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Gesamtkatalog

Catalogue complet

Using and Understanding AI in Higher
Education

Using and Understanding AI in Higher Education

Classroom Research with Real-World Strategies

Combining Human Thinking and Creativity with Technology to Inspire Audiences

Authentic Marketing

Augmented and Virtual Reality in Healthcare

Understand how to embrace and embed artificial intelligence into your public relations and communications practice and strategy with this how-to guide.

A How-To Guide for Implementation and Management

AI for Public Relations

Connected Diagnoses: IoT, Healthcare, and Digital Forensics investigates the complex intersection of IoT, healthcare, and digital forensics. This book explores the intricate relationships between these fields, with a focus on cybersecurity, patient data ethics, and challenges in IoT investigations. This book advances knowledge on leveraging IoT securely to enhance patient care and digital forensic analysis, providing significant insights from experts along with practical guidance for those operating at the crossroads of these critical disciplines. The book helps professionals grasp, adapt to, and capitalize on the interconnected nature of emerging technologies to ensure ethics, security, and safety. It is a comprehensive resource that benefits researchers and practitioners seeking to understand the convergence of medical technology, interconnected devices, and digital forensics.

IoT, Healthcare, and Digital Forensics

Connected Diagnoses

Understand How to Use Artificial Intelligence in Your HR Role

AI for People Professionals

Embedded System and GUI Development using MATLAB for Engineering Applications

This book frames "theories" as tools for understanding and applying real-world phenomena, bridging classic scholarship with the unprecedented challenges and opportunities posed by machine intelligence, digital platforms, and shifting cultural dynamics. Structured in four sections—Foundational Media Theories, Interaction and Impact Theories, Critical Media Perspective Theories, and Advanced and Future-Facing Theories—the textbook progresses from essential theories like Marshall McLuhan’s&nbsp;and Neil Postman's Media Ecology Theory to cutting-edge concepts like Ambient Media and Attention Economy Theories. With chapters addressing topics such as algorithmic influence, media ecology, participatory media, and posthuman digital embodiment, the book offers a holistic view of media’s past, present, and evolving futures. The 12 future-focused media theories presented include the introduction of Quantum Media Theory and Gestalt Media Theory as an integrated, cross-disciplinary, approach to understanding media theory from a wholistic “whole is more than the sum of its parts” perspective.Jack Myers&nbsp;is a Senior Lecturer on New Media Theory at the University of Arizona School of Information Sciences, author of&nbsp;The Myers Report&nbsp;column at Substack, and&nbsp;founder of the MediaVillage Education Foundation. He was an adjunct professor of Media Business at NYU Steinhardt. His honors include the Excellence in Education Award from the Global Forum on Education &amp; Learning, the George Foster Peabody Award, Academy and EMMY Award nominations for documentary filmmaking, the Crystal Heart Award from the Heartland Film Festival, the World Music Award as its producer, and a Top 10 Most Admired Leader in Tech by Pinnacle Tech Insights.

Theories of Culture, Communications, and Consciousness

Media Ecology for the 21st Century

Welche Handlungsspielräume haben wir in einer Welt, die zunehmend von Künstlicher Intelligenz geprägt wird? Was kommt auf uns zu? Dieses Buch lädt dazu ein, unsere Zukunft in einer von KI geprägten Welt bewusst zu reflektieren. Arbeitsplatzverlust, Diskriminierung, Manipulation, Cyberangriffe und das endgültige Verschwinden von Privatsphäre sind nur der Anfang, denn KI wird unser Mensch-Sein an sich in Frage stellen.
Eine unregulierte KI wird unsere Wahrnehmung immer tiefer in virtuelle Metaversen entführen, aus denen es kein Zurück mehr gibt. Sie verändert nicht nur unsere mentalen Lebenswelten, sondern auch unsere Physis. Wenn Menschen durch Body-Enhancement KI-gesteuerte Zusatzfunktionen in ihre Körper integrieren und Roboter mit biologischen Komponenten ausgerüstet werden, verschwimmen die Grenzen zwischen Mensch und Maschine. Wir werden zu Cyborgs – aus Science-Fiction wird eine vorhersehbare Realität.
Um diese Entwicklungen wissenschaftlich, gesellschaftspolitisch und ethisch einzuordnen, begeben wir uns auf eine kulturhistorische Reise, die von der Antike bis in ein vielleicht gar nicht mehr so fernes Morgen führt.

Eine kulturhistorische Reise von der Vergangenheit in unsere Zukunft

Künstliche Intelligenz und Mensch

This book is a comprehensive guide that immerses you into the world of building and deploying AI-powered solutions. You are introduced to the core architecture of LLMs and equipped with essential Best Data Practices (BDPs) for utilizing Generative AI responsibly, ensuring ethical and efficient AI deployment.The book starts with the foundational aspects of Generative AI application development. You will learn the nuances of data handling in Generative AI apps, from working with embeddings to managing unstructured and structured data, and handling Personally Identifiable Information (PII) data. The exploration extends to understanding the differences between deterministic and LLM-based data synthesis and integrating Generative AI apps with enterprise data, providing you with practical insights into leveraging data effectively for intelligent applications. A chapter on prompt engineering explains the importance of prompts in AI interactions, covering a spectrum of techniques and pitfalls while offering exercises to enhance prompt engineering skills. As you progress through the book, you take a journey from conceptualization to production and deployment of Generative AI applications. You discover the essentials of Generative AI application development, gain insights into the pathway from ideation to production, and explore the intricacies of LLM selection and fine-tuning.The book equips you with the knowledge and tools necessary to navigate the complex terrain of AI development and deployment, making it an indispensable resource for AI enthusiasts, developers, and business leaders alike.What You Will Learn<ul><li>Know the core architecture of LLMs and how these models have revolutionized AI applications</li><li>Handle various data types, including unstructured, structured, and personally identifiable information (PII) data in Generative AI applications</li><li>Understand prompt engineering and its importance in AI interactions and applications</li><li>Understand modular design of Generative AI apps, essential backend and frontend components, and the unique principles guiding Generative AI app design</li></ul>&nbsp;&nbsp;

Building and Deploying Ethical AI-Powered Solutions

Practical Generative AI: From Concept to Deployment

Advances in Nonlinear Dynamical Systems and Robotics (ANDC)

Swarm Robotics Solutions for National Security and Marine Forensics explores the cutting-edge applications of swarm robotics in safeguarding national security and advancing marine forensics. This book delves into the innovative use of collaborative robotic systems inspired by nature, where multiple autonomous agents work together seamlessly to address complex challenges. From enhancing surveillance and reconnaissance capabilities for national defence to revolutionizing marine forensic investigations, this comprehensive guide highlights the transformative impact of swarm robotics on critical domains. A must-read for researchers, practitioners, and enthusiasts in robotics, artificial intelligence, and security, this book illuminates the future possibilities of swarm robotics in shaping a safer and more secure world.

Swarm Robotics Solutions for National Security and Marine Forensics

Discover how to use AI confidently, responsibly and ethically as an HR practitioner with this practical jargon-free guide.

Smart Charging Infrastructures

Using and Understanding AI in Higher Education

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