Building on the success of our swearing line expansion, comes the next step in owning calendar shelf space with what we know works! Data shows that female empowerment and inspiration are evergreen in calendars, and our She Believed planner has grown to be a massive hit! The She Believed Wall's first year was a respectable 8,000+ copies sold, projecting stronger growth as the product moves into its second and third years. This 12-month wall calendar has the same funny, inspiring swears readers love, now with a highly designed, beautiful, feminine package for fierce women.