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The Art and Science of Digital Marketing and Advertising

Making A Start (and Getting Curious)

Internal Family Systems

Eat Your Age

and Come Back Stronger

How to Face Big Change

Practical Therapy to Break the Cycle of Inherited Trauma

It Didn't Start With You Workbook

How a Worldwide Movement is Challenging the Cult of Speed

In Praise of Slow

Essays on Life, Love and Loss

Every Moment Was You

Find Your Focus, Master Distraction and Get the Right Things Done

18 Minutes

Bloomsbury Perspectives on Children's Literature

Paratext and the Politics of Authorship

Marketing Chinese Children's Books

Create a sense of security and abundance in your life by applying Julia Cameron's bestselling Artist's Way techniques to the topic of prosperity. In this dynamic creative-renewal program, internationally renowned bestselling author Julia Cameron presents a ten-week program for using your creative heart and soul to lead you to prosperity in all the areas of your life. With inspiring new daily tools and strategies that follow in the footsteps of Cameron's ground-breaking Artist's Way, this book guides readers in developing a life that is as full and as satisfying as they ever thought possible. Is it possible to keep a roof over ones head without losing track of the soul? Drawing on her decades of experience working with artists as an expert on the creative process, Cameron contemplates our modern trials whilst shining a clear light on the path to forging a direct relationship between the passion that ignites our creative work and the more practical aspects of living our lives. In this wise volume, Cameron gives readers the courage and permission to live their lives as they create their art: purposely and fully.

Creating a Life of Enough

The Prosperous Heart

A roadmap to better mental health, enhanced decision-making and a measurably increased tolerance for uncertainty.

Worry Less and Do More by Learning to Cope with the Unknown

The Uncertainty Toolkit

Essential life lessons and strategy hacks for success from the world of chess, from making smarter choices to building focus and confidence. You don't have to be a great chess player, to think more like a chess player. Two-time US chess champion Jennifer Shahade cuts to some of the most important lessons chess can teach you. She shows how the best players consider not just more but better possibilities by thinking sideways, opening our eyes to smarter choices not just on the board but in all areas of our lives. From building mind palaces to crafting decision trees, Thinking Sideways reveals how to find options that may seem hidden, have confidence in your decisions, feel comfortable going against the grain and maintain deep focus in the face of distraction. Drawing on her own experiences touring the world as a chess champion, as well as fascinating examples from across business, politics, the arts and sports, Shahade transforms our understanding of what success looks like, and how to achieve it for ourselves. Thinking Sideways proves that games really can make us better versions of ourselves.

How to Think Like a Chess Player and Win at Life

Thinking Sideways

Research shows that professional services firms can improve their approaches to attract, retain and develop their clients. However, even those firms that have invested in marketing and business development are now facing the challenges of integration of these functions along with sophisticated digital and global communications. Clients now have opportunities to research potential suppliers through a variety of channels including social media. Many of the large and medium-sized firms have global clients seeking local servicing. This book covers both strategic and tactical perspectives and processes for all involved in seeking, keeping, developing and servicing clients. The text is supported by the annual Marketing Benchmark carried out by Meridian West and the Managing Partner's Forum combined with a new, 2015, BD Benchmark of professional service practitioners. The findings, complemented with interviews with practitioners, fee-earners and clients, will underpin the practical advice and professional service examples provided by the authors. Effective Marketing and Business Development in Professional Services offers a new model of integration between marketing, business development, firm's culture and buyer behaviour. In doing so, it addresses the issues that are at the heart of professional service firms' struggle to survive and thrive in a fast-changing world market.

Research shows that professional services firms can improve their approaches to attract, retain and develop their clients. However, even those firms that have invested in marketing and business development are now facing the challenges of integration of these functions along with sophisticated digital and global communications.    Clients now have opportunities to research potential suppliers through a variety of channels including social media.  Many of the large and medium-sized firms have global clients seeking local servicing. This book covers both strategic and tactical perspectives and processes for all involved in seeking, keeping, developing and servicing clients.  The text is supported by the annual Marketing Benchmark carried out by Meridian West and the Managing Partner’s Forum combined with a new, 2015, BD Benchmark of professional service practitioners.  The findings, complemented with interviews with practitioners, fee-earners and clients, will underpin the practical advice and professional service examples provided by the authors. Effective Marketing and Business Development in Professional Services offers a new model of integration between marketing, business development, firm’s culture and buyer behaviour. In doing so, it addresses the issues that are at the heart of professional service firms’ struggle to survive and thrive in a fast-changing world market.

Effective Marketing and Business Development in Professional Services

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