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Small Business for Dummies

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A guide to the nitty-gritty of small business This refreshingly straightforward book takes current and would-be entrepreneurs through the step-by-step process of starting, buying, or sustaining a small business. Discover whether entrepreneurship is for you and turn your business idea into a solid plan. Dig into jargon-free guidance on marketing, managing, and growing your business. Employee benefits, small business taxes, staying financially solvent--it's all in here, in terms anyone can understand. If you're itching to become your own boss, start with this guide. Inside... * Evaluating your finances * Building a business plan * Funding your business idea * Researching businesses to buy * Attracting loyal customers * Keeping an eye on the books * Hiring & retaining employees * Avoiding common mistakes

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avril 2024, 464 Pages, Anglais
Wiley
978-1-394-24276-4

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