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Lee N: Conducting Social Marketing
Research

Conducting Social Marketing Research

A Practical Guide

As the world becomes more populated and globally connected, issues in security, systems viability, and the future must be addressed and managed. This book navigates the increasingly complicated advances in theory and practice in the twin fields of crisis and emergency management. It focuses on globalization, its causes, consequences (both positive and negative), and implications for crisis and emergency management worldwide.

As the world becomes more populated and globally connected, issues in security, systems viability, and the future must be addressed and managed. This book navigates the increasingly complicated advances in theory and practice in the twin fields of crisis and emergency management. It focuses on globalization, its causes, consequences (both positive and negative), and implications for crisis and emergency management worldwide.

Theory and Practice

Advances in Crisis and Emergency Management

Urbanisation in the global South is happening at a rate and scale which is far greater than when the same process unfolded in the north. Many people living under sub-standard conditions do not have their rights as urban citizens recognised and realise that they cannot rely on formal democratic channels or governance structures for their demands to be met. How the state interacts with and is perceived by urban slum dwellers will thus be of central importance for future political and economic development. This book studies the relations between slum dwellers and the state in three cities: Delhi, India; Durban, South Africa and Nairobi, Kenya. Analysing these relations both from the perspective of the state and the perspective of slum dwellers, it focuses on three core state functions - security, welfare, and political participation.

Urbanisation in the global South is happening at a rate and scale which is far greater than when the same process unfolded in the north. Many people living under sub-standard conditions do not have their rights as urban citizens recognised and realise that they cannot rely on formal democratic channels or governance structures for their demands to be met. How the state interacts with and is perceived by urban slum dwellers will thus be of central importance for future political and economic development. This book studies the relations between slum dwellers and the state in three cities: Delhi, India; Durban, South Africa and Nairobi, Kenya. Analysing these relations both from the perspective of the state and the perspective of slum dwellers, it focuses on three core state functions - security, welfare, and political participation.

Citizenship and Slum Policies in Dehli, Durban and Nairobi

Slums, States and Citizens

Creating cultures of trust and belonging

Unlocking Authenticity

This text is about the theory and practice of public administration in a dynamic age of globalization.

This text is about the theory and practice of public administration in a dynamic age of globalization.

Public Administration in a Globalized World

This book aims to provide a broad and accessible overview of the institutions, processes, and actors that define and determine public policies in Singapore. Through the application of cutting-edge public policy theories and the use of case studies, this book will provide both academic and general readers with a comprehensive overview of Singapore's public policy processes and how these have contributed to the city-state's policy successes. In doing so, this book aims to provide a systematic understanding of public policy in Singapore that is accessible to a wide range of readers.

Understanding Public Policy In Singapore: A Layman's Guide

Global Governance

Public diplomacy matters to the G20. As the self declared 'premier international forum for economic cooperation', the G20 has global interests and ambitions. The G20 requires the ongoing engagement and support of global public audiences. Simply put, it is a matter of effectiveness, legitimacy and credibility. Yet as an informal, nomadic institution that brings together a diverse array of high profile actors, global, interests and issues, the G20 also presents unique opportunities and challenges to public diplomacy's agenda. The wider narrative of the G20 as an inclusive institution capable of involving publics in the process of global change is underexplored. This book asserts that public diplomacy is the key to the G20's ongoing development, and proposes a fourth phase to John Kirton's (2013), current three phased approach: the mobilization of the many. By examining the many facets of G20 public diplomacy, Byrne contributes to the evolving understanding of the G20 while offering new insights on the evolving practice of public diplomacy beyond the traditional state-centric perspective.

Public diplomacy matters to the G20.  As the self declared ’premier international forum for economic cooperation’, the G20 has global interests and ambitions. The G20 requires the ongoing engagement and support of global public audiences. Simply put, it is a matter of effectiveness, legitimacy and credibility. Yet as an informal, nomadic institution that brings together a diverse array of high profile actors, global, interests and issues, the G20 also presents unique opportunities and challenges to public diplomacy’s agenda.   The wider narrative of the G20 as an inclusive institution capable of involving publics in the process of global change is underexplored.  This book asserts that public diplomacy is the key to the G20’s ongoing development, and proposes a fourth phase to John Kirton’s (2013), current three phased approach: the mobilization of the many.  By examining the many facets of G20 public diplomacy, Byrne contributes to the evolving understanding of the G20 while offering new insights on the evolving practice of public diplomacy beyond the traditional state-centric perspective.

G20 Public Diplomacy

Law and Anthropology

This volume addresses practical concerns of how to create space for legal anthropology in both law and anthropology programmes. Acknowledging that anthropologists and lawyers still often regard one another with a degree of suspicion, the authors try to bridge the apparent epistemological and ontological gulf separating the disciplines. They empathize both the need for law students to go beyond the standard approach to law while stressing the need for anthropologists to have a solid foundation in law, legal practice, and legal procedure. The collection also addresses the issue of preparing anthropologists to apply their expertise in legal settings as expert witnesses and consultants.

This volume addresses practical concerns of how to create space for legal anthropology in both law and anthropology programmes, and also more conceptual issues such as the ethnographic examination of the ‘culture’ of legal institutions and systems of state laws. It is based on testimonies from anthropologists teaching in anthropology departments, and legal scholars incorporating anthropology into their law curricula, and teaching fundamental aspects of legal thinking to anthropology students. Starting from an acknowledgement that anthropologists and lawyers still often regard one another with a degree of suspicion, the authors try to bridge the apparent epistemological and ontological gulf separating the disciplines. They do so by emphasizing both the need for law students to go beyond the standard approach to law based on state-centred positivism and open their eyes to the normative diversity that exists in all plural societies. At the same time, they stress the need for anthropologists to have a solid foundation in law, legal practice, and legal procedure to more effectively deal with a number of explicitly legal issues that are emerging as important concerns to anthropologists. The collection also addresses the issue of preparing anthropologists to apply their expertise in legal settings as expert witnesses and consultants.

Testimonies from Around Europe

The Trials and Triumphs of Teaching Legal Anthropology

Routledge Studies in Innovation, Organizations and Technology

Increasingly firms are moving away from the 'closed innovation paradigm' in which most R&amp;D is carried out in-house, in isolation and secrecy, to a more open way of working in which firms actively collaborate with other companies and institutions. Although this 'open innovation' is receiving more attention in academic research, the existing literature is largely qualitative and focused on the practices of high-technology multi-national firms and generally ignores the work being carried out in this area by SMEs. Using a combination of theory and cutting edge empirical (quantitative) investigation, Pooran Wynarczyk strives to address this major gap in current literature.

It is widely acknowledged that technological advances and scientific innovation are the most important sources of productivity growth and competiveness, as well as social and economic wellbeing. Increasingly, research and policy attention has come to focus on the small and medium-sized enterprise (SME) sector as a key source of new product development, innovation and suppliers of new technologies. However, despite being recognised as vital parts of a dynamic process of the knowledge-based economy, there is relatively little known about the contemporary factors that contribute to the innovativeness, internationalization, economic performance and growth of SMEs. Increasingly firms are moving away from the ‘closed innovation paradigm’ in which most R&amp;D is carried out in-house, in isolation and secrecy, to a more open way of working in which firms actively collaborate with other companies and institutions. It has been claimed that this new form of collaboration provides access to technologies and facilities that would otherwise take years and major investment to acquire in-house. This ‘open innovation’ is of great benefit to any company, but is incredibly useful for SMEs in particular.Although open innovation is receiving more attention in academic research, the existing literature is largely qualitative and focused on the practices of high-technology multi-national firms and generally ignores the work being carried out in this area by SMEs. Using a combination of theory and cutting edge empirical (quantitative) investigation, Pooran Wynarczyk strives to address this major gap in current literature.

The Dynamics of Open Innovation in SMEs

This engaging and important book is a must-read for the design professionals, educators and policy-makers who will be instrumental in imagining and implementing the new techniques, capabilities and resources required to take design forward for the next fifteen years.

This engaging and important book is a must-read for the design professionals, educators and policy-makers who will be instrumental in imagining and implementing the new techniques, capabilities and resources required to take design forward for the next fifteen years.

Changing the World by Design

The New Design Agenda

By analyzing the key theories of political behavior in the context of Latin America, Orlando Pérez illustrates the impact, nature, and limits of democratization. This book is the first comprehensive attempt to analyze empirically the factors that determine citizen participation in the region using theoretically grounded and empirically sound longitudinal data.

By analyzing the key theories of political behavior in the context of Latin America, Orlando Pérez illustrates the impact, nature, and limits of democratization. This book is the first comprehensive attempt to analyze empirically the factors that determine citizen participation in the region using theoretically grounded and empirically sound longitudinal data.

Conducting Social Marketing Research

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Bibliografische Angaben

Schlagworte

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