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Hawkins G: Bionic Retail

Bionic Retail

How to Thrive in an Exponential World

See how marketing shapes the brands, products, and experiences you encounter every day. Pride and Ferrell's "Marketing," 22nd Edition helps you build real-world marketing skills through engaging examples, current trends, and hands-on activities. Explore topics such as AI, digital and global marketing, social media, and sustainability while learning how businesses connect with customers and solve marketplace challenges. Interactive cases, career-focused features, and Marketing Plan in Action activities help you apply what you learn and develop the critical-thinking, communication, and problem-solving skills employers value. With Cengage's learning platform, MindTap, you'll benefit from guided AI-powered support, interactive learning tools, video-based assignments, and real-time feedback -- making it easier to understand concepts, stay engaged, and prepare for success in your coursework and future career.

Marketing

Understanding the International Environment & Global Business Functions

Introduction to Global Business

Turn your passion into a legally sound force for good. You have a cause you feel passionate about, and you are ready to start a nonprofit to pursue your mission. But navigating the maze of legal paperwork and tax regulations can feel overwhelming. Nolo's How to Form a 501(c)(3) Nonprofit delivers the ultimate, step-by-step roadmap to get your organization off the ground legally, safely, and efficiently in its crucial first year. This comprehensive yet concise guide cuts through the legalese to show you exactly how to structure your nonprofit, secure tax-exempt status, and stay compliant. This book guides you through every critical legal and tax step, including how to: <ul> <li>Incorporate your nonprofit by successfully filing articles of incorporation and adopting clear bylaws.</li> <li>Apply for 501(c)(3) status using IRS Form 1023 or the streamlined Form 1023-EZ.</li> <li>Develop essential policies, including conflict of interest guidelines, fundraising rules, and more.</li> <li>Establish good governance by effectively working with a board, conducting meetings, and properly documenting corporate decisions.</li> <li>Maintain compliance with the necessary IRS and state tax and corporate filings to protect your exempt status.</li> </ul> Includes Downloadable Forms &amp; Online Resources: Don't reinvent the wheel. Gain access to vital start-up forms, templates, and up-to-date online resources to fast-track your launch.

A Legal and Tax Roadmap for Your Organization's First Year

How to Form a 501(c)(3) Nonprofit

Quantum Technologies and Intelligent Decision-Making

Retail Strategy 5.0

Human Exceptionality: School, Community, and Family

Strategic shifts don't wait-and neither can you. Leading a strategic shift is not business as usual, and it requires more than leadership as usual. In Leading Strategic Shifts, New York Times-bestselling author and strategic leadership advisor Dr. Vince Molinaro shows senior leaders and leadership teams how to turn strategy into action and change into progress when priorities change overnight. This book explores what it truly takes to lead a strategic shift-a deliberate change in a company's direction, organization, and the way leaders lead-and why such moments rapidly raise expectations. Drawing on more than two decades of experience as an executive, advisor, and researcher, and on the research behind his books The Leadership Contract, Accountable Leaders, and Community of Leaders, Molinaro distills lessons from advising and leading dozens of major transformations, offering practical, proven guidance for leaders who are responsible for making strategy real. Most leaders experience strategic shifts as chaos: Business models change, teams are reshaped, and scrutiny rises, even as results still matter. The best leaders see these moments as defining opportunities to elevate performance and grow. In this book, you'll learn what strategic shifts are and how they challenge leaders, then apply what you've learned through nine make-or-break behaviors that determine whether a shift succeeds or stalls. Each concise chapter combines real stories from the field with research, practical strategies, checklists, and gut-check questions that you can use immediately. For frontline, mid-level, and senior leaders who must deliver results amid constant change, Leading Strategic Shifts provides a clear, practical framework when direction, priorities, and expectations are in flux. Dr. Vince Molinaro reveals what effective leaders like yourself need to do to build trust, sharpen focus, and drive follow-through, so you don't just respond to strategic shifts-you actively shape them.

Nine Make-Or-Break Behaviors That Drive Successful Transformation

Leading Strategic Shifts

Swipe, Scan, Shop

Interactive Visual Merchandising

Build the communication skills employers want with "BCOM," 12th Edition. Developed around how today's students learn, "BCOM" combines an engaging narrative with MindTap's interactive learning experience. Practice real-world business communication skills through activities, assessments, and applications that help you connect course concepts to workplace situations. Updated content explores how artificial intelligence is used in writing, presentations, and the job search process -- helping you prepare for today's professional environment. Activities reinforce key concepts, build confidence, and strengthen your ability to communicate effectively. With streamlined content, engaging visuals, and practical learning tools, "BCOM" helps you move beyond memorization and develop the communication skills needed for academic, career, and professional success.

Bcom

Too many leaders are burning out--and taking their teams with them. Despite good intentions, many organizations still push harder, demand more, and equate long hours with high performance. The result? Talented people walk away from work they once loved, while leaders feel stuck between delivering results at any cost or failing altogether. Longevity Leadership challenges that paradigm. Drawing on neuroscience, behavioral science, and years of experience in organizational change, Jessica Billiet offers a new model for leadership--one that recognizes performance and well-being are not in conflict but deeply connected. When leaders understand how the brain responds to stress, motivation, and habit, they can create environments where people are energized, innovative, and resilient--without sacrificing results. This book explores the small, often overlooked choices leaders make every day: how they respond to pressure, how they communicate during uncertainty, and how they shape team habits and rhythms. Readers will learn practical, science-backed strategies for reducing burnout, leading through resistance, and building sustainable performance across their teams and organizations. At its core, Longevity Leadership is a call for systemic change. It's about equipping leaders at every level with tools to achieve results without destroying the people who deliver them. Inspiring and deeply practical, this book shows that when leaders honor both performance and mental health, everyone wins.

Longevity Leadership: Building Sustainable Performance Through Science-Backed Strategies

Are digital technologies really a silver bullet for development in the Global South?


Digital technologies are supposed to solve the challenges of climate change, projected population growth, land conflicts and food insecurity, especially in rural areas. Yet NGOs, government institutions, and private companies are increasingly adopting a trial-and-error approach as they recognize the limitations of transferring Western science and technologies to the global South.
 
This book presents the ambivalent practices and implications of digital pilot projects which aim to 'develop' both farming communities and locally adapted innovations in East Africa. Inspired by laboratory ethnographies in Science and Technology Studies, it explores the practices of testing and developing digital technologies in rural Tanzania. The multi-sited ethnography, which takes in agricultural fairs, conferences, documents, online courses, tech hubs, project offices, villages and fields, centres on three case studies, namely DAST (a digital land-formalisation tool), STAS (an AI system for agricultural productivity) and iPlus (an e-extension tool). Rather than viewing these technologies simply as welcome tools to promote connectivity, empowerment and increased production - as commonly advanced in development policy - this book foregrounds the (un)intended consequences of the planning, set-up, maintenance and results of digital pilot projects. Against the backdrop of conflicting logics between testing technologies and developing Tanzanian agriculture through them, this book considers their (un)predictable impacts on new actors, the character of development and the trial communities in rural Tanzania.

Piloting Digital Technologies for Agriculture in Tanzania

Experimental Rural Development in the Global South

Saving Africa's Future

We Are the World

Intelligent Management discusses the core principles of intelligent management, including AI-enabled decision-making, ethics in AI management, the impact of big data, and applications in various business areas such as crisis management, sustainability, and supply chain optimisation. Key chapters explore human-machine collaboration, ethical considerations in AI adoption, and leadership evolution in the era of intelligent management. Intelligent Management fill a critical gap in the literature by providing a structured approach to integrating intelligent technologies into management practices. By addressing real-world challenges and applications, they serves as a valuable resource for academics, practitioners, and students in management, technology, and business analytics. Emerald Studies in Neuro-Decision Making for Risk Analysis explores multidisciplinary subjects in depth, offering a thorough grasp of decision-making across many situations by combining ideas from economics, psychology, and neuroscience in the field of Behavioural Economics and Decision Science.

Ai, Data-Driven Decision Making, and Business Optimisation

Intelligent Management

Bionic Retail

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