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Juristische Zeitgeschichte / Abteilung 4

Eric Hilgendorf

Die deutschsprachige Strafrechtswissenschaft in Selbstdarstellungen II

Brink's Modern Internal Auditing, Sixth Edition is a comprehensive resource and reference book on the changing world of internal auditing, including Sarbanes-Oxley compliance issues.&lt;br /&gt; * Sixth edition of a very well respectede auditing resource.&lt;br /&gt; * Provides an overview of the role and responsibilities of the internal auditor.&lt;br /&gt; * Includes discussion of the Sarbanes-Oxley Act and the impact it has on auditing (particualry concerning controls).&lt;br /&gt; * Provides expanded coverage of fraud and business ethics.&lt;br /&gt; * Includes guidance on reporting results effectively.&lt;br /&gt; * Provides in-depth discussion of internal audit and corporate governance.

Robert R. Moeller

Brink's Modern Internal Auditing

&lt;p&gt;Throughout history, engineers have been defined as those who bring technological innovation to society. However, the concept of innovation and the role of the engineer are now changing as a result of globalization, the digital revolution, growing inequalities and environmental concerns. &lt;br /&gt; &lt;br /&gt; Training Engineers for Innovation therefore analyzes the ways in which the educational systems for engineers are adapting to these new demands, as well as the conditions in which this training has developed. &lt;br /&gt; &lt;br /&gt; This book brings together the works of a consortium of researchers dedicated to the subject area as part of the Innov’Ing 2020 project. Its contributors present various means to devise effective pedagogies adapted to a holistic approach to innovation which incorporates the technical, economic, social, ethical and environmental dimensions of engineering.&lt;/p&gt;

Denis Lemaître

Training Engineers for Innovation

Jossey-Bass Leadership Series

How any business leader can create an atmosphere of competitiveness for exceptional growth  &lt;p&gt;When Ray Davis took over the local 40-person South Umpqua Bank in 1994, many people in the industry poked fun at his insistence that employees answer the phone with a cheery "World's Greatest Bank." Eleven years, $7 billion in assets, and 128 branches (or " bank stores" in Umpqua lingo) later, the moniker seems quite apt. Other banks scratched their heads when Davis sent his tellers to Ritz-Carlton to learn customer service and were intrigued when he hired a cutting-edge design firm to completely re-think retail layout. Now, with a top design award under their belt, a name change (there never was a &lt;i&gt;North&lt;/i&gt; Umpqua bank), and a completely new definition of the banking business, Umpqua has become the darling of the entrepreneurial press and a growth powerhouse. The New York Times calls Umpqua "&lt;b&gt;&lt;i&gt;Starbucks with tellers&lt;/i&gt;&lt;/b&gt;."&lt;/p&gt; &lt;p&gt;Ray Davis (Portland, OR), named by U.S. Banker as one of the 25 most influential people in the financial industry in 2005, is President and CEO of Umpqua Holdings Corporation. Alan Shrader (Moraga, CA) is an experienced writer and editor of business books.&lt;/p&gt;

Raymond P. Davis

Alan R. Shrader

How Umpqua Bank Got Cool and Created a Culture of Greatness

Leading for Growth

&lt;p&gt;&lt;i&gt;Comparative Economic Systems: Culture, Wealth and Power in the 21st Century&lt;/i&gt; explains how culture, in various guises, modifies the standard rules of economic engagement, creating systems that differ markedly from those predicted by the theory of general market competition. This analysis is grounded in established principles, but also assumes that individual utility seeking may be culturally determined, that political goals may take precedence over public well being, and that business misconduct may be socially detrimental.&lt;/p&gt;

Steven Rosefielde

Culture, Wealth, and Power in the 21st Century

Comparative Economic Systems

&lt;p&gt;&lt;i&gt;BRICs and Beyond&lt;/i&gt; is an international business executive text written especially for executive and MBA students. It is based on extensive consulting in emerging economies and several years of experience teaching executive MBA courses around the globe. The author has continually faced the problem that the available textbooks for teaching international business focused almost exclusively on examples of Western multinationals for case illustrations. In the process of preparing cases nearer to the emerging market she worked in, the author realized that the often fascinating, frequently insightful and always different approach to business illustrated by these cases should be required reading for MBA students in typical Western environments too.&lt;/p&gt; &lt;p&gt;With its wide range of current case illustrations and concise summaries this is a new-generation text that will welcome today's MBA student to the wider world of 21st century international business.&lt;/p&gt; &lt;p&gt;". . . this book is needed not only because it looks at business from the BRICs points of view; it also looks at business from the point of view of tomorrow's business leaders and the challenges that they will have to cope with." &lt;b&gt;--Professor Jonathan Gosling, Centre for Leadership Studies, and co-founder, The One-Planet MBA, the University of Exeter, UK&lt;/b&gt;&lt;/p&gt; &lt;p&gt;". . . Stephanie Jones advises Western businesses on doing business in emerging economies in a refreshingly straightforward manner, integrating in a novel way her three decades of global, practical experience with the daily barrage of reporting on the BRICs--distilling from these many lessons and principles. . ." &lt;b&gt;--Extracted from the Foreword, by Professor Wim Naudé, Director of Research, Maastricht School of Management&lt;/b&gt;&lt;/p&gt;

Stephanie Jones

Lessons on Emerging Markets

BRICs and Beyond

Written to celebrate the Institute's centenary, &lt;i&gt;The Marketing Century&lt;/i&gt; explains: how the key elements of marketing have developed; how the various aspects of marketing contribute to performance; what it is that great marketers do; and how the discipline of marketing may develop in the future.  &lt;p&gt;While &lt;i&gt;The Marketing Century&lt;/i&gt; describes the years since 1911 it also describes the 21st Century: a time when the ability to understand and connect with customers is more rewarding, complex and valuable than ever. It explains:&lt;/p&gt; &lt;ul&gt; &lt;li&gt;The three forces shaping the past, present and future of marketing: globalization, technology and ethics&lt;/li&gt; &lt;li&gt;How people behave and connect – and how businesses can benefit from these insights&lt;/li&gt; &lt;li&gt;The need to manage for the long-term as well as the short-term&lt;/li&gt; &lt;li&gt;Marketing's impact on business strategy and leadership&lt;/li&gt; &lt;/ul&gt; &lt;p&gt;The last 100 years have seen a rapid rise in the impact of marketing. It is an activity which has grown in scope and significance, with more people than ever before now engaged in the exciting, fast-changing world of marketing.&lt;/p&gt; &lt;p&gt;The development of the Chartered Institute of Marketing closely reflects the growth and progress of business in general and marketing in particular. Just as marketing has developed as an activity that is highly valued, varied and vital in its contribution to business success, so the Institute’s work has expanded as an indispensable source of insight, guidance and practical support.&lt;/p&gt; &lt;p&gt;&lt;i&gt;The Marketing Century&lt;/i&gt; provides expert analysis of some of the most significant developments in marketing of the last 100 years – and the next 100.&lt;/p&gt; &lt;p&gt;Each chapter looks at the past, present and future of a different area of marketing, with chapters covering:&lt;/p&gt; &lt;p&gt;Strategic Marketing (Martha Rogers and Don Peppers)&lt;br /&gt; Customer Relationship Management (Merlin Stone)&lt;br /&gt; Segmentation (Malcolm McDonald)&lt;br /&gt; Innovation (John Saunders and Veronica Wong)&lt;br /&gt; Public Relations (Paul Mylrea)&lt;br /&gt; Branding (Graham Hales)&lt;br /&gt; Advertising (Jonathan Gabay)&lt;br /&gt; Digital Marketing (Philip Sheldrake)&lt;br /&gt; Sales and Business Development (Beth Rogers)&lt;br /&gt; Sustainability (John Grant)&lt;br /&gt; Internal Marketing (Keith Glanfield)&lt;br /&gt; Social Marketing (Paul White and Veronica Sharp)&lt;/p&gt; &lt;p&gt;Each chapter explains:&lt;/p&gt; &lt;ul&gt; &lt;li&gt;How the subject has developed&lt;/li&gt; &lt;li&gt;What is currently ‘best practice’&lt;/li&gt; &lt;li&gt;How this aspect of marketing connects with other topics&lt;/li&gt; &lt;li&gt;The influences and trends shaping the future&lt;/li&gt; &lt;/ul&gt;

 The CIM

Jeremy Kourdi

How Marketing Drives Business and Shapes Society

The Marketing Century

"...fascinating. Like Malcolm Gladwell on speed."&lt;br /&gt; —THE GUARDIAN  &lt;p&gt;"HERD is a rare thing: a book that transforms the reader's perception of how the world works".&lt;br /&gt; —Matthew D'Ancona, THE SPECTATOR&lt;/p&gt; &lt;p&gt;"This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru."&lt;br /&gt; —Daniel Finkelstein, THE TIMES&lt;/p&gt; &lt;p&gt;This paperback version of Mark Earls' groundbreaking and award winning book comes updated with new stats and figures and provides two completely revised chapters that deal with the rise of social networking.&lt;/p&gt; &lt;p&gt;Since the Enlightenment there has been a very simple but widely held assumption that we are a species of thinking individuals and human behaviour is best understood by examining the psychology of individuals. It appears, however, that this insight is plain wrong. The evidence from a number of leading behavioural and neuroscientists suggests that our species is designed as a herd or group animal. Mark Earls applies this evidence to the traditional mechanisms of marketing and consumer behaviour, with a result that necessitates a complete rethink about these subjects.&lt;/p&gt; &lt;p&gt;HERD provides a host of unusual examples and anecdotes to open the mind of the business reader, from Peter Kay to Desmond Tutu, Apple to UK Sexual Health programmes, George Bush to Castle Lager, from autism to depression to the real explanation for the placebo effect in pharmaceutical testing.&lt;/p&gt;

Mark Earls

How to Change Mass Behaviour by Harnessing Our True Nature

Herd

J-B Warren Bennis Series

One of the most renowned thinkers and insightful writers on leadership of our time, Harlan Cleveland has seen numerous trends come and go and weathered many drastic changes in leadership and management-from the rise of the "company man" to the advent of the leaderless, self-managed organization. In this collection of essays-the newest addition to the Warren Bennis Signature Series--he draws on his vast experience to apply his thoughts to leadership. In each essay, Cleveland focuses on an intriguing insight about leadership-illustrated by stories from his own experience --offering thoughtful perspective on what 21st century leaders will face in the new knowledge environment.

Harlan Cleveland

Essays on the Future of Leadership

Nobody in Charge

More than ever, the world needs strong, effective and ethical leadership. Asia is the world’s fastest growing region. Its success in the 21st century will depend largely on the quality of its leaders. &lt;i&gt;Learning from Leaders in Asia&lt;/i&gt; captures the rich experiences of leaders operating in the region, identifies the key elements of leadership and offers practical advice on how to make a lasting impact. An important and timely book for all who want to seize the moment.&lt;br /&gt; &lt;b&gt;Anson Chan,&lt;/b&gt; &lt;i&gt;Former Chief Secretary for Administration, Hong Kong Special Administrative Region&lt;/i&gt;  &lt;p&gt;&lt;i&gt;Learning from Leaders in Asia&lt;/i&gt; provides a solid understanding of the challenges faced by leaders in Asia today and tomorrow. It provides real life insights by leaders across various disciplines in overcoming challenges such as talent acquisition and retention, China strategies and globalization to name but a few. An invaluable read.&lt;br /&gt; &lt;b&gt;Chen Shaopeng,&lt;/b&gt; &lt;i&gt;President, Lenovo Emerging Market Group, Senior Vice President, Lenovo Group&lt;/i&gt;&lt;/p&gt; &lt;p&gt;&lt;i&gt;Learning from Leaders in Asia&lt;/i&gt; is a must-read for any business person in the world who wants to gain perspectives from Asia-based multinationals. It offers valuable insights as Asia’s importance rises.&lt;br /&gt; &lt;b&gt;William Fung,&lt;/b&gt; &lt;i&gt;Group Managing Director, Li &amp; Fung Ltd.&lt;/i&gt;&lt;/p&gt; &lt;p&gt;&lt;i&gt;Learning from Leaders in Asia&lt;/i&gt; presents a unique opportunity for readers to learn from the insights of the business executives who are part of one of the leading EMBA programs in the world. Having interacted with these talented men and women I can say with full confi dence that they truly understand the issues of building and running a global business. That makes this book well worth reading and I highly recommend it.&lt;br /&gt; &lt;b&gt;Jim Thompson,&lt;/b&gt; &lt;i&gt;Chairman, Crown Worldwide Holdings Ltd.&lt;/i&gt;&lt;/p&gt; &lt;p&gt;&lt;i&gt;Learning from Leaders in Asia&lt;/i&gt; cuts through the data and popular opinions to offer an on-the-ground view of the region’s latest developments. Combining the acute perceptions and broad sweep of &lt;i&gt;Leadership Experiences in Asia&lt;/i&gt;, this book examines the complex issues and offers fundamental insights into the business cultures of a host of countries. In lucid terms, it spells out the unprecedented opportunities and challenges facing companies wanting to devise a strategy that effectively adapts to the Asian reality.&lt;br /&gt; &lt;b&gt;Marjorie Yang,&lt;/b&gt; &lt;i&gt;Chair, Esquel Group&lt;/i&gt;&lt;/p&gt; &lt;p&gt;This extraordinary book is the sequel to &lt;i&gt;Leadership Experiences in Asia&lt;/i&gt;, Dr. DeKrey’s first effort to describe the functioning of leadership in the Asian contexts. There is no-one with better credentials for doing this than DeKrey, an American who has lived and worked in Hong Kong for more than two decades and who has experienced the very best examples of leadership both in the West as well as in Asia. There is no one whose leadership skills cannot be enhanced by the principles and illustrations laid out in this book.&lt;br /&gt; &lt;b&gt;David M. Messick,&lt;/b&gt; &lt;i&gt;Morris and Alice Kaplan Professor Emeritus of Ethics and Decision in Management, Kellogg School of Management, Northwestern University&lt;/i&gt;&lt;/p&gt; &lt;p&gt;This timely and highly relevant book tackles the critical issues that keep general managers awake at night as they strive to build a sustainable and profitable business in Asia and, in particular, China. The triple challenges of building talent, encouraging breakthrough innovation and ensuring strong governance may be global, but they face added urgency and complexity in Asia given the very high expectations for growth and unique cultural challenges. The blend of theory, strategy and highly practical experience in this book provides invaluable advice for leaders who are determined to build a legacy in Asia.&lt;br /&gt; &lt;b&gt;Ron McEachern,&lt;/b&gt; &lt;i&gt;President, PepsiCo Asia&lt;/i&gt;&lt;/p&gt;

Steven J. DeKrey

Kathy Griffin

The Lessons of Experience

Learning from Leaders in Asia

&lt;i&gt;Dow Theory for the 21st Century&lt;/i&gt; includes everything that the serious investor needs to know about the stock market and how to become financially successful. Expanding upon Charles Dow's 20th century stock market theory, author Jack Schannep provides readers with a better understanding of the ingredients that make up the world of finance, specifically the American stock market, in order to help them achieve investment success.

Jack Schannep

Technical Indicators for Improving Your Investment Results

Dow Theory for the 21st Century

Die deutschsprachige Strafrechtswissenschaft in Selbstdarstellungen II

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