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Bhardwaj A: Defending Against Cyber
Threats in the Smart Healthcare Ecosyst

Defending Against Cyber Threats in the Smart Healthcare Ecosystem

Sustainability has become a highly important policy framework for tourism, and the ideals of sustainable development are guiding tourism developers in their planning thinking. This book provides a thorough overview of the key discussions that are focusing on setting the limits to growth in tourism development in local-global nexus. The key focus is on sustainable tourism with a further aim to rethink critically the idea of sustainability in tourism and its relations to carrying capacity, responsibility and other potential frameworks. International and case studies and examples are integrated throughout. This is essential reading for Tourism students.

Identifying the Limits to Growth in Tourism Development

Governing Tourism for Sustainability

Hart Studies in European Criminal Law

This book offers a comprehensive legal analysis of the urgent challenges posed by deepfakes, focusing on the restrictive measures proposed or introduced to address their related harms. Readers will gain a clear understanding of the harms associated with deepfakes - especially in areas like non-consensual sexualised content and political disinformation - and how criminal and digital regulatory systems are attempting to respond. From a criminal law perspective, the book offers a dual-level critique. On the one hand, criminal law is invoked for its expressive and symbolic function, particularly in response to the discriminatory and gender-based harms often associated with deepfakes, as well as the broader need to prevent systemic risks to democratic society when it comes to electoral manipulation and freedom of thought. Here, criminal law would play a vital role in affirming societal condemnation of such conduct and in acknowledging the serious impact on victims. On the other hand, its use is increasingly entangled with emerging frameworks of digital regulation, taking on a more instrumental role in defining illegal content and reinforcing standards shaped primarily by private platforms and regulatory bodies. This dual function raises fundamental questions about the legitimacy and efficacy of using criminal law-the most coercive form of state power-for purposes that extend beyond its traditional scope. Additionally, the book explores regulatory measures aimed at controlling deepfakes, considered both as AI-generated content and as harmful online material. Discussions around content moderation, transparency duties-such as labelling and watermarking-and safety by design measures are gaining attention globally, with the European Union's Digital Services Act and AI Act leading the way. The book's primary goal is to bridge the two worlds of criminal law and digital regulation through a careful and critical analysis, making it a valuable resource for a broad audience.

Harmful AI-generated Content between Criminal Law and Digital Regulation

Addressing Deepfakes

The Hotel Development and Management Guide is an accessible, global, end-to-end reference book that illustrates how hotel concepts are conceived, financed, branded, operated and governed, connecting strategy, finance and department-level operations into one integrated framework.Readers gain a clear, decision-grade understanding of how hotel value is created and sustained across the full lifecycle. The book integrates feasibility, brand and operator strategy, departmental operations, asset management, and emerging forces such as AI and ESG, using practical frameworks, checklists, and financially grounded analysis to support real-world decision-making. Case studies are integrated throughout from hotel owners around the world to showcase real life situations and issues.This invaluable text offers an integrated, one stop professional-level reference for hotel owners and investors, as well as upper-level undergraduate, postgraduate, MBA and executive-education students studying hospitality management and hotel operations management.

The Hotel Development and Management Guide

This accessible and thought-provoking book offers a critical exploration of global health philanthropy, blending personal narrative with a rigorous examination of the field's challenges and opportunities. Grounded in the authors' decades of experience, Crossroads in Global Health reflects on the transformative power of medicine, the complexities of global health engagement, and the enduring human impulse to alleviate suffering. The authors examine the tension between short-term relief and durable system change, and show how reframing global health as a marketplace, powered by data, analytics, and AI, can better match resources to need and turn goodwill into measurable impact.Key Features:· Explores the history, evolution, and critiques of global health, with a focus on discrete philanthropic medical missions.· Examines the landscape of global health needs and resources, shaped by logistics, incentives, and institutional structures.· Reflects on the authors' personal journeys in global health, offering insights into the challenges and lessons learned from decades of experience.· Proposes innovative approaches to harnessing data and technology to create a more efficient and accountable marketplace for global health philanthropy.· Balances the importance of systemic solutions with the moral imperative of immediate care, emphasizing the enduring value of direct human connection in medicine.Building on the authors' previous works, including the World Compendium of Healthcare Facilities and Nonprofit Organizations, this book is an essential resource for medical practitioners, academics, and professionals in the non-profit, public, and private sectors. It offers a compelling call to action for those seeking to make a meaningful impact in global health, while honoring the profound responsibility and transformative potential of the medical profession.

Pragmatic Solutions in a Complex World

Crossroads in Global Health

Mastering Business Analytics

Data Analytics for Strategic Decisions explores how businesses can harness the power of data, technology, and analytics to make strategic decisions that drive growth and innovation. It provides a comprehensive guide to integrating business strategy with data-driven methodologies, offering practical tools and insights for modern organizations.Readers will gain a deep understanding of how to transform data into actionable insights, improving decision-making across marketing, finance, operations, and strategy. The book combines theoretical foundations with real-world applications, including case studies, datasets, and practical exercises. It also addresses emerging topics like AI, predictive analytics, and data governance, ensuring readers are equipped with cutting-edge knowledge and skills.This book is designed for undergraduate and master's students in Business Administration, Business Analytics, and Digital Transformation, as well as professionals seeking to enhance their data-driven decision-making capabilities. It is ideal for courses in Business Analytics, Data Analytics for Business, Business Intelligence, and Digital Transformation.The book includes supplementary materials such as datasets for practical exercises, case studies, and discussion questions, making it suitable for both classroom and online learning environments.

Fundamentals of Business Technology and AI Integration

Data Analytics for Strategic Decisions

AI in Clinical Practice

This is a thorough update on the integration of artificial intelligence (AI) in healthcare and wellness, significantly transforming patient care methods and outcomes. This book examines how AI is revolutionizing healthcare delivery, improving patient outcomes, enhancing diagnostic precision, and transforming various areas such as clinical decision-making and drug discovery. Furthermore, it addresses the ethical challenges linked to AI in healthcare and promotes responsible innovation to ensure trust, equity, and compassionate patient care amid technological progress.Key Features:<ul> <li>Offers practical guidance on implementing AI solutions in healthcare settings, supported by compelling case studies and real-world examples</li> <li>Explores emerging trends and future innovations in AI healthcare technologies, offering readers a forward-looking perspective on the future of healthcare delivery</li> <li>Addresses ethical dilemmas, providing readers with frameworks for navigating complex ethical challenges associated with AI in healthcare</li> </ul>

Impact of AI on Healthcare and Wellness

Practical courage frameworks for auditors navigating AI and regulatory pressure&nbsp; Auditing with Courage: Reimagining Assurance and Building Trust in the Age of AI, written by PCAOB Board Member Christina Ho, combines memoir with actionable guidance for auditors facing today's most difficult professional challenges. Ho draws on lived experience dissenting from within the system to show auditors how to stand firm when it matters most.&nbsp; Auditing with Courage provides practical frameworks for speaking up at every career stage, grounded in Ho's journey from Tiananmen Square to confronting U.S. Senators. The book addresses the growing need for independent AI assurance, explaining why auditors are uniquely positioned to provide it and how principled courage strengthens both the profession and public trust. Real-world scenarios cover AI-driven risk assessments and pressure to approve unsafe systems.&nbsp; Readers will also find:&nbsp; <ul> <li>Courage frameworks that move beyond abstract ethics to audit-specific guidance for challenging management decisions and questioning AI outputs&nbsp;</li> </ul> <ul> <li>Real-world scenarios addressing AI-driven risk assessments and the regulatory uncertainties surrounding emerging technologies&nbsp;</li> </ul> <ul> <li>Insights from an insider who dissented from within the system rather than leaving, offering a perspective distinct from whistleblower narratives&nbsp;</li> </ul> <ul> <li>Practical strategies for building independent AI assurance capabilities as AI systems increasingly influence credit approvals, insurance pricing, and investments&nbsp;</li> </ul> <ul> <li>Guidance for auditors at every career stage on how to speak up when pressured to approve systems that may cause harm&nbsp;</li> </ul> Auditing with Courage is written for external auditors, internal auditors, government auditors, accounting engineers, and accounting students who need concrete guidance for exercising professional courage in technically complex situations. Ho's firsthand experience at the highest levels of audit oversight makes this an unmatched resource for professionals committed to protecting investors and public trust.&nbsp;

Reimagining Assurance and Building Trust in the Age of AI

Auditing with Courage

Put AI to work to achieve your marketing goals An estimated 88% of marketers already use AI daily, and they're seeing real results in content creation, brand awareness, and sales. Marketing with AI For Dummies gives you the skills to simplify your workload, automate tasks, and make smarter marketing decisions. You'll learn to create personalized marketing, generate emails, and develop creative assets in record time -- all with AI doing the heavy lifting. This edition answers your questions to Agentic AI workflows, answer engine optimization, large language models, and synthetic personas. You'll also get guidance on AI ethics and current regulations, plus platform-specific AI features and the modern SEO landscape. Whether you're generating content or building personalized customer experiences, this book has you covered. Inside this book: <ul> <li>Learn how Agentic AI reshapes campaign execution and customer engagement through autonomous workflows</li> <li>Discover answer engine optimization and how to stay visible in AI-generated search results</li> <li>Explore large language models, including embeddings, fine-tuning, and retrieval-augmented generation for marketing</li> <li>Build synthetic personas for research, creative testing, and targeted message development</li> <li>Get up to speed on AI-mediated commerce and how AI influences recommendations and purchasing</li> </ul> Whether you're a seasoned marketer looking to level up your AI skills or someone who handles marketing as part of a bigger role, this Dummies guide makes it easy to get started. From content creation to predictive analytics, you'll find friendly, practical advice you can use to put AI to work for you right now.

Marketing with AI For Dummies

Creating Your Strategic Plan

Understand and learn to respond to the global and local crises shaping the tourism industry. Crisis Management in Tourism by Kyriaki Glyptou is a comprehensive textbook designed for upper-level undergraduate and postgraduate students studying tourism, hospitality and event management. Aligned with modules on crisis management and sustainable tourism, it provides a structured framework for understanding how crises impact destinations, organizations and various stakeholders. Taking a multidimensional approach, this textbook explores why traditional crisis management models often fail in high-stakes tourism contexts. This textbook: -Examines nine interconnected dimensions in managing a crisis response: the legal, operational, financial, communication, strategic, reputational, political, ethical and human factors -Explores the contemporary challenges reshaping the industry, including climate change, geopolitical instability and community resistance to tourism -Includes real-world examples from VisitBritain, the Greek National Tourism Organization, TUI and Jet2, alongside crisis events such as the 2019 Australia wildfires &gt;This textbook equips students with the knowledge and practical skills needed to navigate crises, make decisions in dynamic, uncertain environments and build resilience in a rapidly changing global tourism industry.

Principles and Practices for Strategic and Resilient Planning

Crisis Management in Tourism

Defending Against Cyber Threats in the Smart Healthcare Ecosystem

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