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Chattopadhyay S: When Migrants Become
Political Pawns

When Migrants Become Political Pawns

Decoding the Media Coverage of the American Migrant Busing Crisis

Mother, Maiden, Cop

Female Detectives on Post-Network Television

Journalism and Political Communication Unbound

How Right-wing Media Wage Information Warfare and Undermine American Democracy

Weapons of Mass Deception

Anthropology, Creative Practice and Ethnography

A Creative Ethnography of Loneliness

The Loneliness Room

Lettre

Mediale und transkulturelle Kontexte in Leben und Werk Otfried Preußlers

Zu Hause in vielen Welten

Beyond Standardized American English

Foundations of Grammar

An inside account of the recent scandals which have engulfed Ireland's national broadcaster, RTÉ.

An inside account of the recent scandals which have engulfed Ireland's national broadcaster, RTÉ.

Den of Inequity

Wellbeing and Self-care in Higher Education

Shifting the Culture with Shut Up and Write

Cultivating Wellbeing and Community through Writing in Academia

The Gig Economy in India explores the topic of gig work in India's digital political economy, and the relationship between key factors such as start-ups, state government, and platform providers.Given the limited research on India as a case study, this volume fills a crucial gap in the literature.

The Gig Economy in India explores the topic of gig work in India’s digital political economy, and the relationship between key factors such as start-ups, state government, and platform providers.   Given the limited research on India as a case study, this volume fills a crucial gap in the literature.

Start-Ups, Infrastructure and Resistance

The Gig Economy in India

Asia Pacific Modern

Libraries and the Colonial Public in Vietnam

Bibliotactics

Bloomsbury Studies in Digital Cultures

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of 'drama' online for internet fame/infamy and financial gain. On social media, the attention economy shapes and governs our engagement. Social media actors use a variety of tactics to gain our attention, to 'go viral', and to become 'internet famous'. They manufacture extraordinary events, curate their lives for us to consume, and play on our emotions to draw us in. But relying on only the picture perfect, the pristine, and the prestigious a la 'aspirational' role-modelling is fast becoming stale to audiences in this very saturated space. Enter the use of 'online drama' to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media. Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the 'influencer apology', 'call out culture', 'cancel culture', and 'meme factories' to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama. The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of ‘drama’ online for internet fame/infamy and financial gain.
 On social media, the attention economy shapes and governs our engagement. Social media actors use a variety of tactics to gain our attention, to 'go viral', and to become 'internet famous'. They manufacture extraordinary events, curate their lives for us to consume, and play on our emotions to draw us in. But relying on only the picture perfect, the pristine, and the prestigious a la ‘aspirational’ role-modelling is fast becoming stale to audiences in this very saturated space.

Enter the use of ‘online drama’ to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media.
 Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the ‘influencer apology’, ‘call out culture’, ‘cancel culture’, and ‘meme factories’ to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama.
The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

When Migrants Become Political Pawns

Bibliografische Angaben

Schlagworte

Bibliografische Angaben

Schlagworte

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