . . . a disturbing and important book' NEW SCIENTIST'Smart and wonderfully readable' NEW YORK TIMESThe bad science and sinister ideas behind Silicon Valley's foolish obsession with immortality, AI paradise and limitless growth.Tech billionaires have decided that they should determine our futures for us. According to Elon Musk, Jeff Bezos, Sam Altman and more, the only good future for humanity is one powered by technology: trillions of humans living in space, functionally immortal, served by superintelligent AIs.In More Everything Forever, scientist and writer Adam Becker investigates these wildly implausible and often profoundly immoral visions of tomorrow to reveal why, in reality, there is no good evidence that they will, or should, come to pass. The giants of Silicon Valley claim that their ideas are based on science, but the truth is darker: they come from a jumbled mix of shallow futurism and racist pseudoscience. And behind these fanciful visions of space colonies and digital immortality is a cynical power grab, at the expense of essential work spent on solving real problems like the climate crisis.More Everything Forever exposes the powerful myths that dominate Silicon Valley, challenging us to see how foolish, and dangerous, these visions of the future are.

AI Overlords, Space Empires, and Silicon Valley's Crusade to Control the Fate of Humanity

More Everything Forever

Turn enterprise AI into a source of strategic insight, not just productivity gains.The AI Gap by leading AI expert and keynote speaker Richard Foster-Fletcher shows business and technology leaders how to unlock greater value from enterprise AI by changing the structures, processes and culture surrounding it. Organizations invest in AI expecting new intelligence and transformative insights. Yet AI is often introduced through procurement, security, legal and compliance systems designed for standard software, restricting its potential before it can deliver on that promise. This book explains why this gap persists and what organizations must change to close it. You'll learn how to: - Identify organizational barriers limiting the value of AI - Move beyond productivity-focused AI implementation - Create conditions where AI can generate deeper insights - Enable employees to explore, experiment and challenge established thinking &gt;The AI Gap equips leaders to rethink AI implementation, create space for experimentation and turn artificial intelligence into a powerful driver of organizational insight and long-term business value. Themes include: enterprise AI, AI implementation, AI strategy, business transformation, organizational culture, AI innovation

How Business Decisions Expand What AI Can Do

The AI Gap

Understand how artificial intelligence is transforming marketing strategy and practice. Artificial Intelligence in Marketing by Kshitij Bhoumik is designed for upper-level undergraduate and postgraduate students studying AI in marketing, digital marketing and contemporary marketing strategy. Bridging the gap between technical capability and marketing decision-making, this textbook considers how AI supports segmentation, targeting, personalization, content creation and performance analysis. From generative AI in campaign development to predictive analytics and social media trend detection, students explore how AI tools enhance marketing effectiveness while maintaining brand integrity and customer trust. Reflective questions and applied exercises at the end of chapters challenge students to engage with current AI tools to create their own marketing content and strategies. This textbook includes: - Clear explanations of foundational marketing principles applied through AI - Structured ethical debates and critical thinking activities in every chapter - Real-world examples from global brands such as Bloom &amp; Wild, Monzo, Heinz, Glossier and Duolingo to illustrate how theory translates into measurable business outcomes - Additional online resources to encourage ongoing learning of new developments and debates in AI Whether preparing for assessment or building future-ready marketing expertise, Artificial Intelligence in Marketing provides students with the analytical skills and strategic confidence to apply AI responsibly and effectively in modern marketing practice.

Theory, Ethical Practice and Strategy

Artificial Intelligence in Marketing

Banking is entering a new era defined by open banking, embedded finance, artificial intelligence, digital assets, and a growing wave of fintech-led innovation. Yet despite significant investment and technological advances, many financial institutions continue to struggle with the same fundamental challenge: how to successfully collaborate with fintechs to create value for customers, shareholders, and society.Drawing on more than 15 years of international experience across banking, fintech, capital raising, and financial services innovation, this book provides a practical roadmap for navigating the rapidly evolving financial ecosystem. Combining insights from Europe, Asia, Africa, and North America, the book examines how banks, fintech founders, investors, regulators, and corporate leaders can build effective partnerships, avoid common pitfalls, and accelerate innovation at scale.Through real-world examples, strategic frameworks, and lessons from successful fintech-bank collaborations, readers will gain a clear understanding of how open innovation is reshaping financial services, why many partnerships fail, and what organizations can do to position themselves for long-term success. The book also explores emerging trends including open banking, embedded finance, digital transformation, venture investment, and the future competitive landscape of financial services.Written for banking executives, fintech entrepreneurs, investors, policymakers, and finance professionals, this book offers an accessible and actionable guide to one of the most important shifts transforming the global financial industry today.&nbsp;Mahi Sall
 is Founder and CEO of FinXpair, a boutique advisory firm specializing in fintech-bank partnerships and capital raising. He has over 15 years of international experience across Europe, Asia, and Africa, spanning banking, fintech, innovation, and financial services strategy. Mahi has held senior leadership roles in the banking sector, including serving as Deputy CEO of a Swiss financial holding company's bank and helping to establish a bank in an emerging market. He has also played a prominent role in advancing fintech innovation, leading the National Crowdfunding &amp; Fintech Association of Canada's thought leadership initiatives supporting the development of Canada's open banking framework and championing Fintech Europe, an open innovation platform connecting leading European banks with fintech innovators through Plug and Play Tech Center. He holds a Master's degree in International Business from the University of Applied Sciences Berlin, a postgraduate qualification in Commercial Banking from L'École Supérieure de la Banque in France, and is a certified public speaker through Toastmasters International.

Banking is entering a new era defined by open banking, embedded finance, artificial intelligence, digital assets, and a growing wave of fintech-led innovation. Yet despite significant investment and technological advances, many financial institutions continue to struggle with the same fundamental challenge: how to successfully collaborate with fintechs to create value for customers, shareholders, and society.Drawing on more than 15 years of international experience across banking, fintech, capital raising, and financial services innovation, this book provides a practical roadmap for navigating the rapidly evolving financial ecosystem. Combining insights from Europe, Asia, Africa, and North America, the book examines how banks, fintech founders, investors, regulators, and corporate leaders can build effective partnerships, avoid common pitfalls, and accelerate innovation at scale.Through real-world examples, strategic frameworks, and lessons from successful fintech-bank collaborations, readers will gain a clear understanding of how open innovation is reshaping financial services, why many partnerships fail, and what organizations can do to position themselves for long-term success. The book also explores emerging trends including open banking, embedded finance, digital transformation, venture investment, and the future competitive landscape of financial services.Written for banking executives, fintech entrepreneurs, investors, policymakers, and finance professionals, this book offers an accessible and actionable guide to one of the most important shifts transforming the global financial industry today.

How to Land and Nurture Thriving Partnerships

Masters of Fintech-Bank Partnerships

Routledge Studies in Development Economics

The Political Economy of International Development Assistance

Routledge Research in Strategic Management

Contemporary organizations operate in environments defined by systemic openness and deep interdependence across economic, technological, institutional and socio-political systems. This book introduces the concept of strategic exposure to explain how firms navigate these interconnected fields, where competitive advantage depends not on defending isolated positions, but on governing exposure and adapting to continuous change. This book offers three integrative frameworks: the Strategic Field Framework, the Strategy Parachute, and the Renewal Loop. It provides tools for diagnosing exposure, coordinating across boundaries, and renewing advantage. Grounded in executive interviews, case studies, and pedagogical experiments, it combines conceptual synthesis with real-world insights to explore how organizations manage interdependence, legitimacy pressures, and competitive erosion. Aimed at researchers, scholars and postgraduate students in strategic management, international business, and organization studies, it also offers valuable insights for reflective practitioners and policymakers working in globally interconnected industries. By reframing strategy for open systems, the book provides a fresh perspective on how organizations can thrive in an era of uncertainty and interdependence.

Competitive Advantage, Governance and Systemic Openness

Strategic Exposure

Connect creator-driven influence with commerce media for full-funnel customer activation In Creator Marketing &amp; Commerce Media: How Creators Can Build Brands and Drive Sales, Frank Dudley, a faculty member at Northwestern University and the University of Pennsylvania and the first Director of the IAB, connects two disciplines that have traditionally operated in silos. With the creator economy projected to approach $500 billion and US commerce media and spend expected to reach $118 billion by 2030, this book shows how content, influence and commerce converge to guide customers from awareness to advocacy.&nbsp; The book introduces four original frameworks. The Customer Choice Journey maps the eight decision stages customers actually move through, and the Six Loops show how leading brands run that journey as a continuous system. The Brand-Creator-Retailer Triangle aligns the three partners who shape every purchase, and The Edge identifies the six creator behaviors that decide whether a campaign delivers. Real-world examples include MrBeast's expansion from YouTube into Feastables, Fenty Beauty and CeraVe building trust through creator partnerships, and Walmart Connect's integration of first-party data with off-site campaigns to drive measurable results.&nbsp; Readers will also discover: <ul> <li>Ready-to-use tools, including creator brief and commerce media activation brief templates, the Hook to Proof to CTA mesasging framework, and an ambassador performance scorecard.&nbsp; </li> <li>How retail media networks, TikTok Shop, connected TV, and digital out-of-home advertising amplify creator influence where purchase decisions happen</li> <li>How AI is reshaping creator discovery, content, targeting, and budget planning&nbsp;</li> <li>Methods to measure and defend creator marketing ROI with multi-touch attribution and marketing mix modeling&nbsp;</li> <li>Compliance guidance for the US, EU, China, India, Singapore, and Brazil&nbsp;</li> <li>Case studies from four continents, including Vessi, Perfect Dairy, Duolingo, Gymshark, and Salesforce, spanning both B2C and B2B.&nbsp;</li> </ul> Written for marketers, brand strategists, agency professionals, and advanced undergraduate, graduate, and executive students in marketing and media programs, this book delivers the frameworks and tools that connect creator marketing and commerce media to real business results.&nbsp;

How Creators Can Build Brands and Drive Sales

Creator Marketing & Commerce Media

Digital Business

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