De Gruyter Handbook of Coopetition

<p>While plenty of research has been undertaken on coopetition – the practice of organisations (of different sizes) collaborating with their competitors in informal and/or formal capacities – the wider business community is still learning about how and why companies join forces with their competitors, as well as the benefits and drawbacks of these strategies. </p> <p></p> <strong></strong> <p>The <em>De Gruyter Handbook of Coopetition</em> is designed to showcase some novel studies about the ways that coopetition activities are managed by businesses (using a variety of contexts and research methods), the advantages of these strategies, and insights about what can go wrong when competing firms collaborate with one another. The contributors address certain under-researched issues, such as how coopetition operates in internationally oriented arenas (e.g., for exporters), the dark-side of coopetition strategies, measuring the coopetition construct in empirical research, methodological factors for investigating coopetition activities, and much more. </p> <p></p> <strong></strong> <p>This handbook will benefit academics, postgraduate researchers, students, and practitioners that are interested in the interplay between cooperation and competition.</p>