The Routledge Companion to Advertising and Promotional Culture
This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.
Dezember 2024, ca. 404 Seiten, Routledge Media and Cultural Studies Companions, Englisch
Taylor and Francis
978-0-367-64512-0
Taylor and Francis
978-0-367-64512-0
This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.
Dezember 2024, ca. 404 Seiten, Routledge Media and Cultural Studies Companions, Englisch
Taylor and Francis
978-0-367-64512-0
Taylor and Francis
978-0-367-64512-0
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