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Douyin, TikTok and China’s Online Screen Industry

Douyin, TikTok and China’s Online Screen Industry

The Rise of Short-Video Platforms

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This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of the Chinese born and operated platform TikTok and its parallel platform Douyin.

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décembre 2024, 144 Pages, Routledge Research in Digital Media and Culture in Asia, Anglais
Taylor and Francis
978-1-032-19830-9

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