Global Advertising in a Global Culture
Gould explores the commerical and cultural underpinnings of advertising-and how this form of communication is evolving into a platform for change at the individual, social, and even political levels.
Dezember 2015, ca. 254 Seiten, gebunden, Englisch
Rowman & Littlefield
978-0-8108-8643-8
Rowman & Littlefield
978-0-8108-8643-8

