Name: Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference
Price: 135.00 CHF
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ISBN: 9783319109626

Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference

Publié par:Robinson, Jr., Leroy

Livre (relié)135.00 CHF

livrable dans env. 20-45 jours

Contenu

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

This volume includes the full proceedings from the 2008 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, BC, Canada.

Informations bibliographiques

décembre 2014, 341 pages, Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Anglais

Springer Nature EN

978-3-319-10962-6

Sommaire

Mots-clés

Contenu

This volume includes the full proceedings from the 2008 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, BC, Canada.

Informations bibliographiques

décembre 2014, 341 pages, Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Anglais

Springer Nature EN

978-3-319-10962-6

Sommaire

Mots-clés

Autres titres de la collection: Developments in Marketing Science: Proceedings of the Academy of Marketing Science

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Proceedings of the 2008 Academy of Marketing Science (AMS) Annual ...

Contenu

Informations bibliographiques

Sommaire

Mots-clés

Contenu

Informations bibliographiques

Sommaire

Mots-clés

Autres titres de la collection: Developments in Marketing Science: Proceedings of the Academy of Marketing Science

Autres titres sur ce thème