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Agile Product Management with Scrum: Creating Products that Customers Love

Agile Product Management with Scrum: Creating Products that Customers ...

Inhalt

In Agile Product Management with Scrum, leading Scrum consultant Roman Pichler uses real-world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team.

Benefitting from PichlerG各s extensive experience, youG各ll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face.

Coverage includes

  • Understanding the product ownerG各s role: what product owners do, how they do it, and the surprising implications
  • Envisioning the product: creating a compelling product vision to galvanise and guide the team and stakeholders
  • Grooming the product backlog: managing the product backlog effectively even for the most complex products
  • Planning the release: bringing clarity to scheduling, budgeting, and functionality decisions
  • Collaborating in sprint meetings: understanding the product ownerG各s role in sprint meetings, including the dos and donG各ts
  • Transitioning into product ownership: succeeding as a product owner and establishing the role in the enterprise

Bibliografische Angaben

März 2010, 160 Seiten, Englisch
Pearson Academic
978-0-321-60578-8

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