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Spencer K: Political Polling

Political Polling

Principles and Practices

Bloomsbury Studies in Digital Cultures

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of 'drama' online for internet fame/infamy and financial gain. &gt;Enter the use of 'online drama' to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media. Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the 'influencer apology', 'call out culture', 'cancel culture', and 'meme factories' to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama. The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of ‘drama’ online for internet fame/infamy and financial gain.
 On social media, the attention economy shapes and governs our engagement. Social media actors use a variety of tactics to gain our attention, to 'go viral', and to become 'internet famous'. They manufacture extraordinary events, curate their lives for us to consume, and play on our emotions to draw us in. But relying on only the picture perfect, the pristine, and the prestigious a la ‘aspirational’ role-modelling is fast becoming stale to audiences in this very saturated space.

Enter the use of ‘online drama’ to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media.
 Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the ‘influencer apology’, ‘call out culture’, ‘cancel culture’, and ‘meme factories’ to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama.
The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

How Attention Economies are Changing

Provoking Online Drama

Pelican Books

Our lives are more mediated than ever before. Adults in economically advanced countries spend, on average, over eight hours per day interacting with the media. The news and entertainment industries are being transformed by the shift to digital platforms. But how much is really changing in terms of what shapes media content? What are the impacts on our public and imaginative life? And is the Internet a democratising tool of social protest, or of state and commercial manipulation? Drawing on decades of research to examine these and other questions, Understanding Media interrogates claims about the Internet, explores how representations in TV and film may influence perceptions of self, and traces overarching trends while attending to crucial local context, from the United States to China, Norway to Malaysia, and Brazil to Britain. Understanding Media is an accessible and essential guide to the world's most influential force - the contemporary media.

Our lives are more mediated than ever before. Adults in economically advanced countries spend, on average, over eight hours per day interacting with the media. The news and entertainment industries are being transformed by the shift to digital platforms. But how much is really changing in terms of what shapes media content? What are the impacts on our public and imaginative life? And is the Internet a democratising tool of social protest, or of state and commercial manipulation? Drawing on decades of research to examine these and other questions, Understanding Media interrogates claims about the Internet, explores how representations in TV and film may influence perceptions of self, and traces overarching trends while attending to crucial local context, from the United States to China, Norway to Malaysia, and Brazil to Britain. Understanding Media is an accessible and essential guide to the world's most influential force - the contemporary media.

Communication, Power and Social Change

Understanding Media

Routledge New Directions in PR & Communication Research

The book argues that the Palestinian response to the challenge of promoting their cause is to extend their repertoire of public relations communication tactics. It explores the discursive strategies employed by Palestinian communication strategists, across the range of political allegiances, via public relations techniques to advance the cause of statehood. It also explores how the growing number of professional communicators use strategic communication to position key ‘national’ issues. These tactics have emerged not only as the result of planned strategy but also through improvisation and informal responses to outside pressures. Whether this increasing coherence and confidence arises from the growing availability of professional communication planning expertise, or the decreasing cost barriers associated with digital media, the outcome has been greater international political recognition for Palestine. By illustrating this effectiveness and symbolic coherence in the face of both poor internal mass media structures and political constraints, the Palestinian example may offer insights for other aspiring national movements and for public diplomacy.

Public Relations Strategies in Promoting Palestine

Communicating Statehood

Routledge Studies in Environmental Communication and Media

Environmental Communication is a growing area of academic enquiry. But, whilst there are key texts on environmental communication and new texts on environment-themed media, there is, as yet, no book specifically devoted to "green" (environment themed) advertising. Filling this lacuna, this book explores twenty-first century environment-themed advertising with a global reach in relation to three key emerging persuasive themes: governance, morality and transnational rhetoric. Such environment-themed advertising with transnational reach, addressed to transnational publics and produced by global actors (from NGOs to multinationals to the United Nations to celebrities), is now a significant form of environmental communication. This book considers that form and its meanings; the "environmental imaginary" it builds in the minds of its publics, its ideological and emotional landscapes, and its limitations. Adopting a social semiotic approach, and exploring key examples including Greenpeace’s "Everything is NOT Awesome" brandjacking advert, Volkswagen’s "Think Blue" campaign and Unilever’s "Why Bring a Child Into This World?" advert, Alexander puts forward a number of observations about the ideological character and function of environmental advertising as a new form of transnational persuasion. The first book to explore the social and symbolic significance of "green" advertising as a transnational form of environmental communication, this book will be of great relevance to scholars and students with an interest in this growing field.

New Forms of Transnational Persuasion

Environmental Advertising

Dieses Lehrbuch führt umfassend und systematisch in die politische Soziologie ein. Es werden die grundlegenden klassischen Theoretiker behandelt, alle relevanten Theorien und Methoden sowie die wichtigen Felder der politischen Soziologie.

Eine Einführung

Politische Soziologie

This book recognises journalism institutions as a site where acts of news-making construct and assemble the raw materials into stories. Examining key issues such as stakeholder activity and the role of news consumers, it will be of great interest to students and scholars of climate change and environmental media and communication.

Journalism, Stakeholders and Climate Change recognises journalism institutions as a site where acts of news-making construct and assemble the raw materials into stories. Significant to this moment of story production and of interest to the book however, is the bustle and noise of many who seek to politicize the climate change issue and other audiences who then act to understand and remediate it, all of whom exist outside of news institutions. This book maps the meanings of climate change and the journalistic activities that inform them over time, exploring the wider context of international coverage, online communication and media audiences. Drawing on interview material and the analysis of news and traditional media content, Matthews focuses specifically on:<ul> <li>The activities of various stakeholders in the debate – the issues pursued and speaking opportunities they gain in the news media;</li> <li>The ecologies of news journalism and news practices that shape reporting;</li> <li>The role of news consumers of both journalistic and stakeholder commentary.</li> </ul>This book reveals that the meaning of climate change (including the legitimacy it accrues over time) can be seen as partially secured at significant moments in the process but also as perpetually fluid – whether in elite discussion, the moment of the news story or in the reading and conversations that the news inspires. It will be of great interest to students and scholars of climate change and environmental media and communication.

Stakeholders and opinion

Climate Change Journalism

What does power sound like? Loud? Brash? Masculine? Here's the truth: if you're a woman, a person of colour, an immigrant or queer, there's often dissonance between how you speak and how we think powerful people sound, i.e. the wealthy white men who have historically set the standard. In this witty and warm guide, speech expert Samara Bay, who has worked with the likes of Gal Gadot, Penélope Cruz and Terry Crews, as well as global leaders in business and politics, offers a new approach to asserting your power in all areas of life. Permission to Speak is packed with expert tips and easy-to-follow exercises, demonstrating that you don't have to speak like the status quo to be taken seriously.

What does power sound like? Loud? Brash? Masculine? Here's the truth: if you're a woman, a person of colour, an immigrant or queer, there's often dissonance between how you speak and how we think powerful people sound, i.e. the wealthy white men who have historically set the standard. In this witty and warm guide, speech expert Samara Bay, who has worked with the likes of Gal Gadot, Penélope Cruz and Terry Crews, as well as global leaders in business and politics, offers a new approach to asserting your power in all areas of life. Permission to Speak is packed with expert tips and easy-to-follow exercises, demonstrating that you don't have to speak like the status quo to be taken seriously.

How to Change What Power Sounds Like, Starting With You

Permission to Speak

Handbooks in Communication and Media

HANDBOOKS IN COMMUNICATION AND MEDIA A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric-as well as its use in organizational communication, public relations, marketing, management, and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres-namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book's contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. <ul> <li>Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits</li> <li>Contains chapters working in the tradition of rhetorical criticism that ask whether organizations' rhetorical strategies have fulfilled their organizational and societal value</li> <li>Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse</li> <li>Explores the potential, risks, paradoxes, and requirements of engagement</li> <li>Reflects the views of a team of scholars from across the globe</li> <li>Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory</li> </ul> The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

A one–stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission.

The Handbook of Organizational Rhetoric and Communication

A multidisciplinary collection on global public entity strategic communication

Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today's public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop "communicative intelligence" in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication.

International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource:
* Addresses the questions public sector communicators face today
* Summarizes the current state of public sector communication worldwide
* Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management
* Addresses global challenges and crises such as corruption and bureaucratic roadblocks
* Provides a framework for measuring communication effectiveness

Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

A multidisciplinary collection on global public entity strategic communication

Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today's public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop "communicative intelligence" in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication.

International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource:
* Addresses the questions public sector communicators face today
* Summarizes the current state of public sector communication worldwide
* Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management
* Addresses global challenges and crises such as corruption and bureaucratic roadblocks
* Provides a framework for measuring communication effectiveness

Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

Political Polling

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