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Theorizing Education

Fielding V: Media Inequality

Media Inequality

News Framing and Media Power

Understanding professional communication is essential for understanding how organisations and communication imagine, enact, and change their culture and lived realities. Professional Communication is an essential resource for anyone interested in understanding and navigating the multifaceted, complex, and dynamic world of professional communication, including issues and trends in the field.Through real-world case studies and scenarios, Professional Communication explores key themes of technological disruption, industrial convergence, and the future of professional communication across increasingly complex platform ecosystems. It highlights the critical skills, core competencies, and ethical considerations necessary to navigate the evolving landscape and prepare students for diverse professional communication roles. As well as discussions on crucial ethical and cultural considerations in professional communication, the collection includes strategies for engaging diverse audiences and stakeholders. Showcasing practical guides for building effective communication strategies, the collection offers insights into trends in the field, the necessary skills for ever-changing roles in professional communication, and the increasing importance of fostering social good.The collection is divided into four major thematic sections, each of which details the increasingly blurred boundaries, convergence, and hybridisation of existing professional communication industries and disciplines. Reflecting the ever-changing nature of contemporary professional communication, the collection's modular structure caters to students and emerging professionals across a range of disciplines, fields, and roles, providing a flexible resource for excelling in today's and tomorrow's evolving professional communication landscape.

Influencing, Engaging, and Transforming

Professional Communication

THE NEW

Die 17 Beiträge in diesem Band untersuchen Möglichkeiten für eine demokratische Erneuerung von Demokratien. Von der Bedeutung des (säkularen) 'Glaubens' bis zur Rückgewinnung der Gemeingüter zielt jeder Essay darauf ab, einen Samen zu pflanzen, der das Versprechen demokratischer Potentiale trägt. Mit Themen wie planetarer Wandel, KI und plurale Wissenssysteme wirkt das Buch als Inspiration, die zu unorthodoxen, mitfühlenden und experimentellen Ansätzen aufruft. Es ist eine Einladung, demokratische Zukünfte zu kultivieren, die ebenso vielfältig, resilient und lebendig sind, wie die Gesellschaften, denen sie zu dienen beabsichtigen.

Impulse für demokratische Zukünfte

Demokratie säen

Virtuelle Lebenswelten

Hidden from view, university data infrastructures circulate, process and store scientific data while requiring extensive energy and metal extraction. The authors of this volume offer a speculative engagement with cultures of scientific competition, institutional habits, server procurement and regulations, and with funding procedures that each in different ways contribute to scientific computing and its planetary effects. Short speculative ethnographic texts and original line art offer witty and thought-provoking takes on the challenges data-driven science faces in times of climate change.

Hidden from view, university data infrastructures circulate, process and store scientific data while requiring extensive energy and metal extraction. The authors of this volume offer a speculative engagement with cultures of scientific competition, institutional habits, server procurement and regulations, and with funding procedures that each in different ways contribute to scientific computing and its planetary effects. Short speculative ethnographic texts and original line art offer witty and thought-provoking takes on the challenges data-driven science faces in times of climate change.

The University That Tried to Reckon with Ecological Reality, Challenged Excessive Data Infrastructures, and Nurtured a Few Alternatives Not Planned For

Staying with the Planet

How is social media reshaping architecture? What can platforms like Instagram, Twitch, Pinterest, and TikTok tell us about the spaces we inhabit? The Interiors of Social Media is the first book to explore the relationship between architecture, interiors, and social media, guiding us through today's digital landscape to reveal where the virtual and physical worlds meet. From influencer bedrooms and gaming setups to humanitarian shelters, pet influencer homes, and porn rooms, Javier Fernández Contreras reveals how social media does not merely depict interiors, but actively scripts new spatial types: homes that are both private and hyper-public, domestic yet performative, and material yet algorithmic. By mapping platform spatialities and tracing the themes that connect them, he examines interiors as sites of consumerism, display, and mediatization - environments that expose the ethical, political, and ecological implications of 21st-century digital culture. Drawing on architecture, media studies, and digital humanities, The Interiors of Social Media offers a critical lens on how online interactions are woven into everyday life and invites us to rethink architecture in the age of the algorithm. With contributions from Paule Perron, Michela Bassanelli, Damien Greder, Vytautas Jankauskas, and students at HEAD - Genève.

Architecture, Space, and Technology in the 21st Century

The Interiors of Social Media

Zeitschrift für archäologische Aufklärung

Die&nbsp;Zeitschrift für archäologische Aufklärung&nbsp;setzt sich zum Ziel, die Aktualität antiker Artefakte zu demonstrieren. Sie präzisiert Konzepte antiker Dingwelten, ihre Mechanismen sowie Regelsysteme und sucht im Trümmerhaufen der griechisch-römischen Antike nach Lösungen für die Aporien der Gegenwart. Heft 4 widmet sich dem Begriff der Maske, der&nbsp;archäologische und ethnologische Objekte wie Theatermasken, Ahnenmasken und Maskenbilder umgreift. Dabei verweist er auf&nbsp;ein anthropologisches und technologisches Grundphänomen: jene bunte Instanz, die sich zwischen Subjekt und Objekt, zwischen Mensch und Mensch, zwischen Mensch und Maschine schiebt. Welche verschlungenen Pfade führen von den antiken und prähistorischen Masken durch das Labyrinth der westlichen und östlichen Traditionen in unsere digital maskierten Welten? Steckt hinter dem Phänomen der Maske womöglich der Hermes Trismegistos unserer technisierten, materialistischen und gegenwartsverliebten Zivilisation - der uralte, dämonische Ver- und Enthüller in seinem neuesten Kleid, der digitalen Hermeneutik?

Heft 4/2025: Maske

'A must-read account from a heroic reporter who has taken on the world's most dangerous tech company' - Chris Miller, award-winning author of Chip War: The Fight for the World's Most Critical Technology 'Engaging . . . this excellent book lays out the damage of letting arbitrary political power intervene in business' - Financial Times It's on your phone. It's on your children's phones. It's on more than a billion screens across the planet, serving up joy, creativity and connection. But behind the slick feed of the world's most addictive app lies ruthless ambition and a global war for control. This is the dramatic, untold story of TikTok. Charting its rise from obscurity into the world's most valuable startup, Emily Baker-White reveals how TikTok's visionary founder, ByteDance CEO Zhang Yiming, reshaped the global internet from a place where you searched for information to one where information comes to you. Billions of users were soon hooked by the most effective recommendation algorithm in the world. But there was a cost to such success. Soon, TikTok was embroiled in accusations of surveillance, censorship and user manipulation, attracting controversy from India and Europe to the US. After Baker-White - a Harvard-trained lawyer and investigative reporter - revealed that Chinese engineers could access Americans' private information, a team of ByteDance employees even used the app to track her location. Based on unprecedented access to internal documents, leaked recordings and accounts from whistle-blowers inside the company, Every Screen on the Planet reveals how TikTok became trapped between two superpowers, desperate to survive. It is the story of how your attention became the world's moннннst valuable - and dangerous - commodity. 'Revealing. A story about power, control and the hidden battles shaping what we see online' - Parmy Olson, bestselling author of Supremacy: AI, ChatGPT and the Race That Will Change the World

The Secret Story of TikTok

Every Screen on the Planet

To paraphrase Sir Winston Churchill, never has so much pornography been available to so many people for so little. This is the story of how the online adult industry has plummeted from its lofty heights of the late 1990s, when a savvy Web entrepreneur could charge premium prices to thousands of eager subscribers. It is also the story of how the law has completely failed to keep pace with the technological innovations that boosted and then savaged the online adult industry. It concludes by analysing the social impact of virtually unlimited pornography of every description, available to all ages at the click of a button. Useful reading for the general reader and for students and researchers involved with business strategy, the history of technology, cultural studies, sexuality, media studies and technology more generally.

Traditionally, the presence of pornography in American society has been mediated by two primary factors: legal restrictions and the relatively high cost of the product. The degree of legal restrictions on adult material has varied from era to era and community to community, but the porn premium has remained relatively constant. Given this, these should be heady days for adult business owners. Thanks to the Internet, distribution costs are virtually nil and even the most hardcore content is easily accessible in the smallest coastal hamlet and most rural farmhouse in America. Adult industry balance sheets should be bulging with profit. But in reality, far from it. The World Wide Web has completely eradicated both the legal restrictions and premium cost that used to govern adult industry economics. To paraphrase Sir Winston Churchill, never has so much pornography been available to so many people for so little. This is the story of how the online adult industry has plummeted from its lofty heights of the late 1990s, when a savvy Web entrepreneur could charge thousands of eager subscribers premium prices. It is also the story of how the law has completely failed to keep pace with the technological innovations that boosted and then savaged the online adult industry. It concludes with a detailed analysis of the social impact of virtually unlimited pornography of every description, available to all ages at the click of a button.Accessible to the general reader, this book will appeal to those who want to know more about the adult entertainment industry in America and will prove useful reading for students and researchers involved with a wide variety of academic disciplines including business strategy, the history of technology, cultural studies, sexuality, media studies and technology more generally.

The Pornography Business

This book examines climate change and the need for advertising creatives to think and create strategically in order to educate about the human role in climate adaptation.&nbsp;As more brands and organizations feel the economic and cultural effects of climate realities, there is an urgent need for the advertising industry to offer smarter, creative approaches to messaging about this phenomenon. Creatives must use their ability to translate complex issues into messages that resonate with multiple audiences while&nbsp;bridge the gap between consumers and climate understanding. The author argues that brands and corporations have a social responsibilty to provide this value, thereby fighting misinformation and emboldening citizens to work toward adaptive behaviors with understanding of basic climate science. Through the themes of complexity, creativity, and courage, this book synthesizes theory on audience engagement and discusses how to frame the climate issue effectively.

Our greatest challenge is upon us. Climate change realities call for adaptation and new ways of understanding the world. For brands and their agency advocates, this demands a courageous approach to crafting work that engages a range of audiences, people often polarized and politically divided. How can the vibrant creative industry play a leading role in helping humanity adapt to climate change? What climate science resources exist that aid in developing smart communication platforms? How does a creative strategist grow skills necessary for this most important assignment?&nbsp;Brave Work, a guide for creatives in all career stages, develops a mission statement for creative leadership in these complicated times.

A Creative's Guide to Making Compelling Advertising and Brand Messages in Complicated Times

Brave Work in the Age of Climate Change

Bloomsbury Studies in Digital Cultures

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of 'drama' online for internet fame/infamy and financial gain. On social media, the attention economy shapes and governs our engagement. Social media actors use a variety of tactics to gain our attention, to 'go viral', and to become 'internet famous'. They manufacture extraordinary events, curate their lives for us to consume, and play on our emotions to draw us in. But relying on only the picture perfect, the pristine, and the prestigious a la 'aspirational' role-modelling is fast becoming stale to audiences in this very saturated space. Enter the use of 'online drama' to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media. Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the 'influencer apology', 'call out culture', 'cancel culture', and 'meme factories' to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama. The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

Looking at the phenomenon of visibility labour and attention economies on social media, this open access book focuses on the Asia Pacific region to examine the use of ‘drama’ online for internet fame/infamy and financial gain.
 On social media, the attention economy shapes and governs our engagement. Social media actors use a variety of tactics to gain our attention, to 'go viral', and to become 'internet famous'. They manufacture extraordinary events, curate their lives for us to consume, and play on our emotions to draw us in. But relying on only the picture perfect, the pristine, and the prestigious a la ‘aspirational’ role-modelling is fast becoming stale to audiences in this very saturated space.

Enter the use of ‘online drama’ to wrestle for the attention spans of audiences, when social media actors use discursive and visual narratives centred on angst, shock, fear, shame, pity to generate visibility, yield interest, and provoke conversations in the gladiatorial arena of social media.
 Through a range of lively case studies spanning platforms like Instagram, TikTok, Twitter, and YouTube, and popular online for a in the Asia Pacific region, this book explores topics such as 'shamelebrity', the ‘influencer apology’, ‘call out culture’, ‘cancel culture’, and ‘meme factories’ to unpack that peculiarly contemporary online phenomenon: the culture and economy of online drama.
The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by an Australian Research Council Discovery Early Career Researcher Award (DECRA) from the Australian government.

How Attention Economies are Changing

Provoking Online Drama

Focusing on social types during the July Monarchy, Pauline de Tholozany argues that the popularity of typologies in France participated in the construction of a national ideal conceived as a sum of individual parts. Tholozany shows that types such as the dandy, flâneur, and grisette abounded in plot-riven literary genres and in journalistic sketches, signaling a fear of obsoleteness that continually evolving printing technologies cast on social thought, thereby inaugurating a new way of thinking about society.

Focusing on social types during the July Monarchy, Pauline de Tholozany argues that they played a role in the construction of a national ideal in France during the period. As Tholozany shows, types such as the dandy, flÃ¢neur (including the child flÃ¢neur), and  grisette abounded, both in plot-driven literary genres and in journalistic sketches. At the same time, in classifying and describing these types, writers such as Jules Janin and Honoré de Balzac in collaboration with graphic artists insisted on the impossibility of establishing a stable social taxonomy. This paradoxical gesture, Tholozany claims, has larger consequences, since the social type’s resistance to a stable classification ultimately points to the difficulty of defining national identity as the sum of its typological parts. Reminding us that character, type, and stereotype are all words borrowed from printing technologies, Tholozany suggests that the types in what Walter Benjamin called panoramic literature signal a fear of obsoleteness that continually evolving printing technologies cast on social thought, a response that inaugurated a new way of thinking about society.

The (Un)Making of National Identity in France

Social Types in Nineteenth-Century French Literature and Journalism

Designed for graduate classroom and professional development use, this guide encourages readers to think rhetorically about audience, genre, and beyond, and to apply these reflections in meaningful ways as they craft the documents they will need throughout their careers.The first section addresses key concepts in design convergence: design thinking, information architecture, and technology and the second section provides application opportunities for readers. In establishing a foundational understanding of the key concepts used in design convergence, the guide brings together a range of disciplinary knowledge and experiences, including ways to work with generative artificial intelligence. Integrated into each chapter are exercises and scenarios based on real-world academic professionals' experiences that are designed to help readers deepen their understanding and consider possibilities and opportunities for (re)design in their field. Each chapter includes activities that position readers to work with their own information and content toward purposes that meet their personalized needs. These exercises include generating documents related to educating, leading, branding, and serving, such as classroom, research, and professional development materials.Providing an equitable foundation for document genre construction and demystifying audience expectations, this book appeals to graduate students, faculty and institutional leaders in Rhetoric, Composition and Writing Studies as well as the humanities, arts, and social sciences.

Rhetorical Insights on Design Convergence

Document Design and Writing for Your Academic Career

As media landscapes shift, new questions arise over what constitutes a 'narrative text', from graphic novels to twitter accounts, web series and computer games. Siobhan O'Flynn provides a new theoretical framework in which to discuss and analyse this continually evolving area.

As media landscapes shift, new questions arise over what constitutes a ‘narrative text’, from graphic novels to twitter accounts, web series and computer games. Siobhan O’Flynn provides a new theoretical framework in which to discuss and analyse this continually evolving area.

Theory, Design, Practice

Mapping Digital Narrativity

Media Inequality

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