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Managing Online Reputation

Managing Online Reputation

How to Protect Your Company on Social Media

Inhalt

Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.

Bibliografische Angaben

September 2015, 254 Seiten, Palgrave Pocket Consultants, Englisch
PALGRAVE MACMILLAN
9781137382306

Schlagworte

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