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Daytime Television Programming

Inhalt

Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.

Bibliografische Angaben

Juni 2025, ca. 90 Seiten, Routledge Library Editions: Broadcasting, Englisch
Taylor and Francis
978-1-032-62191-3

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Weitere Titel der Reihe: Routledge Library Editions: Broadcasting

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